Full-Time

Field Marketing Manager

Commercial

Updated on 11/21/2024

Flock Safety

Flock Safety

501-1,000 employees

License plate reader cameras for crime prevention

Government & Public Sector
Enterprise Software
AI & Machine Learning

Compensation Overview

$93k - $125kAnnually

+ Stock Options

Mid, Senior

Remote in USA

Category
General Marketing
Growth & Marketing
Required Skills
Social Media
Data Analysis
Requirements
  • 5+ years experience in Field Marketing or Event Management.
  • Organized and efficient, able to develop and execute a clear plan.
  • Able to communicate ideas and campaigns to both internal and external teams.
  • Team player with the ability to be a self-starter.
  • Flexibility to adjust to the dynamic nature of a startup.
  • Domestic travel to support events - up to 50%.
Responsibilities
  • Develop and execute a comprehensive field marketing strategy for commercial events, including hosted and third-party events (trade shows, conferences, workshops, etc.).
  • Collaborate with cross-functional teams to align event goals with business objectives.
  • Identify and evaluate event opportunities that align with target markets and initiatives.
  • Oversee the planning and on-site execution of events, ensuring high-quality and consistent brand representation.
  • Manage event logistics, vendor coordination, budgeting, and on-site staffing.
  • Build relationships with key stakeholders, including partners, industry associations, and event organizers.
  • Serve as a point of contact for third-party event sponsors and partners to secure optimal participation and sponsorship benefits.
  • Create pre-event and post-event marketing plans, leveraging digital, social media, email, and traditional channels to maximize reach and attendance.
  • Coordinate with the content and design teams to develop event promotional assets.
  • Monitor metrics such as badge scans, lead follow-up, and opportunity generation to evaluate event success.
  • Deliver post-event analyses with actionable insights and recommendations for continuous improvement.
  • Maintain event budget oversight and report performance against planned expenses.
  • Stay updated on industry trends and innovative event formats to improve event experiences continuously.

Flock Safety provides a public safety operating system that focuses on crime prevention while ensuring privacy and reducing bias. The main product is a network of license plate reader cameras that capture essential vehicle information to aid in crime-solving. These cameras utilize machine learning technology to ensure the data collected is objective and ethically used. Flock Safety serves neighborhoods, businesses, and law enforcement agencies in over 1,000 cities, offering a subscription model for installation, maintenance, and access to data analytics. This approach not only generates steady revenue but also allows clients to benefit from continuous updates and support. The goal of Flock Safety is to enhance community safety by providing effective crime prevention tools that build trust between civilians and law enforcement.

Company Stage

Series E

Total Funding

$372.2M

Headquarters

Atlanta, Georgia

Founded

2017

Growth & Insights
Headcount

6 month growth

12%

1 year growth

30%

2 year growth

78%
Simplify Jobs

Simplify's Take

What believers are saying

  • Flock Safety's rapid growth, evidenced by a 2,660% increase over three years and a $150M Series E funding round, indicates strong market demand and financial health.
  • The company's innovative products, such as the Solar-Powered Condor, expand their market reach and offer versatile installation options.
  • Partnerships with major entities like the California Highway Patrol and cities like Allentown and St. Pete demonstrate widespread adoption and trust in their technology.

What critics are saying

  • The reliance on subscription fees means that any economic downturns or budget cuts in public safety could impact revenue.
  • The ethical and privacy concerns surrounding surveillance technology could lead to regulatory challenges and public backlash.

What makes Flock Safety unique

  • Flock Safety uniquely combines license plate reader technology with advanced machine learning to ensure unbiased and ethical data usage, setting it apart from traditional surveillance solutions.
  • Their subscription-based model ensures continuous revenue and allows clients to benefit from ongoing technological updates and support.
  • Flock Safety's strong emphasis on privacy protection and ethical data usage builds trust between communities and law enforcement, a critical differentiator in the public safety sector.

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Benefits

Unlimited PTO

12 paid holidays

Fully-paid health benefits

16 weeks of parental leave

Work from home allowance

Learning & development stipend

Home office stipend