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Focaldata

AI-first consumer insight platform for research

Growth Marketing Associate

Marketing Generalist & ManagementConfirmed live in the last 24 hours
Full-timeLondon, UK£40k - £55k /yrIn-person

About the Job

Requirements

  • Strong project management skills and the ability to manage multiple moving parts while maintaining attention to detail.
  • Commercial judgment to distinguish activity that generates commercial momentum from activity that merely looks good.
  • Experience owning B2B events, campaigns, partnerships, field marketing, social media, or demand generation.
  • Strong writing, briefing, and messaging skills.
  • Experience measuring campaign and event performance and using results to improve decisions.
  • Confidence working with senior stakeholders and obtaining inputs, decisions, and follow-up.
  • Comfort using tools such as HubSpot, Notion, email platforms, and LinkedIn.

Responsibilities

  • Own Focaldata’s events calendar across hosted dinners, breakfasts, roundtables, webinars, conferences, and third-party events.
  • Plan and execute Focaldata events end to end, including audience, invite strategy, logistics, messaging, materials, attendee experience, follow-up, and success reporting.
  • Decide which external events are worth attending, prepare the team to participate effectively, and ensure each event creates clear follow-up and commercial opportunities.
  • Manage campaign partnerships and develop new partnerships with media organisations, industry bodies, communities, and other partners that help reach priority audiences.
  • Own the strategy and delivery of Focaldata’s social media channels, including the content plan, publishing rhythm, and learning.
  • Structure and deliver content campaigns around white papers, industry reports, and JK Substacks.
  • Work closely with Growth, BD, Research, and Data Journalism to turn Focaldata’s research and content into market-facing campaigns that generate awareness, leads, and sales conversations.
  • Report to the team on what went well and what did not, then experiment and optimise based on those learnings.

Desired Qualifications

  • Experience in market research, insight, consulting, SaaS, B2B media, agencies, or another high-touch B2B environment.
  • Experience running executive dinners, roundtables, or conference activations.
  • Experience managing media, community, or industry partnerships.
  • Experience delivering campaigns around white papers, reports, thought leadership, or Substack-style content.

About the Company

Focaldata

AI-first consumer insight platform for research

Focaldata provides an AI-first consumer insight platform paired with research services to help organizations make better marketing, product, strategy, and policy decisions. It combines its proprietary research technology with a team of researchers to collect high-quality quantitative and qualitative data, reducing operational overhead so clients can focus on deep analysis and strategic advice. The platform is used by world-class consultants and data scientists to generate actionable insights, and the company also conducts political and social research, including polling and analysis for elections such as the US presidential race and the UK General Election. Overall, Focaldata aims to deliver scalable, data-driven insights that inform decision-making across commercial, policy, and electoral contexts.

Company size
51-200
Company stage
Not listed
Total funding
$436.6K
Headquarters
London, United Kingdom
Founded
2017

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