Full-Time

Vice President of Marketing

Posted on 6/6/2024

Coconut Software

Coconut Software

51-200 employees

Appointment scheduling software for banks

Fintech

Senior

Remote in Canada

Required Skills
Marketing
Requirements
  • 10+ years of leadership Marketing experience
  • Bachelor's degree in Marketing, Business or a related field (MBA or advanced degree is a nice to have)
  • Experience developing and executing successful SaaS marketing strategies
  • Experience working with financial institutions
  • Strong leadership skills
  • Analytical mindset and data driven
  • Experience in account-based marketing
  • Strong background in content marketing
  • Experience in managing external communications
  • Ability to leverage client insights
Responsibilities
  • Develop and Execute Marketing Strategy
  • Pipeline Development
  • Account-Based Marketing (ABM)
  • Content Creation
  • External Communications
  • Client Advocacy
  • KPI and Metrics Management
  • Team Leadership

Coconut Software provides a specialized platform for financial institutions, focusing on appointment scheduling, queue management, and video banking solutions. This targeted approach helps enhance customer engagement and satisfaction by streamlining interactions between clients and financial representatives. Working here offers a unique opportunity to contribute to a company that is a trusted partner for over 150 leading institutions in North America, including RBC and Vancity, thereby supporting innovative customer service experiences and fostering loyalty in the finance industry.

Company Stage

Series B

Total Funding

$36.1M

Headquarters

Saskatoon, Canada

Founded

2007

Growth & Insights
Headcount

6 month growth

-1%

1 year growth

-11%

2 year growth

7%
INACTIVE