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Procter & Gamble

Makes household and personal care products

KOL & Affiliate Manager

Brand & Creative MarketingConfirmed live in the last 24 hours
Full-timeHo Chi Minh City, VietnamNo salary listedIn-person

About the Job

Requirements

  • A bachelor's degree in Business, Marketing, Communications, or a related discipline.
  • Three to five years of experience in affiliate marketing, KOL/influencer management, or social commerce, including an established network and demonstrated experience managing MCNs and strategic creator partnerships in Vietnam.
  • Strong commercial acumen, analytical skills, and a performance-driven mindset.
  • Excellent communication, interpersonal, and negotiation skills, including the ability to build relationships and close commercial deals.
  • Agility, proactivity, adaptability, and stakeholder management skills to work across distributors and regional teams.
  • Up-to-date knowledge of social media, affiliate and influencer marketing trends, platform developments, and emerging creator ecosystems.
  • Fluency in Vietnamese and English.

Responsibilities

  • Build and strengthen relationships with MCNs, KOLs, influencers, and key affiliates; identify, engage, and secure strategic partners aligned with P&G's business and brand priorities.
  • Drive affiliate ecosystem growth through distributor partnerships for affiliate recruitment, engagement, sampling, and product seeding.
  • Lead commercial negotiations, Joint Business Plans, partnership agreements, and deal closures with MCNs, high-tier KOLs, and strategic affiliates to maximize business value.
  • Maintain a strong understanding of Vietnam's social commerce ecosystem, including TikTok Shop, Shopee, and emerging affiliate platforms; monitor creator trends, platform developments, and competitor activities to identify opportunities.
  • Track and evaluate KOL and affiliate performance, investment effectiveness, and sales contribution in collaboration with commercial, finance, and distributor teams; identify opportunities to optimize partnerships and maximize ROI.

About the Company

Procter & Gamble

Makes household and personal care products

Procter & Gamble makes household and personal care products that consumers use for cleaning, grooming, hygiene, and everyday health. Its portfolio includes Tide laundry detergent, Pampers diapers, Gillette razors, and Crest toothpaste, with brands tailored to different needs and markets. The company develops and manufactures these branded goods, then earns revenue by selling them through retailers, distributors, online stores, and direct consumer channels. Its businesses span beauty and hair care, shaving, oral and personal health, fabric and home care, and baby and family care. Founded in 1837, Procter & Gamble is headquartered in Cincinnati, Ohio.

Company size
10,001+
Company stage
IPO
Headquarters
Cincinnati, OH
Founded
1837

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