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Samba TV

Delivers TV audience measurement and insights

Director Publishers and Platforms

Account ExecutiveConfirmed live in the last 24 hours
Full-timeNew York, NY, USA$165k - $185k /yrIn-person

About the Job

Requirements

  • 7+ years in a revenue-focused BD or Sales role in advertising, data, measurement/analytics, or AdTech/MarTech SaaS — with media companies, agencies, brands, or platforms
  • Solid understanding of the programmatic and digital landscape and data's role within it
  • Comfortable selling in a team-sell format to senior executives at adtech and measurement platforms
  • Track record of building multi-level strategic relationships that deliver measurable results: revenue growth, new market penetration, and market share gains
  • Ability to operate across client disciplines: Brand, Media, Research, Data/Marketing Sciences, Product, Sales, Technology, Finance, and Strategy
  • Proven ability to open, navigate, and close 6–7 figure solution sales in key verticals
  • Consistent history of surpassing revenue, new business, and profitability targets
  • Working knowledge of syndicated data offerings; able to translate data into strategic frameworks
  • Multilingual a plus: English required; German, French, Spanish, or Italian a bonus
  • Excellent written and verbal communication skills; able to make complex ideas clear and concise

Responsibilities

  • Prospect and grow a pipeline of programmatic platforms (DSPs, SSPs, and adtech intermediaries) that integrate 3rd-party data and measurement solutions globally
  • Sell into leading advertising technology platforms, with emphasis on data solutions for targeting, planning, and measurement
  • Structure deals leveraging identity solutions including direct digital matching and intermediaries like LiveRamp and Experian
  • Apply consultative selling to help adtech clients optimize the use of TV data in omnichannel marketing
  • Collaborate with BD, Marketing, Product, Engineering, Legal, and Finance to architect, negotiate, and close large-scale data and analytics agreements
  • Manage a high-value pipeline through Samba's Enterprise Sales Process in Salesforce
  • Build and grow relationships with mid-level and senior leaders at target accounts to drive year-over-year upsell
  • Work cross-functionally to keep projects on track and connect products, clients, and client outcomes
  • Meet quarterly and annual revenue goals with accurate pipeline forecasting
  • Bring client feedback and new product ideas back to product management

About the Company

Samba TV

Delivers TV audience measurement and insights

Samba TV collects and analyzes TV viewing data to help advertisers, broadcasters, and content creators understand what people watch. It embeds its technology in about 35 million smart TVs across 20 brands, creating a large viewership database and a household identity graph. The system works by using a proprietary multi-source panel from participating TVs to gather viewing activity, then turning that data into insights and analytics that clients can use to plan ads, optimize content, and measure performance. What sets Samba TV apart is the size and scope of its data: it claims the largest end-to-end viewership dataset and identity graph in the industry, with a panel hundreds of times larger than typical measurements and broad brand partnerships, while offering privacy controls for viewers who opt in or out. The company aims to provide data-driven, actionable insights to improve advertising effectiveness and content delivery across the global smart TV market.

Company size
201-500
Company stage
Debt Financing
Total funding
$75.7M
Headquarters
San Francisco, CA
Founded
2008

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