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Publicis Groupe

Runs advertising and digital transformation services

Manager, Engagement Strategy

Brand & Creative MarketingConfirmed live in the last 24 hours
Full-timePhiladelphia, PA, USA$66.1k - $91.3k /yrIn-person

About the Job

Requirements

  • A minimum of 5–6 years of social strategy experience is required.
  • A BA or BS is required.
  • Comfort working with social analytics and developing platform and audience insights is required.
  • Expert-level diplomacy and professionalism, with sound common sense, are required.
  • Strong relationship management and presentation skills are required.
  • Highly organized and detail-oriented work is required.
  • A creative mindset and strong knowledge of the current social web, content development, and emerging trends are required.
  • Comfort working in a fast-paced environment with cross-functional teams is required.

Responsibilities

  • Lead platform build and launch activities across digital and social platforms.
  • Advise on media tactics using advanced media literacy.
  • Identify new social and digital trends, channels, and platforms.
  • Develop points of view, campaign recommendations, governance, and guidance documents.
  • Use social analytics to develop platform and audience insights.
  • Conduct competitive landscape analysis.
  • Lead social strategy and support the development of multi-channel initiatives.
  • Analyze data to develop and refine insights that make communities, social platforms, and partnerships valuable for achieving client goals.
  • Synthesize research observations into actionable insights for creative and client teams to execute.
  • Write, present, and publish work to multiple teams.

Desired Qualifications

  • Agency, pharmaceutical, or oncology experience is preferred.
  • PowerPoint skills are encouraged.

About the Company

Publicis Groupe

Runs advertising and digital transformation services

Publicis Groupe runs advertising, media buying and digital transformation services for companies that want to reach consumers, coordinate campaigns and improve their business systems. Its agency network includes creative and media specialists, while Publicis Sapient builds and modernizes the technology behind clients' operations. Epsilon adds customer data and marketing technology that connect brands with audiences and measure campaign results. Clients pay for consulting, campaign creation and execution, with production and media costs billed through alongside the group's service work. Founded in 1926, Publicis Groupe is headquartered in Paris, France.

Company size
10,001+
Company stage
IPO
Headquarters
Paris, France
Founded
1926

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