Global Campaign Manager

Drata is looking for a Global Campaign Manager to join the company. This person will be a key member of the growing marketing team at a fast-growing, B2B SaaS startup. You will build and manage full funnel, integrated marketing campaigns in North America and internationally.

We’re looking for someone who identifies as a ‘doer’ and is comfortable working cross-functionally and externally to consistently drive revenue and customer growth, quickly implementing best practices to identify and acquire new customers. We pride ourselves in our ability to move quickly and get the job done, and are committed to making sure every team member is set up to exceed expectations and learn and grow in their role. This role reports into the Director of Demand Generation, and will work very closely across Marketing, and with our Enterprise and Commercial Sales teams.

We look at qualified pipeline as our north star and marketing, sales & even CSG work cross functionally to achieve that. If you’re looking to roll up your sleeves, make an immediate impact, and be a high-visibility contributor within the organization, this role might be for you.

What you'll do:

• Own global campaigns strategy, program development and implementation, including full funnel programs, webinars, buyer journeys, and events.
• Work closely with Enterprise & Commercial Sales teams to understand specific market priorities and inform and shape customer and prospect-facing programs contributing to pipeline and opportunity creation.
• Partner closely with Product, Solution, and Customer Marketing to craft engaging campaign themes and messaging that highlight Drata’s differentiators and key solutions.
• Build and execute regional programs, webinars, and events aligned with product and content roadmaps, and work with relevant teams and customers to deliver in both virtual and live environments including executive breakfasts / dinners, meetups, customer-led panels, and partner events.
• Own integrated pre / during / post event planning, execution and followup, ensuring quality lead delivery and follow-up, engaging prospects throughout the buyer journey.
• Track, measure and communicate program results, and seek to generate new global best practices through experimental efforts.
• Ensure programs and event details are on brand, on message, and fit the Drata aesthetic.
• Work with content to plan, develop, and operationalize marketing programs (e.g. webinars, campaigns, social posts, etc.) that generate brand awareness and qualified pipeline. 
• Work with Marketing Operations to create and optimize email campaigns and landing pages for all stages of the funnel.
• Own budget, metrics and foster an understanding of our efforts through great internal reporting and sharing of results.
• Work with Marketing Operations to develop reporting on key demand gen KPIs, track progress to targets, and ensure we have strong insights into performance and trends.
• Partner closely with our sales, alliances, and customer experience leadership team to ensure deep alignment across marketing, sales, biz ops, and solutions engineering.

What you'll bring:

• 5+ years of experience in demand generation, revenue marketing; product marketing experience a plus. Deep understanding of SaaS landscape and key SaaS metrics.
• Demonstrated history of implementing integrated, full funnel campaigns, building paid and owned programs to create new opportunities and pipeline.
• B2B multi-channel demand generation experience, including some combination of digital advertising, events, content syndication, social media, webinars hosted by trusted third parties, and email marketing
• Experience with CRM, databases, marketing automation tools, email best practices, and other marketing tooling which may include HubSpot, Salesforce, 6sense, Goldcast, and more.
• Experienced in Enterprise Marketing & Sales Motions, Target Account (ABM) motions, platforms, tools and technologies.
• Demonstrated history of collaboration and partnering with cross-functional teams, including Sales, SDR, Business Development, Customer Success, FP&A, and more.
• Highly strategic, entrepreneurial, and data driven with a growth-driven mindset.
• Must be a self-starter who excels at multitasking and thrives in a fast-paced environment

Benefits:

• Healthcare: 90-100% paid premiums for medical, dental, and vision plans for employee and dependents + on demand health care concierge
• HSA, FSA, & DCFSA: Pre-tax savings plans for healthcare and dependent care, with up to a $600 annual employer contribution to the HSA plan (if enrolled in HSA medical plan)
• 100% paid short and long term disability plus life + AD&D benefits
• Learning & Development: $500 annually towards professional development opportunities + $250 annually towards personal development opportunities
• Flexible Time Off: Flexible vacation policy for strong, fully charged batteries
• 16 Weeks Paid Parental Leave: An inclusive policy to ensure you have time with your newborn, newly adopted, or foster child (available after six months of employment)
• Work Remotely: Flexible hours and work from home + $1,000 annually to cover necessary business related items for your home office
• 401K: Reach your financial goals while reducing your taxes

This role will receive a competitive base salary, benefits, and stock, typically in the form of Restricted Stock Units (RSUs). The applicable salary range for each US-based role is based on where the employee works and is aligned to one of 3 tiers based on the cost of labor for that geographic area. The expected salary ranges for this role are below, subject to change. 

Tier 1: $141,900 - $175,200

Tier 2: $127,700 - $157,700

Tier 3: $113,500 - $140,200

You can view which tier applies to where you plan to work here. A variety of factors are considered when determining someone’s leveling and compensation–including a candidate’s professional background and experience. These ranges may be modified in the future and final offer amounts may vary from the amounts listed above.