Full-Time

Social Media and Community Manager

Posted on 9/9/2025

Homebase

Homebase

1,001-5,000 employees

Workforce management platform for hourly workers

Compensation Overview

$104k - $122.5k/yr

Toronto, ON, Canada + 1 more

More locations: San Francisco, CA, USA

In Person

Hybrid role with two in-office days per week (Tuesday and Wednesday)

Category
Social Media (2)
,
Required Skills
Social Media
Hootsuite
Data Analysis
Requirements
  • 5-7 years managing organic social media and community for B2B SaaS or technology companies, with proven ability to grow engaged communities (Slack, Discord, etc.) and drive measurable business impact.
  • Portfolio showcasing creative campaigns and ability to adapt voice across platforms.
  • Demonstrated success building or managing customer advocacy, community, or ambassador programs. Track record of turning customers into advocates and creating user-generated content at scale.
  • Proficiency with social listening and analytics tools (Hootsuite, Talkwalker) and ability to translate data into actionable insights.
  • Experience measuring and optimizing for both engagement metrics and business outcomes.
  • Expected to continuously experiment with AI tools to improve workflows to scale impact, test new applications like ChatGPT, Claude, and Midjourney for content creation, automation, and insights.
  • Balances automation with human connection, knowing when each approach serves the community best.
  • Proven ability to work cross-functionally, influence without authority. Strong communication skills with demonstrated success managing up, down, and across organizations.
Responsibilities
  • Own and elevate our organic social strategy and execution across Instagram, TikTok, Facebook, LinkedIn, Twitter/X, and emerging platforms.
  • Create compelling daily content that sparks conversations, drives engagement, and builds a vibrant community of small business owners who champion our brand.
  • Transform followers into an active, supportive community. Respond to customers, moderate discussions, and create interactive experiences that make our social channels the go-to destination for small business insights, peer support, and success stories.
  • Build and launch a customer advocacy program from scratch. Identify power users and create exclusive experiences that turn satisfied customers into vocal brand champions who drive social proof and referrals.
  • Partner with Creative, Product Marketing, Content, Growth, and Customer Success teams to amplify impact across all marketing initiatives.
Desired Qualifications
  • None

Homebase provides a digital workforce management platform for businesses with hourly workers. It combines time tracking, employee scheduling, payroll processing, and built-in messaging to help managers run their teams more efficiently. Time tracking turns any device into a time clock to record hours, breaks, and overtime, reducing paperwork. Scheduling lets managers plan and adjust shifts online and share the plan with the team instantly. Payroll automatically calculates pay, makes direct deposits, and handles payroll taxes. The built-in messaging keeps managers and team members connected, even when they’re not on site. The service is mainly used by small businesses with hourly workers and is priced as a software-and-services offering. The goal is to simplify and streamline day-to-day operations for hourly workforces by providing an all-in-one tool to manage time, schedules, pay, and communication in one place.

Company Size

1,001-5,000

Company Stage

Series D

Total Funding

$189M

Headquarters

San Francisco, California

Founded

2014

Simplify Jobs

Simplify's Take

What believers are saying

  • Raised $60M Series D led by L Catterton Growth for expansion.
  • Enhanced Lightspeed integration boosts omnichannel merchant experiences.
  • Doubled Canadian workforce by 104% with Toronto office in 2023.

What critics are saying

  • POS competitors like Lightspeed bundle workforce tools, eroding standalone value.
  • Payroll tax filing errors trigger IRS fines and class-action suits.
  • Free tier cannibalizes paid upgrades, capping ARPU indefinitely.

What makes Homebase unique

  • Homebase targets hourly workers in SMBs unlike desk-focused HR tools.
  • Integrates scheduling, time tracking, payroll, and messaging seamlessly.
  • Offers free core plan with POS integrations like Square and Shopify.

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Benefits

Stock options

Comprehensive insurance plans

401(k) with 4% company match

Remote, hybrid, and in-office work options

Top-of-the-line equipment and home office

Annual holidays and accrued PTO

Fun company activities

Growth & Insights and Company News

Headcount

6 month growth

0%

1 year growth

0%

2 year growth

8%
Business Wire
Sep 9th, 2025
Homebase Earns Spot on Fast Company's 2025 Best Workplaces for Innovators North America

From this foundation of learning, Homebase has introduced its first AI-powered Hiring Assistant and Scheduling Assistant, tools designed to transform how small businesses manage their teams.

Retail Times
May 7th, 2025
The Range expands with Homebase acquisition

CDS Superstores, parent of The Range and wilko, is expanding its new-format superstores after acquiring Homebase and up to 70 of its stores. Four new locations will open on 9th May: Santry, Woodside Park, Tiverton, and Cookstown. The Range plans to open up to 10 new superstores monthly, aiming to transform 70 Homebase locations by 2025, securing up to 1,600 jobs. The initiative includes retaining Homebase staff and relaunching the Homebase website for an enhanced shopping experience.

Worcester News
Apr 15th, 2025
B&Q officially opens in former Homebase in Blackpole

It is the second of eight stores across the UK that B&Q acquired from Homebase.

Lightspeed Commerce
Dec 10th, 2024
Lightspeed Enhances Workforce Management Integration With Homebase

Lightspeed Commerce Inc., the one-stop commerce platform empowering merchants to provide the best omnichannel experiences, today announced an enhanced integration with Homebase, the all-in-one HR and team management solution for small businesses.

TechCrunch
Apr 3rd, 2024
Team management app Homebase welcomes $60M Series D to give SMBs 'superpowers'

Team management app Homebase welcomes $60M Series D to give smbs 'superpowers'

INACTIVE