C

CASETiFY

Creates protective, customizable tech accessories

Senior Growth Content Designer - Performance Ads

Full-TimeUpdated on 10/15/2026
No salary listed
Senior
Shenzhen, Guangdong Province, China
In Person
Creative ProductionVideo Production & Editing

About the job

Requirements
  • At least 2 years of experience in motion design or creative editing for social or performance content, ideally product-centric.
  • Understand customer pain points and purchase motives and how to create purchase desire.
  • Provide a portfolio of short-form edits and motion graphics, with strong typography sensibility.
  • Use Premiere Pro, After Effects, CapCut, and Canva; all four are mandatory.
  • Use AI generation tools such as Tapnow, Higgsfield, and VEO3 for in-edit asset creation.
  • Write clear, on-brand on-screen text and hooks.
  • Understand ad performance metrics and how design and pacing influence them.
  • Communicate clearly in Cantonese, English, and Mandarin.
Responsibilities
  • Edit short-form Performance Ads video from content-team footage or existing asset libraries into engaging cuts, with effective storytelling, pacing, rhythm, music, and sound, and deliver final assets across formats.
  • Generate and produce AI imagery and video as capture-adjacent assets, applying fashion and styling judgment to composition, wardrobe, props, and overall look so the content feels intentional, on-trend, and consistent with the brand aesthetic.
  • Own post-production art direction, including the finished look, color, 2D and motion graphics, and typography.
  • Design motion graphics and animated typography that hold attention and reinforce the message.
  • Write punchy on-screen copy, video hooks, and long-form scripts aligned with the brand voice.
  • Collaborate with the Growth Content Producer and Creative Strategist to test creative hypotheses and iterate on promising assets using performance, including hooks, body, calls to action, scripts, messaging angles, visual styles, settings, product benefits, and consumer motivations.
  • Monitor emerging trends, consumer behavior, and competitor ad creative to inform format and design choices.
  • Maintain visual guidelines and an organized post-production workflow and asset library for paid and organic use.
  • Meet content-volume targets while maintaining quality and aligning with performance-ad trends to support return on ad spend and revenue goals.
  • Support content expansion plans, potentially including managing external agency relationships and launching user-generated and employee-generated content initiatives.
Desired Qualifications
  • Experience with DaVinci Resolve for grading, Photoshop, Illustrator, and Adobe Firefly.
  • Project or agency management experience.
  • Ability to direct and capture employee-generated or user-generated content, and comfort being on or behind the camera.

About the company

CASETiFY makes protective, stylish tech accessories such as phone cases, AirPods cases, and iPad cases. These products are sold directly to consumers through casetify.com, and the company collaborates with artists and designers to offer exclusive, customizable designs. The accessories pair practical protection with fashion-forward artwork, and customers can personalize many designs. CASETiFY distinguishes itself through its wide range of artist collaborations, a strong online presence, and a direct-to-consumer model, along with customer-friendly policies like a 10-day no-questions-asked return/exchange window and a 6‑month warranty on select items. The company also engages in philanthropic efforts to support mental health initiatives. Its goal is to blend technology, art, and fashion into globally available, personalized protective accessories while expanding its design partnerships and maintaining customer trust.

Company Size

501-1,000

Company Stage

Series A

Total Funding

N/A

Headquarters

Kwun Tong District, Hong Kong

Founded

2011

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Simplify's Take

What believers are saying

  • September 2026 iPhone 18 launches refresh CASETiFY's highest-volume product cycle.
  • The G-DRAGON MAKE iT YOURS collection expands purchases beyond cases into charms and luggage.
  • Store customization remains fast, with many CASETiFY Studios printing orders in about 30 minutes.

What critics are saying

  • A May 12, 2026 Illinois lawsuit attacks CASETiFY's recycled-material marketing as deceptive.
  • Counterfeiters prompted fresh enforcement litigation in 2026, proving brand equity remains easily imitated.
  • Apple's iPhone Duo may break MagSafe-wallet economics, compressing CASETiFY's accessory attach rates.

What makes CASETiFY unique

  • CASETiFY sells customizable, artist-led cases through 70-plus global retail studios.
  • Its Impact Case surpassed 19 million units sold worldwide by September 2026.
  • The company turns phone accessories into collectible lifestyle objects with G-DRAGON and Hello Kitty.

