Full-Time

Event Marketing & Lead Generation Coordinator

Confirmed live in the last 24 hours

GuidePoint Security

GuidePoint Security

501-1,000 employees

Provides cybersecurity guidance and integration services

Consulting
Cybersecurity

Entry

Remote in USA

Candidate must be located in NY or NJ.

Category
General Marketing
Growth Marketing
Growth & Marketing
Required Skills
Lead Generation
Marketing
Requirements
  • Bachelor’s degree in Marketing, Communications, or a related field.
  • 0-3 years of experience in event coordination, marketing, or business development.
  • Strong organizational and multitasking skills with a keen attention to detail.
  • Excellent written and verbal communication skills.
  • Ability to collaborate effectively across teams and with external vendors.
  • Familiarity with or willingness to learn key marketing tools like Marketo.
  • Knowledge of the cybersecurity industry is a plus but not required.
  • Experience selling professional services, security audits and assessments a plus.
  • Must possess good communication skills and ability to interact with all levels or organizations.
Responsibilities
  • Assist in planning of Northeast internal events such as QBRs and Vendor Days
  • Provide support on the administrative level for all Northeast regional marketing events including but not limited to event contracting, list uploads, creation of UTM links, creation of promotional graphics and more
  • Assist the Senior Field Marketing Specialist with onsite management of marketing events in NY Metro
  • Partner with the marketing and sales teams to craft targeted outreach campaigns aimed at prospect accounts.
  • Drive event registrations and participation through personalized email outreach, phone calls, and social media engagement.
  • Assist in lead generation and follow-up strategies to convert event attendees into qualified opportunities for the sales team.

GuidePoint Security specializes in providing expert guidance for navigating the cyber landscape, offering services that include insights into the evolving threat landscape and aligning product decisions with resource capacity. They also assist with product comparisons and integration to optimize cybersecurity resources, focusing on technologies such as threat intelligence, security assessments, and cybersecurity product integration.

Company Stage

Growth Equity (Non-Venture Capital)

Total Funding

N/A

Headquarters

Reston, Virginia

Founded

2011

Growth & Insights
Headcount

6 month growth

1%

1 year growth

1%

2 year growth

1%
Simplify Jobs

Simplify's Take

What believers are saying

  • Winning the 2024 Splunk AMER Regional Partner of the Year Award highlights GuidePoint's exceptional performance and strong industry partnerships.
  • The appointment of Rachel Haag as CMO brings extensive experience in high-growth technology marketing, potentially accelerating the company's growth.
  • GuidePoint's continuous innovation, such as the IoT Security Assessment, positions it as a forward-thinking leader in cybersecurity.

What critics are saying

  • The rapidly evolving threat landscape, including increased ransomware activity, requires constant adaptation and could strain resources.
  • Integration challenges with new partners like Orca Security and Axiad may arise, potentially affecting service delivery.

What makes GuidePoint Security unique

  • GuidePoint Security's deep federal expertise and Emerging Cyber Vendor Program uniquely position it to serve federal organizations, unlike many competitors.
  • The company's strategic partnerships with leading cybersecurity firms like Orca Security and Axiad enhance its service offerings and market reach.
  • GuidePoint's recognition in the CRN Women of the Channel list underscores its commitment to diversity and leadership in the cybersecurity industry.

Help us improve and share your feedback! Did you find this helpful?