Senior UK VIP and Partnerships Manager

Senior UK VIP and Partnerships Manager

Charlotte Tilbury · London, United Kingdom (Hybrid) · Full-time · Posted 2026-11-13

Workplace: hybrid

Department: Brand Marketing

Description

About Charlotte Tilbury Beauty

Founded in 2013 by world‑renowned makeup artist and beauty entrepreneur Charlotte Tilbury CBE, Charlotte Tilbury Beauty has transformed the global beauty industry with one mission- to empower everyone, everywhere to look and feel like the most confident version of themselves. With our easy‑to‑use, easy‑to‑choose, easy‑to‑gift icons, we’ve become one of the most talked‑about beauty brands on the planet - and the magic is only growing.

Today, we’re a global beauty phenomenon, scaling at record speed across 50+ markets with over 3,000 Dream Team members bringing the Tilbury magic to life every single day. Across the world, our Retail Teams and Magic Offices work hand‑in‑hand to shape the Charlotte Tilbury experience - from the glamour of London and the style capitals of Europe, to the energy of the Americas, the vibrant beauty hubs of the Middle East and the fast‑growing innovation centres across APAC. Every region brings its own sparkle, culture and community, creating the unmistakable magic of Team Tilbury.

We’re bold. We’re disruptive. We’re powered by creativity, innovation and industry‑leading tech. And as we continue to break records across countries, channels and categories, we’re looking for extraordinary talent to join us.

As a Senior UK VIP & Partnerships Manager you will

UK Talent responsibilities

• Lead UK Talent strategy end-to-end as well as support the Global Talent & Partnerships strategy. 
• Work closely with the other regions to ensure strategies are aligned & cohesive, supporting alignment and collaboration from a brand perspective.  
• Bridge between Global & UK when it comes to talent & partnerships. Cascading relevant information where needed across the teams to ensure comms are streamlined.  
• Lead on the input of UK talent within Global campaigns.  
• Lead alongside Global comms the announcement of all talent-led campaigns. 
• Implement best in class use of tools to help track talent ROI & performance alongside the social and comms teams.  
• Being the first to know / spot upcoming Global talent + Maintain a pulse on current and future trends to identify innovative concepts and new partnerships for the brand that specifically benefit awareness + conversion within the UK Market.  
• Supporting on identifying, negotiating and contracting talent + partners for various projects from long-term partnerships to one-off activations.  
• Working cross-functionally to ensure we are maximising talent across the business and closing the loop.  Developing and managing talent + partner relations within the UK market 
• Supporting on forecasting and tracking the UK talent + partnerships budget.  
• Help to evolve and execute the strategy around Sofia & Bella Tilbury to continue to grow their profile and roles both internally within the business and externally. UK market focus. 
• Responsibly represent the brand and manage relationships with all talent, talent managers, partners, media and external contacts.  
• Nurture best in class relationships with regional teams 

UK Partnerships responsibilities

• Develop and deliver UK partnerships that support local brand, audience and commercial priorities, working closely with Global Partnerships to align opportunities and secure relevant SLT approvals. 
• Identify culturally relevant UK partners and develop compelling proposals that drive awareness, engage new audiences and support conversion.  
• Manage UK partner relationships and support negotiations and contracting, working with Global Partnerships, Legal and Finance to secure strong value for the UK.  
• Lead agreed UK activations from briefing through to delivery, coordinating partners and internal teams against clear deliverables, timings and budgets. 
• Work across UK Marketing, Comms, Digital, Social and Retail to maximise partnerships across relevant channels, including UK activation of global partnerships.  
• Track partnership spend and performance, capturing results and learnings to inform future activity. 

About you

• Beauty, luxury, fashion, lifestyle, or premium consumer brand experience. 
• Experience launching talent-led campaigns with measurable awareness and conversion outcomes 
• Significant experience developing and managing talent, celebrity, influencer, and partnership strategies, including both long-term ambassador programmes and campaign-specific activations. 
• Proven ability to develop strong relationships with talent agents, managers, partners, media contacts, and external stakeholders, while successfully negotiating partnership agreements and contracts. 
• Experience using performance measurement tools and analytics to track talent and partnership ROI, evaluate success, and provide recommendations for future activity. 
• Experience managing high-profile founders, spokespeople, or brand personalities. 
• International or global stakeholder exposure, working across multiple regions and markets.

Charlotte Tilbury is a fast‑paced, dynamic and ever‑evolving environment where agility, ambition and a passion for excellence help our teams thrive. We look for people who want to grow, innovate and be part of a truly global #DreamTeam.

While we outline the experience and skills we believe set candidates up for success, they’re a guide - not a barrier. If you can demonstrate the capabilities needed for the role, we’d love to hear from you, whether you have more or less experience than listed.

Why join us?

• Be a part of this values driven, high growth, magical journey with an ultimate vision to empower everyone, everywhere to be the best version of themselves
• We’re a hybrid model with flexibility, allowing you to work how best suits you
• 25 days holiday (plus bank holidays) with an additional day to celebrate your birthday
• Inclusive parental leave policy that supports all parents and carers throughout their parenting and caring journey
• Financial security and planning with our pension and life assurance for all
• Wellness and social benefits including Medicash, Employee Assist Programs and regular social connects with colleagues
• Bring your furry friend to work with you on our allocated dog friendly days and spaces
• And not to forget our generous product discount and gifting!

At Charlotte Tilbury Beauty, our mission is to empower everyone, everywhere, to feel like the most beautiful and confident version of themselves. We bring this to life by welcoming people from diverse backgrounds, cultures, identities, and perspectives into our global team. A workforce that reflects the world around us helps us better serve our communities, our customers, our colleagues, and every candidate who takes part in our recruitment process.

Want a closer look at life at Charlotte Tilbury Beauty? Follow our LinkedIn page! For updates, stories, and behind‑the‑scenes moments.

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