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Tombras

Ad agency blending data and creativity

Paid Search Supervisor

Full-TimeUpdated on 10/22/2026
No salary listed
Mid
Bachelor's
Knoxville, TN, USA+2 moreMore locations: Portland, OR, USA | Atlanta, GA, USA
In PersonRelocation assistance may be provided; overnight travel and long-distance driving may be required.
Growth & MarketingPerformance & Paid Marketing

About the job

Requirements
  • At least 3–4 years of paid search experience within an advertising agency.
  • Experience with Shopping campaigns, including Performance Max with Google Merchant Center feeds.
  • Google Ads certifications.
  • At least 2 years of team-leading experience.
  • Experience managing multi-million-dollar campaigns for enterprise clients.
  • A proven track record of successful client relationship development.
  • A proven record of successfully leading a team.
  • Strong analytical thinking.
  • Excellent communication, teamwork, and collaboration.
  • Proficiency in Microsoft Excel and Microsoft PowerPoint or Keynote.
  • Intimate knowledge of website analytics programs such as Google Analytics and Adobe Analytics.
  • A bachelor's degree in Advertising, Marketing, Business, Public Relations, Communications, or a related field.
Responsibilities
  • Lead paid search strategy, implementation, optimization, and client performance reporting for a major performance media client.
  • Help create, implement, execute, and continually optimize effective paid search campaigns.
  • Develop strong client relationships and ensure campaigns meet client objectives.
  • Architect search engine marketing, pay-per-click, and Shopping campaigns with direction from the Director of Paid Search.
  • Present tactical paid search plans and campaign status reports to clients daily and weekly.
  • Manage paid search bidding using match type strategies, campaign settings, demographic targeting, remarketing, custom audience lists, and custom-built automation.
  • Research keywords, analyze relevance, and perform competitive analysis.
  • Recommend landing page strategies and consult on landing page planning and optimization.
  • Extract actionable insights from large data sets.
  • Test campaign variables to improve budget efficiency, leads and conversions, search impression share, and return on investment.
  • Administer bid management tools and automated bid strategies to pace daily paid search budgets accurately.
  • Implement and test strategies to increase conversion rates and lower cost per lead across multiple clients and verticals.
  • Mentor, train, and develop Paid Search Analysts and Strategists.
  • Work with Paid Search Analysts to ensure billing and budget pacing are handled accurately and on time.
  • Collaborate with internal departments to develop integrated search campaigns.
  • Champion department processes and stay current on search marketing trends and best practices.
Desired Qualifications
  • Experience with Local Service Ads.
  • Experience working with content management system environments such as WordPress, Joomla, Drupal, MODX, or Magento.

About the company

Tombras is a 450+ person, full-service advertising and marketing agency with a digital mindset. It works with a wide range of national brands and combines data insights with creative campaigns to drive business results. The company distinguishes itself as one of North America’s top independent agencies, emphasizing the integration of data and creativity across channels rather than relying on a single medium. Its goal is to help clients grow by delivering measurable outcomes through integrated, data-informed marketing and communications.

Company Size

201-500

Company Stage

N/A

Total Funding

N/A

Headquarters

New York City, New York

Founded

1946

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Simplify's Take

What believers are saying

  • Tombras won Regions Bank in March 2026 and Dollar Tree in August 2026.
  • Fast Company named Tombras among 2026 Most Innovative Companies for Sweethearts.
  • Headcount reached nearly 600 after Opinionated, improving delivery capacity across six offices.

What critics are saying

  • 2027 integration of Opinionated risks culture clashes, client churn, and duplicated leadership.
  • Tombras still depends on agency discretionary spending from brands like Dollar Tree and Regions.
  • If performance-driven pitches fade, holding-company giants with deeper global resources can outbid it.

What makes Tombras unique

  • Tombras acquired Opinionated in January 2026, becoming a bi-coastal independent agency.
  • Its data-led, full-service model blends media, creative, social, and analytics under one roof.
  • Family ownership and no outside funding support faster decisions than holding-company rivals.

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Benefits

  • Unlimited Paid Time Off
  • Generous parental leave
  • Health Insurance
  • Dental Insurance
  • Vision Insurance
  • 401(k) Company Match
  • 401(k) Retirement Plan

Company News

PR Newswire
Jan 21st, 2026
Global Independent Agency Tombras Acquires Opinionated, Scaling Its Data + Creativity Model Coast to Coast

Amidst massive industry disruption and consolidation, deal puts Tombras in a category of one as the only data-led, full-service independent growing without outside funding KNOXVILLE, Tenn., Jan. 21, 2026 /PRNewswire/ -- Knoxville-based Tombras today announced the most significant move in its mission to become the world's leading independent agency by acquiring Opinionated, the reigning Ad Age A-List Standout and Small Agency of the Year honoree. Headquartered in Portland, Oregon, and known for its ability to steward marquee blue chip brands, the agency's creative pedigree perfectly complements Tombras' data-led, full service creative and media capabilities. While already serving clients nationally, the strategic move cements Tombras' coast-to-coast footprint and makes it the only bi-coastal agency rooted in the heartland

PR Newswire
May 20th, 2025
Actor Jack Henry Robbins Flips 'Nepo Baby' Script In Psa To Help Real Babies

Susan Sarandon and Tim Robbins' son joins the National Diaper Bank Network to shine a spotlight on diaper need, which impacts 1 in 2 US familiesNEW HAVEN, Conn., May 20, 2025 /PRNewswire/ -- The National Diaper Bank Network (NDBN) — a nonprofit organization and foremost expert on diaper need dedicated to ensuring that individuals, children and families have access to the basic necessities they require to thrive — has teamed up with writer-director/actor Jack Henry Robbins in a PSA that asks society to focus less attention on nepo babies and more on the fact that 1 in 2 U.S. families with young children can't afford diapers

Teknovation.biz
Mar 21st, 2025
Knoxville-Headquartered Tombras Is Named 2024 Independent Agency Of The Year

The news of the award comes on the tail of Tombras winning the Agency Standout Award in 2022 and 2023. The ad agency is run by Dooley Tombras, the current... The post Knoxville-headquartered Tombras is named 2024 Independent Agency of the Year appeared first on Teknovation.biz.

PR Newswire
Nov 6th, 2024
Spirit Airlines Raises $1.2M+ At Annual Charity Golf Tournament Benefitting Nonprofit Organizations

Spirit Charitable Foundation hosts seventh annual Spirit Open with more than 200 participants. Event photos are available for download here. DANIA BEACH, Fla., Nov. 6, 2024 /PRNewswire/ -- The Spirit Charitable Foundation's seventh annual Spirit Open was in full swing earlier this week, raising more than $1.2 million for nonprofit organizations throughout Spirit Airlines' (NYSE: SAVE) network. The Foundation hosted the annual charity event with more than 200 participants whose generosity helps advance its mission and the meaningful work of its nonprofit partners