Zone Category Manager - Team Sports
No salary listed
Expert
Singapore
In Person
Operations & LogisticsProcurement & Sourcing
About the job
Requirements
- Knowledge of the market.
- Knowledge of sustainability business management.
- Ability to conduct market analysis.
- Ability to develop business plans.
- Digital sales acumen.
- English language proficiency.
- Offer selection skills.
- Range management skills.
- Commercial dynamism.
- Assortment performance analysis skills.
- Spatial performance analysis skills.
- Digital commerce performance reading skills.
- Strategic sense.
- Ability to collaborate and cooperate.
- Continuous learning.
- Decision-making ability.
- Critical thinking.
- External-world awareness.
- Emotional intelligence.
- Listening and questioning skills.
- Interpersonal communication skills.
- Persuasive communication skills.
Responsibilities
- Define market needs for the zone and prioritize conquest strategies.
- Analyze and summarize external zone market trends using data, user observations, consumer expectations and purchasing behavior, and competitor information.
- Study major needs in the countries concerned and customer behavior.
- Prioritize and align sports strategies with the zone’s market needs, including sports and practices, user segments, customer targets, and marketing priorities.
- Build and validate omnichannel Y+3 commercialization strategies for the category in collaboration with relevant stakeholders, based on market data.
- Provide the basecamp with the zone’s priority needs, market insights, and country feedback.
- Build and validate a sustainable category business plan for Y+1 and Y+3 with supply, digital, sport director, and retail stakeholders, in line with retail needs and supply strategies.
- Validate the country sport strategy process with the zone category merchandiser and frame the Y+1 assortment.
- Define the zone’s offer from the Worldwide catalog, taking account of Worldwide products and services, uncovered local passion-brand product needs, and local referent Other International Brand products and services.
- Lead circular-offer construction with the commercial manager, E-cat manager, visual and category merchandisers, supply, and other stakeholders; preselect Other International Brands with SRB buyers or local advisors.
- Select the zone catalog for all channels, including Other International Brand products and services, and co-opt the customer journey.
- Build the price scale and adjust the Recommended Retail Price from the Worldwide catalog.
- Ensure product compliance for the zone’s countries with the conformity team, including AMI/OIB Local Offer Quality Requirements outside Europe.
- Present the zone catalog and Y+1 assortment to the zone’s countries during selection milestones and support local adaptations as needed.
- Ensure availability of the right product and offer content from Other International Brands, with SRB support, so the zone commercial manager can train referent trainers.
- Suggest relevant products to zone commercial managers to guarantee commercial dynamism in anticipation of selection.
- Support other zones at their request by sharing good practices and skills.
- Collaborate with the supply team on quantity forecasts for selected products, particularly risk management for hero products.
- Analyze and present offer performance during commercial TOP/FLOP reviews and take necessary decisions with the project team.
- Participate in QBR, support offer-performance analysis, and suggest modifications or adjustments to improve assortment presentation and optimize offer profitability.
- Set up offer-performance follow-up, including range and product diagnostics, for stakeholders.
About the company
Decathlon Singapore sells sports equipment, clothing and footwear through stores and an online shop for beginners and experienced athletes. Its range covers activities from cycling and hiking to swimming and team sports, drawing on the Decathlon group's family of sport brands. Experience stores include areas where customers try equipment, while smaller collection stores connect online orders with local pickup. The business earns revenue from product sales to individuals and bulk purchases by schools, companies and other organisations. Singapore operations began online in 2014; they belong to the Decathlon group, founded in 1976 and headquartered in Villeneuve-d'Ascq, France.
Company Size
10,001+
Company Stage
N/A
Total Funding
N/A
Headquarters
N/A
Founded
1976
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Simplify's Take
What believers are saying
- Part-time retail benefits include gear savings: Singapore Central Cluster specialists receive a 20% discount on all Decathlon products.
- Freelance restringers avoid equipment costs: Singapore supplies the professional stringing machine, tools and materials onsite.
- E-commerce interns get store immersion: Singapore's six-month placement includes one week of retail induction.
What critics are saying
- Inventory shifts disrupt regular hours: Singapore SGLab Flow of Goods specialists must accept early mornings or overnight work.
- Year-end pay depends on local results: Singapore West Cluster Sport Leaders' profit sharing tracks country performance.
- Internship eligibility is narrow: Singapore e-commerce applicants must be current bachelor students available full-time for six months.
What makes Decathlon Singapore unique
- The group controls more than shelves: Decathlon integrates product design, production and distribution.
- Singapore has regional reach: its supply team serves more than seven Southeast Asian countries.
- Resale has a national commercial structure: Singapore combines buyback, upcycling and second-hand sales across stores and online.
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