VP of Design & Experimentation

What will you be doing:

• Lead AI-Centered Design & Experimentation – Define the vision for next-generation UX, integrating AI-driven prototyping, rapid iteration, and user-centered experimentation into product development.
• Build Scalable, Customer-Driven Design Systems – Establish and evolve a highly adaptable, componentized design system that supports rapid innovation and ensures consistency across products.
• Prototype & Test at Speed – Lead high-velocity design sprints and hypothesis-driven experimentation, ensuring product iterations are grounded in real customer insights.
• Optimize Workflow Intelligence – Solve complex, regulated, and high-trust workflows in audit, compliance, and fintech, ensuring solutions are both innovative and deeply relevant to professionals.
• Cross-Functional Leadership – Work closely with Product, Engineering, AI, and Data Science teams to ensure a seamless, end-to-end product experience that aligns with the broader company vision.
• Scale & Mentor a World-Class UX Team – Recruit, develop, and lead a high-performing design team, fostering a culture of creativity, experimentation, and executional excellence.
• Shape the Future of AI-Driven UX – Champion AI-powered tools and workflows, ensuring that AI is embedded into the design process to create intelligent, adaptive user experiences.
• Drive Data-Informed Decision-Making – Implement and advocate for a hypothesis-driven, experimentation-led approach to UX, ensuring continuous learning and innovation.

What you will bring:

• Proven Design Leadership: 10+ years in UX, including leadership roles at the Director/VP level in a SaaS or B2B environment.
• AI & Automation Expertise: Strong understanding of how AI is transforming design, prototyping, and workflow automation.
• Design Systems Mastery: Experience leading scalable, enterprise-wide design systems that drive consistency and efficiency.
• Prototyping & Hands-On Execution: Ability to prototype, iterate rapidly, and work closely with developers to bridge design and engineering.
• B2B SaaS Experience: Background in high-trust, workflow-heavy products such as fintech, audit, compliance, or enterprise platforms.
• Customer-First Mentality: Passion for solving real customer problems and ensuring that UX enhances efficiency and usability.
• Cross-Functional Leadership: Strong collaboration skills with Product, Engineering, AI, and Data Science teams to drive innovation.
• Thought Leadership in UX & AI: A track record of pushing boundaries in design, AI experimentation, and user research.
• Toronto-Based (Preferred): Strong preference for GTA-based candidates; however, open to remote candidates in Canada for exceptional talent.

What's in it for you?

• Lead the Future of AI-Driven Design – Define and execute a bold vision for AI-powered UX, workflow automation, and rapid experimentation in fintech.
• Own a Greenfield Opportunity – Build and scale next-gen design systems and AI-driven prototyping with no legacy constraints, shaping the future of our products.
• Be a Strategic Executive – Report directly to the CPO, influence cross-functional teams (Product, Engineering, AI, Data Science), and operate as a peer to VP-level leaders.
• Drive High-Impact, Customer-Centric Innovation – Solve complex, high-trust workflows in audit, compliance, and fintech, transforming professional-grade software into intuitive experiences.
• Scale & Mentor a World-Class UX Team – Build a best-in-class team focused on experimentation, AI-first design, and high-impact product development.
• Join a High-Growth SaaS Leader – Be part of a fast-scaling, investor-backed fintech company redefining how accounting, audit, and compliance professionals work.
• Hybrid Work, Toronto HQ – Work onsite 3 days a week at our downtown Toronto office, fostering collaboration with top-tier design and product talent. Remote flexibility available for exceptional candidates across Canada.