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Benefits

Health Insurance

Dental Insurance

Vision Insurance

401(k) Retirement Plan

Paid Vacation

Paid Holidays

Growth & Insights and Company News

Headcount

6 month growth

14%

1 year growth

14%

2 year growth

14%
Mashable
Sep 29th, 2026
Casetify's new Hello Kitty Y2K collection just launched: Where to buy exclusive collection.

Casetify's new Hello Kitty Y2K collection just launched: Where to buy exclusive collection. Casetify reunites with Hello Kitty for a Y2K-inspired tech accessories collection. on September 29, 2026 All products featured here are independently selected by its editors and writers. If you buy something through links on its site, Mashable may earn an affiliate commission. Credit: Casetify / Sanrio

TechDay
Sep 24th, 2026
CASETiFY launches iPhone 18 accessories & new cases.

CASETiFY launches iPhone 18 accessories & new cases. Thu, 24th Sep 2026 (Today) CASETiFY has launched a new accessories collection for Apple's iPhone 18 range, along with products for AirPods 5 and new personalisation options. The collection focuses on several existing case families updated for Apple's latest handset series. In Australia, case prices range from AUD $68.99 to AUD $214.99, while accessories are priced between AUD $30.99 and AUD $92.99. Leading the collection is the Impact Case, CASETiFY's best-selling case, with more than 19 million units sold worldwide. It has been tested for drop protection up to 8.2 ft and to 4x Military Standard 810G, and supports MagSafe and wireless charging. The Ultra Impact Case sits above it in the range and features redesigned rounded corners and internal air-cell structures. It has been tested for drops up to 11.5 ft and to 6x Military Standard 810G. Both the Impact and Ultra Impact lines are also available in Ring Stand versions. These include a built-in metal camera ring stand that adjusts up to 150° and uses a screwless hinge mechanism. The launch also includes the Ripple Case, one of CASETiFY's better-known designs. Made from soft-touch silicone, it has been tested for drop protection up to 6.6 ft and to 3x Military Standard 810G, and comes in Black, White, Banana, Dusty Blue, Blush Pink and Fig. The higher-protection Bounce Case remains in the line-up for customers seeking greater impact resistance. It has been tested for drops up to 21.3 ft and to 7x Military Standard 810G, and features Expanded Bounce Corners and a TesseLock design. CASETiFY is also broadening the materials used in the range. The Alloy Ripple Case adapts the Ripple design in aluminium, while the Cloud Case uses a quilted form with padded edges and tested drop protection up to 6.6 ft. Accessory push Beyond phone cases, the launch expands CASETiFY's accessory range. The line includes a Ripple Wallet, Grip Stands, Loop Grips, Jelly Wristlets and Bow Charm Wristlets, as well as other charm-compatible wrist straps in a wider mix of textures and colours. A separate case line for Apple's iPhone Duo is due to follow, and a waitlist is already open. The move suggests CASETiFY is positioning itself to respond quickly to new hardware formats as smartphone makers widen their device portfolios. CASETiFY describes itself as a global tech and lifestyle brand headquartered in Los Angeles and Hong Kong. It says it operates more than 70 retail shops and has built its business around customisable accessories and collaborations with artists, brands and public figures. The launch highlights how accessory makers continue to use each annual smartphone cycle to refresh product lines with a mix of cosmetic changes, new materials and durability claims. In a maturing handset market, those add-on sales remain an important source of repeat spending from consumers upgrading devices or changing cases more often than phones.

North East Connected Limited
Sep 21st, 2026
CASETiFY upgrades its best-selling cases for the iPhone 18 launch.

