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The Fresh Market

Regional grocery chain with specialty produce

VP of Commercial Planning

Business OperationsPosted on Nov 9
Full-timeGreensboro, NC, USANo salary listed

About the Job

Requirements

  • At least 15 years of experience in commercial strategy, merchandising operations, pricing and promotions, vendor engagement, supply chain, transformation, or related retail leadership roles.
  • Proven experience translating enterprise strategy into cross-functional activation and leading complex, company-wide initiatives from design through execution.
  • Strong financial and analytical acumen, with the ability to connect insights to actions that improve sales, margin, guest experience, and operational performance.
  • Experience building and deploying operating rhythms, governance, processes, systems, and capabilities within a complex retail environment.
  • Executive-level communication and influencing skills to align leaders across Merchandising, Marketing, Store Operations, Supply Chain, Finance, IT, and Digital.
  • Ability to lead through influence, navigate ambiguity, make decisions across organizational boundaries, create accountability across functions, and move complex work forward with urgency.
  • Proven experience leading complex vendor relationships and negotiations, balancing financial, operational, strategic, and guest considerations.

Responsibilities

  • Serve as a key member of the Commercial Leadership Team, helping set Commercial priorities, shape enterprise decisions, and drive shared accountability for delivery of the integrated Commercial agenda.
  • Translate the Commercial Strategy into an integrated activation roadmap, including the capabilities, tools, processes, milestones, ownership, dependencies, and measures of success required for delivery.
  • Lead the Commercial activation process, connecting strategy, business priorities, pricing and promotions, merchandise presentation, supply chain, vendor engagement, and store execution through a disciplined go-to-market rhythm; align cross-functional partners around deliverables, decision points, dependencies, and measures of success.
  • Establish Commercial governance and operating mechanisms, including annual and quarterly activation roadmaps, cross-functional forums, decision rights, performance reviews, and issue escalation.
  • Create an integrated view of Commercial performance by connecting financial, guest, competitive, promotional, vendor, supply chain, and execution insights to identify opportunities, surface risks, and focus leaders on high-impact actions.
  • Strengthen execution across in-store and digital channels through improved workflows, communication, automation, and alignment across Commercial, Digital, and Store Operations.
  • Advance pricing and promotion capabilities and activation to improve competitiveness, margin performance, promotional effectiveness, and MDI/MDM data quality.
  • Lead the Supply Chain organization and work with distribution partners to improve product flow, availability, accuracy, service levels, and end-to-end execution of Commercial priorities.
  • Lead the Vendor Engagement function by establishing its strategy, engagement model, including top-to-top meetings and joint business planning, communication rhythms, and negotiation capabilities to strengthen vendor partnerships and outcomes and align them with company priorities.
  • Build partnerships across Merchandising, Marketing, Store Operations, Supply Chain, Finance, IT, Digital, and Cencosud to drive integrated enterprise outcomes.
  • Lead and develop a high-performing team with expertise in Commercial activation, analytics, pricing and promotions, merchandise presentation, vendor engagement, supply chain, execution, and program leadership, while building succession pipelines.
  • Drive continuous improvement across the Commercial operating model by simplifying processes, improving speed and accountability, and aligning platforms, standards, and best practices across the enterprise and, where appropriate, with Cencosud.

Desired Qualifications

  • Experience in grocery, mass retail, or another high-SKU, high-velocity consumer environment.
  • Background in Commercial activation, advanced analytics, pricing and promotion platforms, MDM/MDI systems, or enterprise transformation.
  • Ability to integrate Merchandising, Marketing, Supply Chain, and Store Operations priorities to deliver end-to-end business outcomes.
  • Experience leading pricing strategy, promotion optimization, go-to-market activation, vendor engagement, or value-center architecture.
  • MBA or advanced degree in business, analytics, supply chain, or a related field.
  • Track record of transforming legacy operating models into connected, accountable, and future-ready capabilities.

About the Company

The Fresh Market

Regional grocery chain with specialty produce

The Fresh Market is a grocery retailer focused on a small, intimate store format that emphasizes high-quality fresh produce, in-store butchers, and unique, hard-to-find ingredients. Its product experience centers on a warm, European market–style shopping environment rather than the large warehouse layouts of mass grocers. Stores curate a premium selection and offer specialized services to create a more personal shopping trip. The company differentiates itself from big-box competitors through store size, atmosphere, and a carefully curated assortment rather than chasing volume or ultra-low prices. Its goal is to provide a flavorful, convenient, and pleasant grocery experience with fresh, specialty foods that are not as readily found at larger competitors.

Company size
Not listed
Company stage
IPO
Headquarters
Greensboro, NC
Founded
1982

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