Here at Appian, our values of Intensity and Excellence define who we are. We set high standards and live up to them, ensuring that everything we do is done with care and quality. We approach every challenge with ambition and commitment, holding ourselves and each other accountable to achieve the best results. When you join Appian, you’ll be part of a passionate team dedicated to accomplishing hard things, together.

Account Executive - Insurance

Transform how the world's leading insurers operate by delivering mission-critical enterprise solutions that solve their most complex operational bottlenecks.

Location: London | Work Model: Hybrid

About the Team

Appian’s Enterprise Sales organization drives strategic market expansion by partnering with global enterprises to modernize core operations through AI-Powered Process Automation. We empower organizations to achieve unprecedented speed, agility, and operational efficiency, positioning Appian as an indispensable partner in enterprise transformation.

The Opportunity

This is a premier greenfield opportunity to establish, scale, and dominate Appian’s footprint across the UK general insurance sector. As an Enterprise Account Executive, you will take full ownership of a targeted territory, leading high-value, complex sales cycles (6–12 months) that replace legacy friction with unified enterprise solutions. If you are ready to serve as the strategic leader of your territory pod, align C-suite vision with measurable ROI, and capitalise on an uncapped market opportunity, this role offers an exceptional stage for your career.

What You’ll Do

Lead end-to-end complex enterprise sales engagements from targeted prospecting to executive sign-off across the general insurance ecosystem.
Execute a disciplined territory plan using the ValueSelling Framework, conducting in-depth client discovery to map business KPIs directly to Appian’s value proposition.
Architect multi-threaded deal strategies by aligning C-level LOB and IT stakeholders around total cost of ownership (TCO) and rapid time-to-value.
Partner cross-functionally with Customer Success, Solution Consulting, and Marketing to orchestrate comprehensive pursuit strategies and drive seamless post-sale adoption.
Drive top-of-funnel pipeline acceleration in collaboration with key systems integrators, consulting partners, and industry alliances.

Required Qualifications

Bachelor’s degree.
10+ years of direct B2B enterprise software sales experience, with a documented history of quota overachievement and new customer logo acquisition.
5+ years of enterprise experience selling complex technology solutions directly into the insurance sector.
Demonstrated mastery of Value Selling or equivalent structured enterprise sales methodologies (e.g., MEDDPICC, Challenger).
Proven executive presence and presentation skills, capable of delivering ROI-driven business cases to senior LOB and IT decision-makers.
Established, active network of enterprise relationships across insurers and industry delivery partners.
Verifiable record of long, stable job tenure demonstrating resilience, dedication, and consistent career progression.

Preferred Qualifications

Formal certification in the ValueSelling Framework.
Direct experience orchestrating deals alongside global systems integrators (GSIs) and specialized InsurTech consultancies.
We value experience with enterprise platforms such as Salesforce or ServiceNow, as these skills translate well into our Enterprise-Grade Orchestration environment.

#EnterpriseSales #InsurTech #DigitalTransformation #SaaSSales #LondonJobs

The base salary range per provided represents a good faith and reasonable estimate of the range at the time of posting. Actual compensation will be dependent on a number of factors including, but not limited to, the candidate’s relevant work experience, qualifications, internal peer equity, and market and business conditions that exist when extending an offer. Sales roles may be eligible to participate in a commission plan subject to the terms of the applicable plans and policies.

Appian offers a comprehensive benefits package, which may include health coverage, life and disability insurance, an Employee Assistance Program (EAP) with free mental health support, an Employee Stock Purchase Program (ESPP), lifestyle allowance, tuition reimbursement, and family-forming benefits. Benefits may vary by country. Please ask your Talent Acquisition Specialist for details on the benefits available in the location you are applying to.

Pay and benefits are subject to change at any time, consistent with the terms of any applicable compensation, commission, bonus, or benefit plans.

Base Salary Range

£88,000—£150,000 GBP

Tools and Resources

Training and Development: During onboarding, we focus on equipping new hires with the skills and knowledge for success through department-specific training. Continuous learning is a central focus at Appian, with dedicated mentorship and the First-Friend program being widely utilized resources for new hires.
Growth Opportunities: Appian provides a diverse array of growth and development opportunities, including our leadership program tailored for new and aspiring managers, a comprehensive library of specialized department training through Appian University, skills based training, and tuition reimbursement for those aiming to advance their education. This commitment ensures that employees have access to a holistic range of development opportunities.
Community: We’ll immerse you into our community rooted in respect starting on day one. Appian fosters inclusivity through our 8 employee-led affinity groups. These groups help employees build stronger internal and external networks by planning social, educational, and outreach activities to connect with Appianites and larger initiatives throughout the company.

Benefits

Appian offers a comprehensive benefits package designed to support your health, wellbeing, and financial future. Benefits may include health coverage, Employee Assistance Program (EAP) with free mental health support, life and disability insurance, an Employee Stock Purchase Program (ESPP), a retirement/pension plan, wellness dollars, tuition reimbursement, family-forming benefits and more. Benefits vary by country—please ask your Talent Acquisition contact for details specific to the location you are applying to.

About Appian

Appian provides AI automation for the most important business processes at the world’s largest organizations. Our platform is known for its unique power, reliability, and scale. We’ve been automating processes for more than 25 years and have proven expertise in enterprise operations. For more information, visit appian.com.

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Appian is an equal opportunity employer that strives to attract and retain the best talent. All qualified applicants will receive consideration for employment without regard to any characteristic protected by applicable federal, state, or local law.

Appian provides reasonable accommodations to applicants in accordance with all applicable laws. If you need a reasonable accommodation for any part of the employment process, please contact us by email at [email protected]. Please note that only inquiries concerning a request for reasonable accommodation will be responded to from this email address.

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Base Salary Range 88000 - 150000 GBP

Appian

Account Executive - Insurance

About the Job

Requirements

Responsibilities

Desired Qualifications

About the Team

The Opportunity

What You’ll Do

Required Qualifications

Preferred Qualifications

About the Company

Appian

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