Account Executive - Brand Impact

Agency:

FleishmanHillard

Job Function:

Communications and PR

Job Subfunction:

Public Relations

Job Description:

Why FleishmanHillard?

We have been named PRWeek’s Global Agency of the Year and Best Places to Work; a “Standout Agency” on Advertising Age’s A-List; NAFE’s “Top 50 Companies for Executive Women” for six years running; and among our firm’s award-winning work we’ve taken home 5 Lions at the Cannes International Festival of Creativity in previous years.

We are committed to creating an inclusive and equitable working environment for everyone. As the only PR Agency awarded EY’s National Equality Standard (twice!), all applicants will receive consideration for employment without regard to race, religion, ethnicity, gender identity, sexual orientation, national origin, disability or age. Do let us know if you need any adjustments made during the interview process.

The team

Our Brand Impact team harness the collective power of creative, social and strategic marketing to produce electric, infectious and award-winning communications. We create provocative, inspiring solutions for big brands with stories to tell - which could be anything from traditional media, social first content and creators to an installation, film, event or long-term movement. And while we’re part of a successful global group, we have developed a ‘start-up’ mentality of bravery and entrepreneurialism, rooted in business-changing ideas.

Role overview

From PR and media relations to social media and influencer engagement and creative campaigns, you’ll support the team in developing and delivering work that helps brands connect with audiences, build awareness and become part of relevant cultural conversations.

You’ll get involved in the day-to-day running of campaigns, helping with research, content development, media outreach, creator engagement, events and reporting. You’ll learn how to identify compelling stories, understand different audiences and find the right channels to bring client messages to life.

You’ll keep an eye on what’s happening across traditional media, social platforms and popular culture, bringing interesting stories, trends and ideas to the team. You’ll also help identify relevant creators, research media opportunities, prepare communications materials and track the impact of our work.

Working alongside colleagues across PR, social, creative and earned media, both in the UK and across our global network, you’ll gain exposure to a range of clients, industries and campaigns. This is an opportunity to develop your skills across different disciplines rather than specialising in just one.

The day-to day

PR and media relations

• Supports media relations activity through research, media monitoring and media-list development
• Assists with drafting, editing and proofreading press releases, media pitches, briefing documents and other communications materials
• Help identify relevant news stories, journalist interests and opportunities for clients to participate in conversations
• Supports media outreach and follow-up under the guidance of experienced team members
• Tracks coverage and assists with reporting on communications activity

Social media, influencer and creator engagement

• Keeps up to date with social platforms, emerging formats, relevant trends and cultural conversations
• Supports research into creators, audiences and online communities to inform campaign development
• Helps assess the factors that contribute to the effectiveness of social media posts, campaigns and creator partnerships.
• Assists with creator outreach, gifting, content coordination and campaign administration
• Contributes relevant social and creator examples to team discussions and brainstorms.

Campaign delivery

• Supports the day-to-day delivery of integrated communications campaigns across social, influencer, PR and earned media
• Assists with project administration, including timelines, briefs, approvals, deliverables and reporting
• Helps coordinate campaign logistics, events, product seeding and other activations
• Conducts research and keeps campaign trackers, contact lists and project documents accurate and up to date
• Supports the collection of campaign data, media coverage and audience insights to inform evaluation
• Manages assigned tasks effectively, meets deadlines and flags potential issues to the team

Creative thinking

• Brings relevant examples, observations and ideas to brainstorms and team discussions
• Helps identify opportunities for clients to engage with relevant conversations across different channels

Client and team skills

• Builds positive working relationships with colleagues, clients and external partners
• Demonstrates a proactive, collaborative attitude and willingness to learn
• Takes responsibility for assigned tasks and follows through on commitments

About you

• We’re looking for someone who is interested in people, brands and culture; enjoys great storytelling; has strong organisational skills; and is excited to learn how creative communications can make an impact.
• Previous experience in a communications agency environment preferred
• Develops an understanding of how to build relationships with journalists and secure relevant media coverage
• Demonstrates a genuine interest in social media, creators, influencers and online culture
• Understands the importance of authentic, relevant and platform-appropriate content
• Shows curiosity about brands, audiences, media, social trends and popular culture
• Demonstrates an interest in what makes communications compelling, shareable and newsworthy
• Is open to feedback and keen to develop creative thinking and communications skills
• Shows strong organisation, attention to detail and an ability to manage competing priorities
• Works collaboratively across teams, disciplines and markets
• Communicates clearly and professionally, both verbally and in writing

If this sounds like you we'd love to hear from you!

What we offer:

• A warm and friendly team with a fantastic portfolio of global and UK clients
• A truly global network, the opportunity to be part of multi-market campaigns, regularly working with colleagues across the globe.
• Global mobility, a programme of short-term or permanent exchange opportunities, particularly in EMEA or the US.
• A strengths-based L&D framework with an in-house coach and development opportunities for career defining work.
• Flexibility. We’ve fully embraced hybrid and flexible working. We have a great office and human contact remains an important element of our culture
• Work-life balance, we all work hard but having a life outside work matters to all of us, and we support each other to achieve it.
• Culture Club – from office manicures, nutritionists, inhouse massage and acupressure sessions, to Yoga on the roof terrace, quizzes, boot camps, exhibits and summer and Christmas get-togethers.
• Opportunities to join our Business Resource Groups (global and local), the Shadow Board or DE&I Steering committee.
• A Career Guardian Scheme for underrepresented talent and mentorship opportunities
• Pro-bono comms, volunteer opportunities and personal charity matching
• 30 days of holiday plus a day off on your birthday (or that of your child), plus all days between Christmas and New Year and a buy-back scheme for those who want more.
• 6-12 week sabbaticals!
• BUPA medical cover – including 24/7 virtual GP, funded eye tests, fertility, and menopause support.
• Permanent Health Insurance
• Employee Assistance Programme (EAP)
• Generous Pension contributions, personal finance clinics and Life Assurance
• Discounted gym membership and FHeel Well reimbursement
• Cycle2Work scheme and season ticket loans
• Generous parental leave and emergency childcare provision
• Passion Project Grants – funding for your passions outside of work
• Retail, dinner or spa vouchers for key milestones
• Omnicom employee discounts across a variety of high-street retail, travel and entertainment venue.

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To the extent permissible by local law, Omnicom’s policy requires employees to work in the office for a minimum of three days a week, unless additional in-office days are directed by their agency or manager.

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