Founding Account Executive - SEA Region
About the job
- At least 2 years of B2B sales experience with enterprise or mid-market accounts, preferably in AI, software as a service, or technology.
- A proven record of consistently achieving sales targets, including deals with $40,000+ annual contract value.
- Experience in the Southeast Asian market, with understanding of business culture and decision-making across Singapore, Malaysia, Thailand, Indonesia, the Philippines, and Vietnam.
- Native-level proficiency in English.
- A deep network in the Southeast Asian technology and business ecosystem.
- Ability to travel 30–40% across Southeast Asian markets.
- Ability to generate new business, exceed quotas, prospect effectively, build a pipeline from scratch, and manage complex consultative sales cycles.
- Ability to identify market opportunities and entry strategies, take ownership, and adapt based on market feedback.
- Ability to build trust and credibility with C-level executives and navigate cross-cultural communication.
- A data-driven approach to sales forecasting and pipeline management, market analysis, problem-solving, and consultative selling.
- Proficiency with customer relationship management systems and a systematic sales process.
- Own the complete sales cycle from prospecting to close for enterprise accounts with $25,000–$100,000+ annual contract value.
- Build and manage a pipeline of qualified opportunities across Southeast Asian markets.
- Conduct product demonstrations and pilot programs with prospects.
- Negotiate contracts and drive deals to closure.
- Achieve quarterly and annual revenue targets.
- Identify and prioritize target segments and accounts within Southeast Asia.
- Develop market-specific messaging and positioning strategies.
- Build relationships with key industry players, partners, and influencers.
- Provide regular market intelligence and competitive insights to the global team.
- Adapt sales processes and materials for local market needs.
- Establish best practices for the Southeast Asian market approach and document learnings.
- Create scalable processes and frameworks for future team expansion.
- Build a local partner network and ecosystem relationships.
- Collaborate with marketing on regional demand generation strategies.
- Additional Southeast Asian languages, including Mandarin, Bahasa, or Thai.
- Startup or scale-up experience.
About the company
Plotline.so offers SaaS tools for mobile apps to boost user engagement and retention. It provides in-app experiences such as stories, videos, spotlights, tooltips, animations, guided tours, tutorials, native widgets, and gamified elements that can be added without developer effort. These features aid onboarding, feature adoption, and long-term engagement by delivering contextual experiences and collecting usage data; notable uses include Story-based trust-building for Stable Money and feature highlight sequences for Google Pay. The service uses a subscription or usage-based pricing model, with the aim of helping apps attract users faster, improve activation, and sustain long-term value.
Company Size
11-50
Company Stage
Seed
Total Funding
$2.6M
Headquarters
San Francisco, California
Founded
2021
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Simplify's Take
What believers are saying
- Upstox reported 19% higher SGB adoption after Plotline spotlights in 2026.
- Plotline's 2026 customer stories show Airtel increasing Xstream Play engagement and subscriptions.
- The product now spans stories, videos, tooltips, surveys, and games, widening use cases.
What critics are saying
- Plotline raised only $2.6 million in 2024; thin capital limits global expansion.
- Incumbents Appcues, Mixpanel, and Segment already overlap its workflow and distribution.
- If customer growth stalls, the company becomes a feature, not a platform.
What makes Plotline unique
- Plotline's no-code widgets live inside apps, cutting engineering dependency for product teams.
- Upstox used Plotline for 50+ campaigns, showing rapid experimentation at scale.
- Airtel and SBI Securities trust Plotline for contextual, in-app engagement across journeys.
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