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Appinio

Real-time market research platform for insights

Senior Research Consultant - Americas

Strategy & Management ConsultingUpdated on Nov 12
Full-timeMexico City, CDMX, MexicoNo salary listed

About the Job

Requirements

  • More than 6 years of experience in end-to-end market research and consulting B2B clients, with strong knowledge of quantitative methods and statistics.
  • Experience designing studies, writing questionnaires, and working across various research methods and use cases.
  • Experience creating reports in PowerPoint or Google Slides based on market research data, generating actionable insights, and presenting them through clear storytelling to client-side stakeholders across different departments and seniority levels.
  • A strategic and commercially minded approach to translating insights into business impact for clients.
  • High fluency in English and proficiency in spoken and written Spanish at C2 level.
  • Enjoy working hands-on with tools and platforms, including survey programming and process optimization, while combining strategic thinking with practical execution.
  • Excellent communication skills, a pragmatic mindset, and an affinity for data.

Responsibilities

  • Act as a sparring partner for clients in creating, adapting, and analyzing market research projects.
  • Design studies, including methodology, target group, and sample size.
  • Create bespoke questionnaires for use cases including U&A, tracking, concept testing, creative testing, MaxDiff, and Conjoint.
  • Set up questionnaires and fieldwork on the Appinio platform.
  • Interpret results and provide actionable recommendations; create in-depth reports when needed, including charting, design, and insights.
  • Present insights with a focus on storytelling, actionability, and clear recommendations.
  • Collaborate with the Sales team on project scoping for new customers.
  • Manage projects and contribute to the strategic development of the Research Consulting Team and Appinio products.
  • Integrate AI across research steps and collaborate with the Product team to enhance AI capabilities.

About the Company

Appinio

Real-time market research platform for insights

Appinio is a market research platform that gives businesses real-time consumer insights to support data-driven decisions. It works by letting users create and distribute customizable surveys, collect responses, and analyze results through a user-friendly interface with advanced analytics. Unlike some competitors, Appinio combines real-time analytics with a subscription model that provides ongoing access to tools and premium features, making research faster, more scalable, and cost-effective for startups, small-to-mid sized firms, and large enterprises across sectors like retail, tech, and finance. The company’s goal is to help clients rapidly understand consumer opinions and behavior so they can act on insights quickly and efficiently.

Company size
201-500
Company stage
Seed
Total funding
$3.4M
Headquarters
Berlin, Germany
Founded
2014

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