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Publicis Groupe

Runs advertising and digital transformation services

Influencer Marketing Analyst

Growth & MarketingConfirmed live in the last 24 hours
Full-timeBengaluru, Karnataka, IndiaNo salary listedIn-person

About the Job

Requirements

  • Work experience with creators or influencers and/or paid social campaign execution.
  • Experience working on Impact is beneficial but not required.
  • Proficiency in Microsoft Office, especially Excel.
  • Strong analytical skills.
  • A graduate in any field.
  • Three to five years of exposure in digital media or client services roles.

Responsibilities

  • Respond to influencer queries and communications.
  • Engage with high-performing clients.
  • Develop client-facing and internal reports by compiling, analyzing, and interpreting social and performance insights.
  • Participate in building strategy presentations and post-campaign insights for influencer, content, and brand campaigns.
  • Support end-to-end influencer sales and execution processes, including influencer sourcing, onboarding, and casting for each campaign.
  • Build trend, vertical, and competitive analysis reports using third-party tools, social listening, and campaign management tools.
  • Support paid media campaigns including Facebook, Instagram, and TikTok by establishing key performance indicators and measuring against benchmarks.

Desired Qualifications

  • Experience working on Impact.

About the Company

Publicis Groupe

Runs advertising and digital transformation services

Publicis Groupe runs advertising, media buying and digital transformation services for companies that want to reach consumers, coordinate campaigns and improve their business systems. Its agency network includes creative and media specialists, while Publicis Sapient builds and modernizes the technology behind clients' operations. Epsilon adds customer data and marketing technology that connect brands with audiences and measure campaign results. Clients pay for consulting, campaign creation and execution, with production and media costs billed through alongside the group's service work. Founded in 1926, Publicis Groupe is headquartered in Paris, France.

Company size
10,001+
Company stage
IPO
Headquarters
Paris, France
Founded
1926

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