Full-Time

VP – Enterprise Business Development

Confirmed live in the last 24 hours

TripleLift

TripleLift

201-500 employees

Programmatic advertising solutions and creative services

Cybersecurity
Design
Consumer Goods

Compensation Overview

$270k - $320kAnnually

Senior, Expert

New York, NY, USA

Primarily in the USA but also in international markets.

Category
Business Development
Business & Strategy
Required Skills
Sales
Lead Generation
Marketing
Requirements
  • Over 10 years of experience in Business Development and sales, with at least 5+ years of people management experience.
  • Demonstrated ability to leverage insights to develop a strategic direction for TripleLift's publisher, retail, social, and commerce media initiatives.
  • Proven expertise in business development related to emerging media technologies.
  • Analytical and strategic mindset with a flair for creative problem-solving.
  • People management experience.
Responsibilities
  • Develop and execute comprehensive business development strategies to identify, attract, and cultivate relationships with key partners in the digital advertising ecosystem, including traditional publishers, marketplaces, social platforms, and commerce platforms.
  • Manage and optimize the business development pipeline, ensuring efficient lead generation, qualification, and nurturing.
  • Lead acquisition and negotiation efforts for large-scale media company prospects.
  • Be responsible for achieving quarterly and annual revenue and customer acquisition goals aligned with the Business Development team's objectives.
  • Drive revenue by prioritizing high-potential opportunities while planning for longer-term initiatives.
  • Negotiate and close partnerships that align with company objectives and offer mutually beneficial terms.
  • Collaborate with cross-functional teams to develop and execute integrated marketing and sales campaigns.
  • Coordinate global account discussions with counterparts in APAC and EMEA regions.
  • Stay abreast of industry trends and emerging technologies to identify new opportunities and maintain a competitive edge.
  • Work closely with the marketing team to design and participate in impactful programs.
  • Utilize exceptional communication skills to inspire team members and foster strong external relationships.
  • Conduct regular team meetings focused on pipeline review and strategy alignment.
  • Maintain a strong understanding of the product roadmap and platform functionality. Collect customer feedback and advocate for new technical advancements to expand market share.

TripleLift specializes in programmatic advertising, using automated technology to buy and sell online ads across various formats like online video, Connected TV (CTV), display ads, and native ads. The company integrates with leading Demand-Side Platforms (DSPs), allowing clients to manage their advertising efforts easily. Unlike competitors, TripleLift emphasizes privacy and transparency in its practices, building trust with consumers and clients. Their goal is to provide effective advertising solutions that ensure measurable results for brands and advertisers.

Company Stage

Acquired

Total Funding

$18.2M

Headquarters

New York City, New York

Founded

2012

Growth & Insights
Headcount

6 month growth

0%

1 year growth

-5%

2 year growth

-16%
Simplify Jobs

Simplify's Take

What believers are saying

  • Growing demand for privacy-first solutions gives TripleLift a competitive market edge.
  • Partnership with Scope3 aligns with the trend towards sustainable advertising practices.
  • Expansion into retail media networks positions TripleLift for eCommerce sector growth.

What critics are saying

  • Complex privacy regulations like GDPR may challenge TripleLift's compliance efforts.
  • Rapid AI evolution in advertising could outpace TripleLift's current capabilities.
  • Shift to first-party data strategies by tech giants may limit TripleLift's data access.

What makes TripleLift unique

  • TripleLift uses computer vision to create ads that blend with user experience.
  • The company offers a wide range of ad formats, including CTV and native ads.
  • TripleLift emphasizes privacy-first advertising, building trust with consumers and clients.

Help us improve and share your feedback! Did you find this helpful?

Benefits

Medical, dental, & vision

Unlimited PTO

401k w/ employer match

Short-term & long-term disability insurance

Company-wide weekly events

Learning & development

Tenure celebrations

Work-life balance