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Karo Healthcare

Sells branded medicines and self-care products

Brand Manager Skin Care

ContractUpdated on 10/17/2026
No salary listed
Mid
Warsaw, Poland
Hybrid
Growth & MarketingBrand & Creative Marketing

About the job

Requirements
  • Fluent Polish and professionally fluent English.
  • Substantial end-to-end brand-management experience, including both brand strategy and hands-on execution.
  • Relevant experience in FMCG, dermocosmetics, skincare, beauty, personal care, consumer healthcare, or another fast-moving consumer environment.
  • A strong track record of building brands and delivering integrated campaigns based on consumer, market, and performance insights.
  • Commercial and analytical strength, including experience managing marketing budgets and developing project business cases or P&Ls.
  • Confidence coordinating agencies and cross-functional stakeholders and taking clear ownership of delivery.
  • A proactive, pragmatic, and creative approach, with the pace and learning agility to succeed in a changing environment.
  • Strong communication and influencing skills, paired with a collaborative and culturally aware working style.
Responsibilities
  • Own the growth strategy and annual brand plan for Emolium in Poland, translating priorities into clear commercial and marketing actions.
  • Turn consumer research, market trends, competitor activity, and sales data into decisions that grow sales, share, and brand equity.
  • Plan and deliver integrated campaigns across pharmacy, e-commerce, digital, and HCP touchpoints together with internal teams and external agencies.
  • Manage the A&P budget, forecasts, and investment choices, and develop business cases for innovation and portfolio projects.
  • Partner with the Global Innovation team on new products, reformulations, pack development, and brand design.
  • Coordinate cross-functional delivery with Trade Marketing, Sales, Regulatory, Finance, Insights, Media, and medical representatives.
Desired Qualifications
  • Experience with pharmacy, e-commerce, HCP marketing, drugstores, or multi-market work is an advantage.

About the company

Karo Healthcare develops and markets branded medicines and personal care products for everyday health needs, including skin care, foot treatments and supplements. Its portfolio combines pharmacy brands such as E45 and Lamisil with wellness products sold under Nutravita. The business earns revenue from sales of its own brands through pharmacies, retailers, online stores and healthcare distributors, while its teams manage product development and commercial execution across markets. Its medicines include over-the-counter and prescription products, alongside cosmetics and other consumer health products. Founded in 1987, Karo Healthcare is headquartered in Stockholm, Sweden.

Company Size

501-1,000

Company Stage

N/A

Total Funding

N/A

Headquarters

N/A

Founded

1987

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Simplify's Take

What believers are saying

  • April 2026 added ACO, Biodermal, Emolium and Iwostin to Karo through its completed purchase from Perrigo.
  • Karo's Everything Counts Programme links employee financial rewards to company success.
  • June 2026 expanded Karo's nail fungus licensing partnership into China's cross-border ecommerce channel.

What critics are saying

  • March 2026 approval of Karo's ACO purchase required divesting Nordic Locobase rights, limiting the brands retained after consolidation.
  • Karo depends on contract manufacturers and third-party logistics providers, placing production and distribution execution with external partners.
  • Karo's Warsaw Emolium brand manager role lasts 18 months as parental leave cover.

What makes Karo Healthcare unique

  • Karo organises cross-functional squads around individual brands or categories, putting decisions with the teams managing them.
  • Karo runs Amazon and direct consumer marketing with its own account, performance marketing and creative production teams.
  • Selected Karo medicines carry Sweden's Välvald pharmacy label, requiring manufacturing-site disclosure and responsible sourcing controls.

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Benefits

  • Flexible Work Hours
  • Hybrid Work Options

Company News

Cision
Apr 15th, 2025
Karo Group Publishes The 2024 Sustainability Report

Karo Group publishes the 2024 Sustainability Report

Cision
Apr 15th, 2024
Karo Group Publishes The 2023 Sustainability Report

Karo Group publishes the 2023 Sustainability Report