CASETiFY upgrades its best-selling cases for the iPhone 18 launch. With Apple's unveiling of the iPhone 18 Series, global tech and lifestyle brand CASETiFY introduces its latest collection of tech accessories, bringing together tested protection, refined design, and personal style. The iPhone 18 collection evolves some of CASETiFY's most popular case designs through elevated silhouettes, refined finishes, and updated protection features, while expanding its accessory ecosystem with new straps, charms, and MagSafe-ready add-ons, and fresh options for AirPods 5. The collection is available beginning September 10 on CASETiFY. Adding to the excitement, this launch also introduces a case lineup designed for the revolutionary iPhone Duo that will follow closely behind with the CASETiFY waitlist already live. Leading the collection is the iconic Impact Case, CASETiFY's best-selling case with over 19 million units sold worldwide. Combining a slim, lightweight profile with everyday protection, Impact features an internal EcoShock(TM) design engineered to help absorb and disperse force, reinforced by Duo-Lock by CASETiFY(TM) bonding. The case is tested for drop protection up to 8.2 ft. and to 4x Military Standard 810G. A scratch-resistant Glaze finish helps protect prints from day-to-day wear, while a raised bezel, precision-engineered camera control button, and MagSafe and wireless charging compatibility bring added functionality to the design. Building on the Impact family, the Ultra Impact Case introduces redesigned, more rounded corners for a comfortable and secure feel in hand. Its reinforced corner structures feature internal air-cell structures designed to help cushion hard impacts, with the case tested for drop protection up to 11.5 ft. and to 6x Military Standard 810G. With a slimmer profile, a wide range of design options, and MagSafe compatibility, Ultra Impact offers enhanced protection and functionality while retaining CASETiFY's focus on personal expression. Both the Ultra Impact and Impact Cases are also available in Ring Stand variations, adding hands-free functionality through a built-in metal camera ring stand that adjusts to 150°. The screwless hinge mechanism is engineered for durability and stable hands-free viewing. Alongside the Glaze backplate, select models are available in Glitter and Mirror finishes, with Mirror adding a reflective surface for quick checks and touch-ups on the go. The Ripple Case brings CASETiFY's award-winning design to the iPhone 18 lineup with a sculptural silhouette made for everyday style. Crafted from soft-touch silicone, Ripple features signature rippled edges and gently puffed corners that combine a distinctive tactile feel with added protection. The case is tested for drop protection up to 6.6 ft. and to 3x Military Standard 810G, with raised bezels for added coverage around the camera lens and full MagSafe compatibility. Available in Black and White alongside new Banana, Dusty Blue, Blush Pink, and Fig colourways, Ripple expands its palette for a more expressive look. Already a celebrity-loved favourite, the Ripple Case embodies understated elegance with a contemporary edge. For those seeking CASETiFY's highest level of drop protection, the Bounce Case features signature Expanded Bounce Corners and proprietary TesseLock(TM) design, engineered to help absorb and disperse force. Equipped with enhanced Duo-Lock by CASETiFY(TM) bonding, Bounce is tested for drop protection up to 21.3 ft. and to 7x Military Standard 810G. A scratch-resistant matte backplate adds durability for daily use, while its tactile finish and ergonomic shape help provide added holding stability. The iPhone 18 collection further expands CASETiFY's design offering with the Alloy Ripple Case, which reimagines Ripple's signature sculptural design in aluminum for a refined metallic finish. Featuring EcoShock(TM) design and Duo-Lock by CASETiFY(TM) bonding, Alloy Ripple is tested for drop protection up to 8.2 ft. and to 4x Military Standard 810G. The Cloud Case exaggerates a quilted silhouette in the same soft-touch material of the Ripple Case, creating pillowy bumpers that combine a comfortable feel in hand with drop protection tested up to 6.6 ft. Together, these cases underscore CASETiFY's commitment to innovation, giving consumers more ways to choose the balance of design, functionality, and tested protection that suits their everyday needs. To round out the new collection, CASETiFY is offering a diverse range of lifestyle accessories. This includes functional add-ons like the Ripple Wallet, alongside various Grip Stands and Loop Grips. Customers can also personalise their devices with Jelly Wristlets and Bow Charm Wristlets amongst other fashionable charm-compatible wrist straps, now offered in a broader selection of textures and colours. Pricing for the iPhone 18 case lineup starts at £43 and, while the accompanying accessories start from £19. For more information, visit CASETiFY.com and follow along on Instagram, TikTok, and YouTube.

