Equativ

Independent adserver and SSP/DSP platform

Senior Traffic Manager

Performance & Paid MarketingConfirmed live in the last 24 hours

Full-timeNew York, NY, USA$85k - $95k /yr

About the Job

Requirements

At least 4 years of experience in programmatic campaign management, ad operations, or trading at an agency, demand-side platform, or supply-side platform.
Hands-on experience with at least one of The Trade Desk, StackAdapt, Display & Video 360, Walmart DSP, Nexxen, or Amazon DSP.
A track record of managing high-budget, multi-channel campaigns simultaneously, with strong pacing and budget control.
Deep connected TV/over-the-top and online video knowledge, including VAST/VPAID, app and channel targeting, deal IDs, and private marketplace deals.
Working knowledge of ad serving and verification, including CM360 tags, macros and cache-busters, DoubleVerify, IAS, and impression and click tracking.
Strong Excel and Google Sheets skills, including pulling and reconciling data across platforms.

Responsibilities

Manage end-to-end live campaigns, including setup, pacing, delivery, revenue optimization, and key performance indicators to drive repeat business.
Turn insertion orders and media plans into clean builds, including flights, budgets, targeting, frequency, audience and inclusion lists, deals and private marketplace deals, creative, and tracking with CM360, DoubleVerify, and IAS.
Manage recurring monthly and flighted programs for top accounts, including multi-language and multicultural campaigns.
Monitor delivery and key performance indicators daily, including video completion rate, click-through rate, viewability, reach, and cost per acquisition, and address under-delivery or performance issues.
Collaborate cross-functionally with sales, support, and technology teams to ensure campaign delivery.
Build, launch, and optimize campaigns directly in The Trade Desk, StackAdapt, Display & Video 360, Walmart DSP, and Nexxen, alongside the internal platform.
Set up and manage seats, advertisers, pixels, audiences, and deals in each demand-side platform, and maintain clean access and billing.
Traffic campaigns on premium and partner environments such as Spotify, Amazon, Netflix, Disney/Hulu, YouTube, and Twitch.
Reconcile delivery across platforms and third-party ad servers, and resolve discrepancies with partners.

Salary Range: 85000 to 95000 (Currency: USD) (Pay period: per-year-salary)

About Our Team's Mission:

We're hiring a Senior Campaign Manager to run some of our largest and most complex managed-service campaigns, end to end, across CTV, OLV, display, audio and YouTube. You'll execute on Equativ's own platform and on the major external DSPs.

This is more than trafficking. You'll be the trusted ops partner to our top agencies, the go-to expert on our audio and streaming products (including Spotify), and a builder of new platform partnerships. You'll report to the Director of Traffic Management and work daily with Sales, Account Management, Product and Finance.

Key Responsibilities:

Own complex campaigns end to end

Manage end-to-end live campaigns, including setup, pacing, delivery, revenue optimization, and KPIs to drive repeat business
Turn IOs and media plans into clean builds: flights, budgets, targeting, frequency, audience and inclusion lists, deals/PMPs, creative and tracking (CM360, DoubleVerify, IAS)
Manage recurring monthly and flighted programs for top accounts, including multi-language and multicultural campaigns
Monitor delivery and KPIs daily (VCR, CTR, viewability, reach, CPA) and fix under-delivery or performance issues before the client notices
Collaborate cross functionally with sales, support, and tech teams to ensure campaign delivery
Demonstrate strong technical expertise in ad operations systems, DSPs, SSPs, and ad servers

Execute across external DSPs and platforms

Build, launch and optimize campaigns directly in The Trade Desk, StackAdapt, DV360, Walmart DSP and Nexxen, alongside our internal platform
Set up and manage seats, advertisers, pixels, audiences and deals in each DSP, and keep access and billing clean
Traffic on premium and partner environments such as Spotify, Amazon, Netflix, Disney/Hulu, YouTube and Twitch
Reconcile delivery across platforms and third-party ad servers, and resolve discrepancies with partners

What you bring:

4+ years in programmatic campaign management, ad operations or trading at an agency, DSP or SSP
Hands-on any of the following platforms platforms:
The Trade Desk
StackAdapt
DV360 (Display & Video 360)
Walmart DSP (Walmart Connect)
Nexxen
Amazon DSP
A track record of managing high-budget, multi-channel campaigns at the same time, with strong pacing and budget control
Deep CTV/OTT and online video knowledge: VAST/VPAID, app and channel targeting, deal IDs and PMPs
Working knowledge of ad serving and verification: CM360 tags, macros and cache-busters, DoubleVerify, IAS, impression and click tracking
Strong Excel/Google Sheets skills; comfort pulling and reconciling data across platforms
Clear, calm, solutions oriented communication with agencies and internal teams

👋 About us

Equativ, a leading independent ad platform, brings scale and simplicity to digital advertising.

Following its recent merger with Sharethrough and the acquisition of Kamino Retail, advertisers, media owners, and technology partners rely on Equativ’s advanced SSP, curation, and retail media services and technology to achieve maximum business outcomes.

With a focus on privacy-first programmatic video, CTV, and data-driven solutions, Equativ enables clients to activate across the digital ecosystem while protecting consumer privacy.

The company’s global expertise is also backed by a team of over 750 employees across 19 countries.

As a proud recipient of the HappyIndex@Work label, Equativ is committed to providing a dynamic, flexible workplace where employees thrive, grow, and excel in both their professional and personal lives.

Come and lead the charge with us in building a transparent ecosystem based on quality!

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Equativ is an equal opportunity employer. Equal access to employment, services, and programs are available to everyone, regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity, or Veteran status. If you require reasonable accommodation throughout the application and/or interview process, please contact the recruitment team at [email protected]

About the Company

Equativ

Independent adserver and SSP/DSP platform

Equativ provides a vertically integrated advertising technology platform for publishers and advertisers, combining an ad server, a Supply-Side Platform (SSP), a Demand-Side Platform (DSP), and the Maestro curation platform for data-driven, packaged deals. Publishers use the ad server/SSP to monetize inventory, while advertisers use the DSP to buy programmatically; Maestro lets data providers, agencies, and publishers bundle inventory with targeting data. The company differentiates itself as an independent alternative to walled gardens, expanding through acquisitions (LiquidM, DynAdmic, Nowtilus, Sharethrough, Kamino Retail) to cover more formats and markets, especially video and CTV in North America. Its goal is to offer a transparent, efficient, open ecosystem that connects publishers, advertisers, and data providers while reducing environmental impact.

Company size: 501-1,000
Company stage: Acquired
Total funding: $406M
Headquarters: Paris, France
Founded: 2001

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