Who is Flock?
Flock Safety is an all-in-one technology solution to eliminate crime and keep communities safe. Our intelligent platform combines the power of communities at scale - including cities, businesses, schools, and law enforcement agencies - to shape a safer future together. Our full-service, maintenance-free technology solution is trusted by communities across the country to help solve and deter crime in the pursuit of safer communities for everyone.
Our holistic public safety platform is comprehensive and intelligent, providing the actionable evidence needed to solve, deter and reduce crime across neighborhoods, schools, businesses and entire cities. Without compromising transparency or privacy, we are turning unbiased data into objective answers.
Flock strives to offer a career-defining experience where you can also make an impact on your community. While safety is a serious business, we are a supportive team that is optimizing the remote experience to create strong and fulfilling relationships even when we are physically apart. Our group of hard-working employees thrive in a positive and inclusive environment, where a bias towards action is rewarded.
We have raised over $500M in venture capital from investors including Tiger Global, Andreessen Horowitz, Matrix Partners, Meritech Capital Partners, and Initialized Capital. Now surpassing a $5.5B valuation, Flock is scaling intentionally and seeking the best and brightest to help us meet our goal of reducing crime in the United States by 25% in the next three years.
The Role
At Flock Safety, the Field Marketing Manager for Commercial events will drive world-class experiences at hosted events and third-party conferences that drive pipeline generation. This role will be integral to planning, executing, and optimizing event strategies that elevate our brand presence, generate demand, and drive customer engagement.
Develop and execute a comprehensive field marketing strategy for commercial events, including hosted and third-party events (trade shows, conferences, workshops, etc.).
Collaborate with cross-functional teams to align event goals with business objectives.
Identify and evaluate event opportunities that align with target markets and initiatives.
Oversee the planning and on-site execution of events, ensuring high-quality and consistent brand representation.
Manage event logistics, vendor coordination, budgeting, and on-site staffing.
Build relationships with key stakeholders, including partners, industry associations, and event organizers.
Serve as a point of contact for third-party event sponsors and partners to secure optimal participation and sponsorship benefits.
Create pre-event and post-event marketing plans, leveraging digital, social media, email, and traditional channels to maximize reach and attendance.
Coordinate with the content and design teams to develop event promotional assets.
Monitor metrics such as badge scans, lead follow-up, and opportunity generation to evaluate event success.
Deliver post-event analyses with actionable insights and recommendations for continuous improvement.
Maintain event budget oversight and report performance against planned expenses.
Stay updated on industry trends and innovative event formats to improve event experiences continuously.
The Skillset
5+ years experience in Field Marketing or Event Management.
Organized and efficient, able to develop and execute a clear plan.
Able to communicate ideas and campaigns to both internal and external teams.
Team player with the ability to be a self-starter.
Flexibility to adjust to the dynamic nature of a startup.
Domestic travel to support events - up to 50%.
90 Days at Flock
We are a results-oriented culture and believe job descriptions are a thing of the past. We prescribe to 90 day plans and believe that good days lead to good weeks, which lead to good months. This serves as a preview of the 90-day plan you will receive if you were to be hired as a Commercial Field Marketing Manager at Flock Safety.
The First 30 Days
You understand our Field Marketing & Events processes.
You’ve started to build solid and collaborative relationships across the Marketing team.
You’ve identified at least one idea to enhance the overall events process.
You’ve attended at least one event and strongly understand our target market.
The First 60 Days
Begin leading event logistics from planning to execution, ensuring each aligns with defined objectives.
Assist in creating post-event reports that capture lead generation, ROI, and engagement metrics.Strengthen collaboration with Sales and Marketing to understand deeper needs and pain points for field events.
90 Days & Beyond
Take ownership of all Commercial events and the event playbook, adapting and optimizing based on observations from past events and feedback from the team.
Create standardized templates for tracking event metrics and reporting, ensuring streamlined access to insights.
Identify areas for event scalability, supporting Flock Safety’s presence and impact in new regions or sectors.
The Interview Process
We want our interview process to be a true reflection of our culture: transparent and collaborative. Throughout the interview process, your recruiter will guide you through the next steps and ensure you feel prepared every step of the way.
Our First Chat: During this first conversation, you’ll meet with a recruiter to chat through your background, what you could bring to Flock, what you are looking for in your next role, and who we are.
The Hiring Manager Interview: You will meet with your potential future boss to really dive into the role, the team, expectations, and what success means at Flock. This is your chance to really nerd out with someone in your field.
The Panel: Learn more about the team, responsibilities, and workflows. You should be prepared to speak about past projects, how you collaborate and communicate with others, and how you live our values. Depending on the team and role you are interviewing for, you may meet with several teammates as well as cross-functional partners.
The Executive Review: A chance to meet an executive and view Flock from a different lens. Be prepared to ask well-thought-out questions about the company, culture, and more.
The Perks
💰Salary & Equity: In this role, you’ll receive a starting salary of $93,000 - $125,000 as well as stock options
🌴Flexible PTO: We seriously mean it, plus 11 company holidays.
⚕️Fully-paid health benefits plan for employees: including Medical, Dental, and Vision and an HSA match.
👪Family Leave: All employees receive 12 weeks of 100% paid parental leave. Birthing parents are eligible for an additional 6-8 weeks of physical recovery time.
🍼Fertility & Family Benefits: We have partnered with Maven, a complete digital health benefit for starting and raising a family. In 2024, Flock will provide a $ 50,000-lifetime maximum benefit related to eligible adoption, surrogacy, or fertility expenses.
🧠Mental Health: All employees receive an annual subscription to Headspace.
💖Caregiver Support: We have partnered with Cariloop to provide our employees with caregiver support
💸Carta Tax Advisor: Employees receive 1:1 sessions with Equity Tax Advisors who can address individual grants, model tax scenarios, and answer general questions.
💚ERGs: We want all employees to thrive and feel like they belong at Flock. We offer three ERGs today - Women of Flock, Flock Proud, and Melanin Motion. If you are interested in talking to a representative from one of these, please let your recruiter know.
💻WFH Stipend: $150 per month to cover the costs of working from home.
📚Productivity Stipend: $250 per year to use on Audible, Calm, Masterclass, Duolingo, Grammarly and so much more.
🏠Home Office Stipend: A one-time $750 to help you create your dream office.
🐾Pet Insurance: We’ve partnered with Pumpkin to provide insurance for our employee’s fur babies.
Flock is an equal opportunity employer. We celebrate diverse backgrounds and thoughts and welcome everyone to apply for employment with us. We are committed to fostering an environment that is inclusive, transparent, and collaborative. Mutual respect is central to how Flock operates, and we believe the best solutions come from diverse perspectives, experiences, and skills. We embrace our differences and know that we are stronger working together.
If you need assistance or an accommodation due to a disability, please email us at [email protected]. This information will be treated as confidential and used only to determine an appropriate accommodation for the interview process.
At Flock Safety, we compensate our employees fairly for their work. Base salary is determined by job-related experience, education/training, as well as market indicators. The range above is representative of base salary only and does not include equity, sales bonus plans (when applicable) and benefits. This range may be modified in the future. This job posting may span more than one career level.