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Clarkson University

Intercollegiate athletics department; Division I hockey

Assistant Director of Undergraduate Admission

School Leadership & AdministrationUpdated on Nov 11
Full-timePotsdam, NY, USA$22 - $23.77 /hrIn-person

About the Job

Requirements

  • A bachelor's degree is required.
  • A valid driver's license is required.
  • Direct admission experience is preferred.
  • Experience in an education environment or transferable skills is preferred.
  • Exemplary oral and written communication skills are required.
  • Marketing, networking, and advertising skills are required.
  • Ability to develop and deliver presentations is required.
  • Organizational and analytical skills are required.
  • Knowledge of how an outreach campaign integrates with a larger direct marketing campaign is preferred.
  • Ability to work independently and collaboratively with a team and various constituencies is required.
  • Ability to travel out of state and work evening and weekend hours is required.
  • Knowledge of and facility with a variety of desktop computer programs is required.
  • Knowledge of or experience with Slate is preferred.
  • Ability to remain current with trends in higher education is required.
  • Ability to manage a recruitment territory, work under tight deadlines, and meet assigned enrollment goals is required.
  • Familiarity with social media sourcing is required.
  • Ability to build strong relationships is required.
  • Ability to interact effectively and represent the institution professionally with on- and off-campus constituents is required.
  • Commitment to recruiting a diverse student population is required.
  • Ability to analyze course prerequisites, certifications, and curriculum or graduation requirements is required.
  • Willingness and ability to travel, including some evening and weekend work, are required.
  • Successful completion of a background check, including employment, education and other credential verification, and criminal records checks, is required.

Responsibilities

  • Contribute to the University's overall recruitment efforts by planning and implementing procedures and projects to attract and matriculate a diverse and talented new-student class.
  • Manage a geographic recruitment territory by increasing inquiries, applicants, and outreach initiatives, and remain current with higher-education trends.
  • Present information about Clarkson to groups of students, parents, educators, and alumni.
  • Correspond with students, alumni, parents, and educators, and follow up with students using current contact-management guidelines.
  • Develop and maintain working relationships with high-school counselors and maintain market research on the primary geographic territory.
  • Assist with scholarship programs and financial-aid follow-up.
  • Work within a team and participate in planning and executing on-campus and off-campus recruitment events.
  • Manage Enrollment Division programs, including new-staff training, marketing, visit programs, and phone campaigns.
  • Lead or participate in task-driven office teams, including territory management, the student ambassador program, application processing, and application review.
  • Contribute to recruitment plans for first-year, Clarkson School, transfer, and international students.
  • Assist in developing and implementing a creative communication strategy for multiple student populations, families, school counselors, and other stakeholders using Slate CRM.
  • Travel at least six to eight weeks during the fall term; spring travel is determined by the supervisor.
  • Perform other duties as assigned.
  • Adhere to the University's Health, Safety, and Environmental Policy and Procedures.

Desired Qualifications

  • In-depth knowledge of how an outreach campaign works and integrates with a larger direct marketing campaign.
  • Knowledge of or experience with Slate.

About the Company

Clarkson University

Intercollegiate athletics department; Division I hockey

Clarkson University’s athletics department, the Golden Knights, oversees 20 varsity teams and competes in intercollegiate sports. Most teams participate as NCAA Division III programs in the Liberty League, but the men’s and women’s ice hockey teams play at the NCAA Division I level in ECAC Hockey. The department funds and runs sports programs, manages facilities like Cheel Arena, and generates revenue from ticket sales, sponsorships, and championships. A distinctive feature is its dual-division setup: most sports are DIII, while hockey operates in Division I, along with a significant history of success in both leagues. In 2027–28, Clarkson plans to participate in the NCAA’s revenue-sharing framework to help fund opportunities for its student-athletes and programs. The goal is to sustain and grow the athletics program by generating new revenue streams while continuing to compete at high levels, especially in hockey, and provide opportunities for student-athletes to compete and develop.

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