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Mettler Toledo

Supplies precision instruments and related services

Content Marketing Specialist

Brand & Creative MarketingUpdated on Nov 14
Full-timeWarsaw, PolandNo salary listed

About the Job

Requirements

  • A university degree in Marketing, Communications, Journalism, or a technical or engineering field.
  • At least 2 years of experience in content marketing, communications, copywriting, or a related marketing role.
  • Excellent English copywriting and written and verbal communication skills.
  • Ability to create, edit, and refine clear, engaging, customer-focused content.
  • Ability to translate complex technical information into compelling marketing messages for global audiences.
  • Strong organizational and project management skills, including the ability to manage multiple priorities and stakeholders while meeting deadlines.
  • Proficiency in Microsoft Office / Microsoft 365.
  • A proactive, hands-on, and collaborative approach, with the ability to work effectively in a global team.

Responsibilities

  • Collaborate with Industrial Division product management, market management, and worldwide sales organizations to develop content that boosts traffic, engagement, and conversion and drives demand generation.
  • Deliver high-quality, value-focused materials—including product launch collateral, campaign content, social media content, telemarketing scripts, and SEO/GEO content—to generate leads among key end customers and various segments.
  • Lead the holistic content creation process, ensuring alignment of text, imagery, and end-to-end user experience from banners to landing pages and value content pieces.
  • Lead the creation and strategic promotion of diverse content types, including product launch content, articles, videos, social media, and brand campaigns, to establish product expertise and thought leadership, promote customer commitment messaging, and increase audience engagement across paid and organic channels while aligning with diversity and inclusion guidelines.
  • Apply corporate design guidelines to support marketing materials such as email campaigns, web pages, brochures, and advertisements.
  • Educate content owners on integrating Service/SSPOS messaging into value-selling tools and conduct quality checks to present MT as a full-solution provider.
  • Coach content authors through the content creation process to ensure timely delivery of high-quality, fit-for-purpose materials.

Desired Qualifications

  • Familiarity with Canva or Adobe Creative Cloud.
  • Experience in industrial, technical, or B2B marketing.

About the Company

Mettler Toledo

Supplies precision instruments and related services

METTLER TOLEDO provides precision instruments and related services for laboratory research, industrial manufacturing, and product inspection, including food retail weighing. The product range covers analytical balances, pipettes, titration and thermal analysis systems, process analytics sensors, industrial scales and terminals, and in-line metal detection, X-ray inspection, and checkweighing equipment. These tools are used in life sciences, food and chemicals for R&D, quality control, and production-line compliance. The company also runs a global aftermarket and calibration/service network. Compared with others, METTLER TOLEDO combines a broad, integrated lineup of lab and process instruments with a worldwide service footprint, enabling end-to-end measurement, weighing, and inspection solutions. Its goal is to help customers achieve accurate measurement, reliable product quality, and regulatory compliance across industries.

Company size
10,001+
Company stage
IPO
Headquarters
Greifensee, Switzerland
Founded
1945

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