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Bosch Home Comfort

Makes heating, cooling and hot-water equipment

Trade Marketing Manager

Marketing Generalist & ManagementConfirmed live in the last 24 hours
Full-timeJakarta, IndonesiaNo salary listedHybrid

About the Job

Requirements

  • A minimum of five years of experience in trade marketing, marketing, or sales.
  • Experience in retail activation, promotions, and go-to-market execution.
  • A strong analytical and commercial mindset.
  • Strong stakeholder-management and communication skills.
  • Proficiency in Microsoft Office applications.
  • Fluency in English.

Responsibilities

  • Implement holistic PT strategic initiatives in the country toward retail partners, in close cooperation with all HUB marketing functions and Sales.
  • Contribute to steering commercial targets, including FC, TGS, and margin.
  • Optimize product mix, including standard products, campaigns, and promotions, within the country.
  • Manage promotional share and execute the promotional strategy, including price or bundle packs, and integrate it holistically into the user journey.
  • Gain and provide user and market insights to the BO, SA, and MK organizations.
  • Lead and execute activities for trade-marketing touchpoints, including point of sale, in-store communication, print, events, and e-dealer.
  • Manage launch proofreading, maintain local SAP master data and pricing, and steer new-product presentations.
  • Manage demand and volume consolidation and contribute to Sales and Operations Planning sessions.
  • Be responsible for brand protection.

About the Company

Bosch Home Comfort

Makes heating, cooling and hot-water equipment

Bosch Home Comfort makes heating, cooling and hot-water equipment for homes, commercial buildings and industrial users. Its portfolio combines electric heat pumps with gas-fired boilers and hybrid systems, giving customers different ways to control building temperatures and supply hot water. The business sells equipment through its brands' sales networks, with products adapted to regional building needs and energy requirements. Its inverter-driven heat pumps adjust compressor output to match demand rather than running constantly at full power. The Bosch business unit was formed through the merger of Bosch and Buderus heating activities in 2004 and is headquartered in Wetzlar, Germany.

Company size
10,001+
Company stage
Not listed
Total funding
Not listed
Headquarters
Wetzlar, Germany
Founded
2004

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