AppleInsider
Sep 10th, 2026
iPhone Duo won't work with every MagSafe accessory, and that's okay.

iPhone Duo won't work with every MagSafe accessory, and that's okay. Yes, the iPhone Duo has MagSafe. It will not be widely compatible with the accessories we already own, and love, and that's okay. Ad ends in 6 On September 9, 2026, Apple's new CEO, John Ternus, hit us with a "One More Thing" that, at least everyone at AppleInsider, saw coming: The iPhone Duo. Apple's first foldable. A squat little smartphone that looks like the result of putting the iPhone mini and the iPad mini in the machine from the 1986 Cronenberg horror flick "The Fly." I've known about the iPhone Duo's squat form factor for a while, and I'm a fan. You might remember me as "the AppleInsider staffer who has endlessly complained that Apple canned the iPhone mini." The iPhone Duo, if not for the $1999 price tag, is actually something I'd be interested in getting. Especially because it's going to work with the Apple Pencil. When I looked at the iPhone Duo, I didn't really see an iPhone in the traditional sense. Which is probably why I didn't immediately stop to think about how the iPhone Duo's form factor could be a problem for existing iPhone-compatible accessories. Casetify is getting ready to launch iPhone Duo cases Specifically, I'm talking about MagSafe wallets and MagSafe batteries. Currently, there aren't a ton of MagSafe batteries that are going to work well with the iPhone Duo. There's just no space between the ring and the camera island, and/or they will hang over the bottom of the device. Apple will come out with a first-party solution in the future, probably, like it did for iPhone Air. Other companies will come up with a sleek little square you slap on the back. That will happen. There is going to be a huge market for batteries that work with the three-screen device, without compromise. It's the MagSafe wallet market that I'm less sure about. I don't have an iPhone Duo in hand to test it with. What I do have, however, is access to a US passport, which Apple has said is fairly similar in size to the iPhone Duo. Based on the size of a credit card compared to a U.S. passport, I don't think a MagSafe wallet is going to fit onto the iPhone Duo, thanks to the camera bump. Even if it did, you'd have to pull it off anyway to get your card out. Here's more proof: Apple has chosen to exclude the iPhone Duo from the list of compatible devices on the official MagSafe Wallet listing. Nary an iPhone Duo to be found Wes says it could be possible if a third-party accessory developer really wanted to make it happen. He pointed out that there may be a way to make one work horizontally. To which I replied "Well, that would look dumb as hell." And I stand by that statement, given what we're seeing for sale by some vendors on Amazon with too many adjacent consonants in their name right now. But also you don't actually need to put a wallet on the back of your phone. As it turns out, the iPhone has existed for roughly 19 years, and MagSafe only made its first appearance in 2020. We've been toting around things long before either of those came into existence. I trust that the average person could probably figure out how to carry both a phone and a credit card at the same time. You could carry a separate wallet. You could go wallet-free if you're just doing your daily errands to places that take Apple Pay. You could just throw your cards directly into the bottom of your bag and hope for the best. I don't recommend doing that, but you could. Point being, you've got options. You don't have to eat the bean soup if you don't like beans. Bean soup theory. The internet has led to a new theory being crafted. A theory affectionately referred to as the Bean Soup Theory. The origin of the term is as follows: A crunchy granola girl posted a recipe for bean soup with her followers. While many people thought the recipe was great, seemingly more people arrived to yell about how they didn't like beans, and therefore demanded the recipe be augmented for them. I'd still be willing to bet that the iPhone Duo is less divisive than the average bowl of bean soup I'm not sure why it didn't occur to thousands of people that if they don't like beans, they don't need to make bean soup. Especially because that specific recipe was almost entirely beans. But it's not just bean soup recipes that get bean souped. It's everything. Pretty much anything that catches the attention of social media or YouTube will inevitably draw out people who feel compelled to comment on it. And yes, I'm aware of the irony, considering I'm AppleInsider's resident crank. But ultimately, it boils down to is this: Not everything is for you. Or for me. And that's okay! If a specific accessory doesn't work for the iPhone Duo, that might just be something you learn to live with. If that incompatibility prevents you from dropping over two grand on a novelty smartphone, that may also be something you need to learn to live with. As of right now, Apple makes six smartphones you can either currently purchase or purchase in the near future. * iPhone Duo * iPhone 18 Pro * iPhone Air * iPhone 17 * iPhone 17e * iPhone 16 If you don't like something in that list, there are hundreds of other smartphones for you to choose from. Sure, Apple would prefer if you bought from them, but you don't have to. You could even just keep the iPhone you have. You don't need to buy something. If there's anything you take away from here, it's this: The world is your oyster. The iPhone Duo might not be your pearl.

