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Publicis Groupe

Runs advertising and digital transformation services

Strategist Intern

Brand & Creative MarketingUpdated on Nov 10
InternshipMilan, Metropolitan City of Milan, Italy€3.46 /hrIn-person

About the Job

Requirements

  • Currently enrolled as a student in Communication, Marketing, Economics, or a related discipline.
  • Have an analytical mindset and curiosity about society, media, and culture.
  • Have an interest in communication, branding, and reputation management.
  • Have strong research, analysis, and information-synthesis abilities.
  • Have strong written communication skills.
  • Have good knowledge of PowerPoint, Excel, and generative artificial intelligence tools.
  • Have excellent Italian and good English proficiency.
  • Demonstrate precision, attention to detail, and motivation to learn.

Responsibilities

  • Monitor online conversations and conduct social listening.
  • Monitor media coverage and brand or company reputation.
  • Research consumers, stakeholders, and markets.
  • Analyze and profile audiences and target groups.
  • Collect, organize, and interpret quantitative and qualitative data.
  • Identify emerging cultural and social trends.
  • Conduct competitive analyses and market benchmarking.
  • Develop and synthesize strategic insights.
  • Support the definition of communication strategies and strategic recommendations.
  • Prepare client presentations and strategic documents.

Desired Qualifications

  • Experience, including academic experience, analyzing social media or participating in digital research projects.
  • Participation in university or extracurricular projects related to communication strategy.
  • Curiosity about innovation and interest in applying artificial intelligence to research and analysis processes.

About the Company

Publicis Groupe

Runs advertising and digital transformation services

Publicis Groupe runs advertising, media buying and digital transformation services for companies that want to reach consumers, coordinate campaigns and improve their business systems. Its agency network includes creative and media specialists, while Publicis Sapient builds and modernizes the technology behind clients' operations. Epsilon adds customer data and marketing technology that connect brands with audiences and measure campaign results. Clients pay for consulting, campaign creation and execution, with production and media costs billed through alongside the group's service work. Founded in 1926, Publicis Groupe is headquartered in Paris, France.

Company size
10,001+
Company stage
IPO
Headquarters
Paris, France
Founded
1926

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