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Irca Group

Manufactures semi-finished pastry ingredients for professionals

Senior Sales Brand Manager

Field SalesConfirmed live in the last 24 hours
Full-timeItaly

About the Job

Requirements

  • A degree in business administration, economics, marketing, food technology, or a related discipline is required.
  • Substantial experience in commercial leadership roles in gelato, pastry, bakery, food ingredients, or related sectors is required.
  • In-depth knowledge of the artisan gelato market and its distribution dynamics is required.
  • Experience managing and developing sales-agent networks and indirect commercial channels is required.
  • A proven ability to generate profitable growth and build strategic customer relationships is required.
  • Experience launching new products, brands, or business initiatives is required.
  • Strong negotiation and stakeholder-management skills are required.
  • Ability to identify and develop new commercial opportunities and market expansion is required.
  • Experience managing sales and technical teams is required.
  • Strong analytical skills and the ability to turn market information into concrete action plans are required.
  • Good knowledge of consultative technical-selling approaches is required.
  • Excellent knowledge of Italian and English is required.
  • Availability for frequent travel in Central and Southern Italy is required; travel may account for up to 60–70% of working time.

Responsibilities

  • Define and implement the JoyGelato brand's commercial strategy in Central and Southern Italy in line with company objectives.
  • Develop and consolidate business in the gelato and pastry channels by identifying new market and growth opportunities.
  • Coordinate and develop the sales network and team of technical specialists, ensuring a high level of customer support.
  • Manage relationships with key customers, distributors, and strategic partners, including negotiating major commercial opportunities.
  • Monitor sales performance, budget, and key performance indicators to achieve growth, profitability, and market-share objectives.
  • Collaborate with Marketing, Research and Development, and Supply Chain to develop solutions oriented to market and customer needs.
  • Promote a culture centered on customers, innovation, accountability, and continuous improvement.

Desired Qualifications

  • Residence in the relevant geographic area is preferred.

About the Company

Irca Group

Manufactures semi-finished pastry ingredients for professionals

IRCA Group is a business-to-business supplier that manufactures and sells semi-finished pastry ingredients to professionals, including chocolates, creams, and jams used in artisanal pastries, cakes, and gelatos. Its products are semi-finished ingredients that workflows in professional kitchens rely on to create finished desserts. The company differentiates itself through a long heritage (founded in 1919), a broad portfolio of brands under one global umbrella, and a growth strategy fueled by strategic acquisitions (such as Dobla) and international expansion, supported by private equity ownership. IRCA’s goal is to scale its international presence, broaden its offerings, and unite renowned sweet-creation brands to serve customers in over 100 countries.

Company size
1,001-5,000
Company stage
Not listed
Total funding
Not listed
Headquarters
Gallarate, Italy
Founded
1919

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