What Gadget
Sep 9th, 2026
CASETiFY launches iPhone 18 range of phone cases.

CASETiFY launches iPhone 18 range of phone cases. It's the date all tech fans have locked in their calendars all year: the day Apple launches its next generation of iPhones. Apple are expected to drop 3 new models: the iPhone 18 Pro, iPhone 18 Pro Max and potentially the new foldable, the iPhone Ultra. If you consider the design changes the iPhone 17 Pro brought, such as Apple's smartphone design language, new camera plateau and even a two-tone colour scheme. These changes are expected to carry over to the new iPhone 18. Global tech and lifestyle brand CASETiFY has given What Gadget a sneaky peek at the new iPhone 18 Pro Max, and What Gadget take a look at their most advanced case collection ever designed to elevate personal style and protection. The iPhone 18 collection shows CASETiFY has elevated silhouettes, refined finishes and upgraded protective standards. The New collection is available today, and here are some of the options you have available to protect your phone. Ultra Impact Case. Leading the collection is the Ultra Impact Case, featuring an updated, more ergonomic corner design. Its sleek, streamlined EcoShock(TM) corners feature an inner air-cushion chamber that turns hard drops into soft landings, delivering 11.5ft of drop protection and an upgraded 6x Military Grade Standard. As a variation of the best-selling Impact Case, the Ultra Impact utilises this innovative architecture to absorb heavy impacts, while vibrant, scratch-resistant prints are locked in place through advanced Glaze technology. Camera lens protection comes from a raised bezel and lifted camera ring, and a precision-engineered camera control button ensures seamless access to full device functionality. With hundreds of design and customisation options available and MagSafe compatibility, the Ultra Impact Case offers a fashion-forward design that delivers uncompromising everyday protection. Key Features include: * Reinforced Ultra Impact corners * 6x Military Grade Standard (MIL-STD 810G) * Enhanced Duo-Lock by CASETiFY(TM) bonding * Precision-engineered camera control button * Available with Glaze (scratch-resistant inner printing), Mirror or Glitter backplates * Prints and customisation available * 11.5ft drop protection * Camera lens protection from the raised bezel and lifted camera ring * MagSafe and wireless charging compatible * Available in Clear/Black and Black * Price: £71 Impact Case. The Impact Case, with over 19 million units sold worldwide, remains a trusted essential for everyday use, combining slim, lightweight construction with impressive durability. Reinforced Duo-Lock by CASETiFY(TM) bonding, 4x Military Grade Standard certification, and 8.2ft drop protection make it a reliable choice for consumers who value both protection and style. Like the Ultra Impact, it comes with a wide array of design options and full MagSafe compatibility. Both the Ultra Impact and Impact Cases are also available in Ring Stand variations, offering hands-free viewing through a built-in metal camera ring kickstand that adjusts up to 150o and uses a screwless hinge mechanism for maximum durability and stability. In addition to the Glaze backplate, these models are available in Glitter and Mirror finishes - perfect for quick touch-ups on the go. Key Features Include: * Built-in metal camera ring kickstand with angle adjustments up to 150o * Reinforced Ultra Impact corners * 4x Military Grade Standard (MIL-STD 810G) * Enhanced Duo-Lock by CASETiFY(TM) bonding * Precision-engineered camera control button * Available with Glaze (scratch-resistant inner printing), Mirror or Glitter backplates * Prints and customisation available * 8.2ft drop protection * Camera lens protection from the raised bezel and lifted camera ring * MagSafe and wireless charging compatible * Available in Clear/Black and Black * Price: £85 They have also announced the Impact Ring Stand Case MagSafe Compatible Case. Key Features include: * Slim and sleek * Available in Clear/Black * Prints available * Duo-Lock by CASETiFY(TM) bonding * 4ft drop protection * 2x Military Grade Standard (MIL-STD 810G) * Slim and light design with raised bezel * MagSafe and wireless charging compatible * Precision-engineered camera control button * Price (MSRP): £52 The Ripple Case. The Ripple Case is designed for those who want their iPhone 18 to feel as much like a curated accessory as a piece of technology. Crafted from soft-touch premium silicone, it features a distinctive circular 