A

AstraZeneca

Global pharmaceutical company developing prescription medicines

Senior Manager - Digital Content & Channel Management

Social Media Strategy & ManagementConfirmed live in the last 24 hours
Full-timeBoston, MA, USA

About the Job

Requirements

  • A bachelor’s degree in communications, journalism, marketing, digital media, or a related field.
  • At least five years of experience in digital communications, content strategy, social media, web publishing, editorial operations, or a related role.
  • Demonstrated experience managing editorial calendars and publishing content across corporate websites and major social platforms.
  • Strong writing, editing, and visual-storytelling skills, including experience translating complex topics into clear digital content for varied audiences.
  • Experience with content-management, social-publishing, enterprise-approval, and analytics tools, and ability to quickly learn new platforms and workflows.
  • Working knowledge of accessibility, search optimization, platform-native content practices, analytics, and digital measurement.
  • AI fluency and demonstrated ability to apply generative AI and emerging digital tools to content development, editorial workflows, audience insights, and optimization, using sound judgment regarding appropriate use, accuracy, human oversight, and compliance.
  • Experience managing agencies, vendors, scopes, timelines, and budgets.
  • Strong organizational and project-management skills, including the ability to manage multiple priorities and maintain disciplined workflow and version control.
  • Sound judgment and working knowledge of legal, regulatory, and compliance considerations for digital communications in healthcare, pharmaceutical, or another regulated industry.
  • Ability to collaborate effectively across functions, levels, and geographically dispersed teams.
  • Ability, with or without reasonable accommodation, to use a computer; communicate by phone, video, and electronic messaging; engage in problem-solving, analysis, and dialogue; collaborate with others; and maintain general availability during standard business hours.

Responsibilities

  • Manage the operating strategy and day-to-day execution for U.S. corporate website and social channels, including channel roles, audiences, governance, and publishing standards.
  • Own the U.S. external editorial calendar and content-intake process; prioritize requests against communications strategy, audience need, channel purpose, timing, capacity, and approval requirements.
  • Develop, edit, and adapt digital content, including website copy, social posts, executive social content, feature stories, videos, graphics, carousels, and campaign assets, tailoring content to each channel’s native behavior.
  • Coordinate content through required review and approval processes, including Veeva or other applicable workflows; maintain accurate publishing schedules, version control, records, and channel governance.
  • Coordinate updates to Alexion U.S. web properties and landing pages, including content maintenance, quality assurance, accessibility, search optimization, and alignment with enterprise digital standards.
  • Establish channel and content reporting; use analytics and social-listening insights to assess performance and recommend changes to content mix, format, cadence, amplification, and channel investment.
  • Plan content reuse from the outset, converting priority communications, films, congress assets, and executive moments into platform-appropriate digital assets that extend reach and lifespan.
  • Apply approved AI and emerging digital tools to improve content development, adaptation, optimization, measurement, and workflow efficiency, with human oversight and compliance with company, legal, regulatory, privacy, and compliance requirements.
  • Manage day-to-day digital, creative, publishing, monitoring, and production partners; coordinate scopes, timelines, budgets, quality, and delivery.
  • Partner with Brand Communications, Internal Communications, Advocacy, Policy, Media, Marketing, Medical, Regulatory, Compliance, Talent Acquisition, and enterprise digital teams to deliver coordinated U.S. content and channel activation.
  • Coordinate monitoring, community management, adverse-event and product-information escalation processes, and rapid-response publishing in accordance with approved standards and procedures.

Desired Qualifications

  • Pharmaceutical, biotechnology, healthcare, or rare-disease communications experience.
  • Experience with Veeva approval workflows, Sprinklr or comparable social-media management tools, Adobe Experience Manager or comparable web content-management systems, Adobe Express or related creative tools, and web/social analytics platforms.
  • Experience supporting paid social, search, influencer, or employee-amplification programs.
  • Experience managing content across both Alexion and AstraZeneca brand environments or similarly complex brand architectures.
  • Light video production and editing experience.

About the Company

AstraZeneca

Global pharmaceutical company developing prescription medicines

AstraZeneca develops and markets prescription medicines and vaccines worldwide, with a focus on oncology, cardiovascular/metabolic, respiratory, and infectious diseases. Its products work by targeting specific biological pathways or cells, using small-molecule therapies, biologics, and vaccines to treat diseases or prevent infections. It differentiates itself through its dual heritage from Sweden and the UK, a broad pipeline, and strong R&D and collaborations that move from discovery to patient access. Its goal is to improve people’s health by discovering, developing, and delivering medicines and vaccines to patients worldwide.

Company size
10,001+
Company stage
IPO
Headquarters
Cambridge, United Kingdom
Founded
1913

Recently Posted Jobs

Explore more opportunities at AstraZeneca

See more jobs