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Artera

SaaS patient communications platform for healthcare

Director Product Marketing

Product MarketingPosted on Nov 13
Full-time

About the Job

Requirements

  • At least 8 years of experience in healthcare or SaaS product marketing, marketing, strategy, or product management.
  • Ability to coordinate cross-functional groups and build consensus without formal authority.
  • Strong client presentation, customer interview, and writing skills, including value storytelling for B2B audiences.
  • Ability to balance shifting priorities against business and department goals.
  • Ability to learn new products and evaluate them from the market’s perspective.
  • Experience marketing AI, automation, or other products where buyers are asked to trust software with work previously performed by people.
  • Hands-on use of AI tools in their work, including workflows that enable a small team to do the work of a larger team and examples to demonstrate.

Responsibilities

  • Develop messaging, packaging, and campaigns for AI agents, including explaining what agents do, where people remain involved, how performance is measured, and how results are communicated to buyers.
  • Convert agent performance data into proof points, customer stories, and return-on-investment models, and partner with the Chief Product and Strategy Officer and Finance to shape AI agent pricing and packaging.
  • Analyze sales calls, win/loss interviews, and de-identified agent conversations to identify buyer language, unmet needs, and competitive gaps, and supplement findings with targeted qualitative and quantitative research.
  • Enable customer-facing teams by developing standardized sales tools, consistent platform messaging, and actionable insights into buyer evaluation criteria to streamline purchasing.

Desired Qualifications

  • Experience working with enterprise healthcare IT or Patient Access buyers.

About the Company

Artera

SaaS patient communications platform for healthcare

Artera provides a patient communication platform for healthcare providers that integrates with existing electronic health record (EHR) systems to streamline and unify patient messages. The product is offered as software-as-a-service (SaaS) and uses artificial intelligence to automate common patient interactions, such as appointment reminders, follow-up care instructions, and outreach, all accessible through a subscription. It differentiates itself by embedding AI-driven automation directly within EHR workflows and serving a broad base of healthcare organizations, including specialty groups, Federally Qualified Health Centers (FQHCs), and large integrated delivery networks (IDNs), with over 900 clients. The goal is to improve patient engagement and healthcare operations by delivering seamless, automated communications that fit into existing clinical processes.

Company size
201-500
Company stage
Series C
Total funding
$148.4M
Headquarters
Santa Barbara, CA
Founded
2015

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