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Nestle

Global branded foods and beverages producer

Performance Marketing Senior Specialist

Performance & Paid MarketingUpdated on Nov 14
Full-timeStockholm, SwedenNo salary listed

About the Job

Requirements

  • Have approximately 3–5 years of experience within performance marketing, digital marketing, or digital acquisition.
  • Have hands-on experience with paid search (SEM).
  • Understand how digital campaigns are structured, measured, and continuously optimized.
  • Be able to analyse campaign performance and translate data into practical recommendations.
  • Have experience with tools such as GA4, SA360, Looker Studio, or similar analytics and advertising platforms.
  • Have experience collaborating with media agencies or other external partners.
  • Communicate confidently in English.

Responsibilities

  • Support and execute the Nordic acquisition plan across key digital performance channels.
  • Help drive quality traffic, customer acquisition, and sales through continuous campaign optimization.
  • Translate business objectives into actionable performance marketing activities.
  • Identify opportunities based on campaign performance, customer behaviour, and market trends.
  • Work with paid search, SEO, affiliate marketing, always-on paid social, and other relevant performance channels.
  • Monitor and improve campaigns, audiences, and customer journeys together with agency partners.
  • Support the One Search approach by identifying opportunities across paid and organic search.
  • Stay up to date with developments within digital media, measurement, and performance marketing.
  • Work closely with performance and media agencies on day-to-day activities.
  • Follow campaign planning, launches, optimization, budgets, and results.
  • Review and challenge agency recommendations when needed.
  • Ensure a strong focus on execution quality, performance, and continuous improvement.
  • Monitor and analyse digital marketing performance across channels and markets.
  • Work with dashboards and reporting using tools such as GA4, Looker Studio, SA360, and other relevant platforms.
  • Combine media, commercial, and customer data to identify actionable insights.
  • Translate performance data into clear recommendations for internal stakeholders.
  • Support the development and follow-up of relevant KPIs.
  • Support budget planning, tracking, and performance follow-up.
  • Monitor media investments and identify opportunities to improve efficiency.
  • Provide performance insights that support investment and forecasting decisions.

Desired Qualifications

  • Experience with paid social, SEO, digital media, or affiliate marketing is an advantage.
  • Knowledge of a Scandinavian language is an advantage.

About the Company

Nestle

Global branded foods and beverages producer

Nestlé manufactures and markets branded foods, beverages, pet care, and nutrition products in about 185 countries. Its products are produced at scale and distributed through retail, foodservice, and direct-to-consumer channels, backed by a global R&D network. Distinctive factors include its enormous global footprint, a diversified lineup from coffee to pet care to infant nutrition, and the combination of retail plus professional channels. Its goal is to provide reliable, high-quality nutrition to people worldwide while advancing nutrition science through its research and brands.

Company size
10,001+
Company stage
IPO
Headquarters
Vevey, Switzerland
Founded
1866

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