Full-Time

Senior Product Marketing Manager

Confirmed live in the last 24 hours

Strava

Strava

501-1,000 employees

GPS-based athlete tracking and analytics software

Senior

San Francisco, CA, USA

Required Skills
UI/UX Design
Segment
Marketing
Data Analysis
Requirements
  • BA, MBA Preferred
  • 8+ years of professional experience in B2C product or brand marketing in a corporate or startup environment, preferably with a direct-to-consumer app-based product
  • Proven track record of driving successful go-to-market launches
  • Fluency with data, including market and segment sizing, forecasting, and marketing efficacy
  • Fitness industry or Brand Marketing experience a plus
Responsibilities
  • Become a company expert on consumer needs, motivations, and drivers of activation and retention
  • Lead the development of messaging frameworks and positioning maps for marketing campaigns
  • Work with various teams to market new and existing product features
  • Lead go-to-market plans supporting product priorities and new innovations
  • Collaborate with product, UX, analytics, and research teams to inform product roadmap and marketing plans

Strava is committed to supporting the global athletic community, making it a dynamic environment for employees who are passionate about sports and technology. With a focus on GPS tracking and data analytics, the company is at the forefront of providing advanced performance analysis tools that enhance the athletic experience. This technical expertise not only drives industry advancements but also fosters a culture of innovation and continuous improvement among its teams.

Company Stage

Series F

Total Funding

$151.9M

Headquarters

San Francisco, California

Founded

2009

Growth & Insights
Headcount

6 month growth

10%

1 year growth

14%

2 year growth

13%

Benefits

100% company paid benefits for employees and families

Flexible paid time off

$2,000 annual professional development stipend

Paid time off for volunteering

401(k) Plan with company matching

$1000 annual gear stipend

$500 annual gym reimbursement

Onsite fitness rooms with showers, lockers, and towel service

Weekly team workouts

Free yoga classes

Secure bike storage

Twice weekly dinner for those working late

Monthly happy hours

Dog days

Cell phone reimbursement

Snacks & stocked kitchens