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Miami University

Entrepreneurship education and hands-on startup learning

Multi-Channel Content Creator

Social Content CreationUpdated on Nov 5
Full-timeOxford, OH, USA$55k - $60k

About the Job

Requirements

  • A bachelor's degree.
  • At least three years of experience creating content in a communication or marketing field.
  • Excellent oral and written communication skills.
  • Ability to communicate complex ideas clearly and effectively to varied audiences and across teams.
  • Strong organizational and project management skills, including the ability to manage complex tasks, set priorities, meet deadlines, and lead projects.
  • Ability to collaborate and contribute in a team environment, demonstrate initiative and independence, and use sound judgment in decision-making.
  • Strong attention to detail and accuracy in all work.
  • Excellent editing skills, including technical knowledge, grammar, and formatting.
  • Familiarity with social media platforms and strategy.
  • Experience with web content management systems and marketing best practices.
  • Knowledge of AP style and experience working within brand guidelines.
  • A criminal background check is required.

Responsibilities

  • Serve as the primary liaison between the marketing department and key campus admission and enrollment partners, guiding the enrollment marketing team’s strategies and tactics to reach and engage designated populations, including first-year, transfer, and graduate students; domestic and international students; and on-campus and online students.
  • Create engaging visual and written multi-channel content for websites, email, social media, third-party platforms, and other communication vehicles to promote the student experience to future students.
  • Use data-informed strategy to implement, monitor, and maintain enrollment communication plans for prospective, admitted, and enrolling students, their parents and family, and other influencers, serving as liaison to strategic teams within the Office of Admission.
  • Collaborate with production managers, other content creators, designers, photographers, web staff, and other appropriate staff to produce content in support of university enrollment goals.
  • Contribute to social media channels by creating content that engages prospective students.
  • Write, present, and modify copy.
  • Proofread other editors’ materials.
  • Research content, conduct interviews, and prepare profiles.
  • Assist in maintaining project deadlines and feasibility during production; follow processes and use appropriate software and tools to monitor active project progress, providing support as needed to ensure timely completion.
  • Participate in professional development activities.
  • Perform other duties as assigned.

Desired Qualifications

  • Experience with communication in higher education, preferably admission marketing and communication.
  • Knowledge of higher education recruitment strategies and/or marketing and communication strategies.
  • Commitment to high standards of accuracy and attention to detail, and ability to handle confidential information.
  • Ability to work collaboratively with various internal and external constituencies.
  • Experience integrating technology as part of a larger marketing strategy.
  • Experience with customer relationship management software and other relational databases.
  • Experience writing and publishing blog content.
  • Proficiency with Adobe Creative Suite and/or other video editing software.
  • Customer service skills, including diplomatically, patiently, and successfully handling complaints, problems, questions, conflict, and suggestions.
  • Understanding of development and design tools, including HTML, search engine optimization, cross-browser and cross-platform compatibility, basic website analytics and return-on-investment measurement, and online copywriting’s impact on search engine optimization.

About the Company

Miami University

Entrepreneurship education and hands-on startup learning

Miami University hosts the John W. Altman Institute for Entrepreneurship and the Department of Entrepreneurship in the Farmer School of Business. It emphasizes hands-on, experiential learning across undergraduate and graduate programs and engages thousands of students campus-wide to gain practical experience in entrepreneurship, venture capital, social impact, corporate innovation, and technology commercialization. It differentiates itself with award-winning programs, strong rankings, and recognition as an Ohio Center of Excellence, highlighting its cross-disciplinary approach and ecosystem connections. Its goal is to prepare students to be job-ready from day one by building real-world skills and networks that help them launch and manage ventures after graduation.

Company size
11-50
Company stage
Not listed
Total funding
Not listed
Headquarters
Oxford, OH
Founded
1992

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