'Ripple' texture that creates a subtle play of light and shadow across the surface, while puffed bumpers add a sculptural element that enhances both style and protection. The Ripple Case offers 6.6ft drop protection, upgraded 3x Military Grade Standard certification, raised bezels for camera lens security, and full MagSafe compatibility. Available in Black and White as timeless staples, the Ripple Case now debuts fresh iPhone 18 colourways - Banana, Dusty Blue, Blush Pink, and Fig - expanding the palette for those seeking a more expressive look. Already a celebrity-loved favourite, the Ripple Case embodies understated elegance with a contemporary edge. Key Features Include: * Soft-touch premium silicone material * Unique protective puffed bumper for extra protection * Circular fading texture * Available in Black, White, Blush Pink, Banana, Dusty Blue and Fig * 6.6ft drop protection * Upgraded 3x Military Grade Standard (MIL-STD 810G) * Raised bezel and lifted camera ring * MagSafe and wireless charging compatible * Precision-engineered camera control button * Price £57 The Bounce Case. Balancing bold design with everyday usability, the Bounce Case delivers CASETiFY's highest level of protection while ensuring comfort and grip. Built with Expanded Bounce Corners and CASETiFY's proprietary TesseLock(TM) design for shock dispersion, its reinforced structure is engineered to last, delivering 21.3ft drop protection and 7x Military Grade Standard durability. A scratch-resistant matte backplate ensures a sleek, long-lasting finish, while the ergonomic non-slip grip provides added security. Available in Black, the Bounce Case integrates Duo-Lock by CASETiFY(TM) bonding for a secure fit and compatibility with CASETiFY's range of keychains, allowing users to customise both function and style. Key Features Include: * Available in Black * Duo-Lock by CASETiFY(TM) bonding * TesseLock(TM) design for shock dispersion * 21.3ft drop protection * Scratch-resistant matte backplate * Ergonomic non-slip grip * 7x Military Grade Standard * Raised bezel and lifted camera ring * MagSafe and wireless charging compatible * Precision-engineered camera control button * Price £85 Other Improvements include: The iPhone 18 collection further expands CASETiFY's lineup with three distinctive designs. The Metallic Flow Case introduces an ultra-slim, bumperless open-back profile with a high-gloss, liquid aesthetic - a first-of-its-kind release that offers full MagSafe compatibility while offering a sleek, futuristic look. The Ripple Alloy Case echoes the sculptural design language of its premium silicone counterpart, reimagined in aluminium for a metallic finish that pairs fashion-forward styling with 4x Military Grade durability. The Cloud Case exaggerates a quilted silhouette in the same soft-touch material of the Ripple Case, creating pillowy bumpers that combine ergonomic comfort with 6.6ft drop protection in calming hues. Together, these cases underscore CASETiFY's commitment to innovation, ensuring consumers can express their style without compromising on protection. Key Features of the Cloud Case: * Soft-touch premium silicone material * Soft, anti-slip grip * Unique quilted texture with exaggerated cloud corners and patches * Available in Sky Blue, Marshmallow Pink and Cotton White * 6.6ft drop protection * 3x Military Grade Standard (MIL-STD 810G) * Raised bezel and lifted camera ring * Price £52 About CASETiFY. CASETiFY is a global tech and lifestyle brand with dual headquarters in LA and Hong Kong, home to the first and largest platform for customised tech accessories. Created with the highest-quality materials and most cutting-edge designs, CASETiFY's products empower self-expression by turning your personal electronics into highly designed, stylishly slim, drop-proof accessories. Known for tapping top artists, big celebrities and creatives for its Co-Lab program, CASETiFY gives brands and individuals the opportunity to share their unique visions with the world. With 70+ retail shops, CASETiFY Studio provides a one-stop, visual retail experience where customers can customise their accessories on the spot. To purchase any of the above iPhone 18 cases, simply visit www.CASETiFY.com. By submitting this form you give consent to What Gadget to add you to its mailing list. What Gadget will not share this information with any third parties, and will only use this for its own marketing and communication purposes. You can read its privacy policy and terms and conditions by clicking the link at the bottom of this page.