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Trellix

XDR security platform for threat detection

Global Integrated Marketing Manager - Field Events & Webinars

Marketing Generalist & ManagementConfirmed live in the last 24 hours
Full-time

About the Job

Requirements

  • Three to five years of B2B demand generation and event management experience, preferably in enterprise software, B2B SaaS, or cybersecurity.
  • Demonstrated success owning multi-channel field events and digital webinar programs that measurably contribute to sales pipeline.
  • Hands-on experience with marketing automation and event platforms such as Salesforce, Marketo, HubSpot, ON24, Goldcast, or Cvent, or similar tools.
  • Ability to read program analytics, track multi-touch event attribution, and translate pipeline data into strategic improvements.
  • Ability to align with sales representatives, field leaders, and executive stakeholders.
  • Project management and multitasking skills, with attention to operational logistics and brand alignment.
  • Ability to travel periodically for key regional events and field execution with minimal supervision.

Responsibilities

  • Lead end-to-end strategy, logistical management, execution, promotion, and follow-up for regional field events, industry tradeshows, and sponsored conferences aligned with global campaign initiatives.
  • Own production, promotion, speaker preparation, delivery, and follow-up for virtual events and webinar programs.
  • Design regional in-person and virtual event programs to accelerate deal velocity, capture high-intent prospects, and achieve regional pipeline and revenue targets.
  • Partner with Sales leadership and the Global Integrated Marketing Manager for Campaigns, Digital, and Lifecycle to align event schedules with campaign moments, messaging, and account-based plays.
  • Serve as the primary liaison to regional sales teams, gathering field insights to refine messaging, event formats, and local lead-generation tactics.
  • Coordinate pre-event outreach and rapid post-event lead follow-up to maximize lead-to-opportunity conversion rates.
  • Manage project budgets and lifecycle metrics, tracking sourced and influenced pipeline, return on investment, and program effectiveness to optimize tactics.

About the Company

Trellix

XDR security platform for threat detection

Trellix provides an open, native extended detection and response (XDR) platform that unifies endpoint, network, and cloud security, sold with hardware, software, and services such as threat intelligence, incident response, and risk management. The product combines multiple security tools into one system and uses Generative AI to enhance threat detection and response for SecOps teams. Its differentiators include an open, native platform that integrates tools across environments and AI-assisted automation, backed by the combined expertise of McAfee Enterprise and FireEye. The goal is to help organizations manage cybersecurity threats more effectively with a scalable, unified solution that blends technology, intelligence, and professional services.

Company size
1,001-5,000
Company stage
Growth Equity (Venture Capital)
Total funding
$400M
Headquarters
Plano, TX
Founded
2021

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