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Poka EN

SaaS to digitize factory work instructions

GTM Engineer

Sales OperationsConfirmed live in the last 24 hours
Full-timeNo salary listed

About the Job

Requirements

  • At least 3 years of experience in GTM Engineering, RevOps, Sales or Marketing Operations, Growth Engineering, or a similar technical role in B2B SaaS.
  • Hands-on experience building and deploying large language models and AI agents in production.
  • Strong Salesforce knowledge, including data models, APIs, automation, and reporting.
  • Working experience with GTM tools such as HubSpot, Clay, Gong, or 6sense, and automation platforms such as Zapier, Make, n8n, or Workato.
  • Comfort with APIs, webhooks, and scripting in Python, JavaScript, or SQL.
  • Ability to turn a messy business process into a simple, working system with minimal guidance.
  • Excellent written and spoken English; English is essential for company-wide meetings, internal communications, and client and partner communication.

Responsibilities

  • Embed with Marketing, Business Development, Account Executive, Account Management, Pre-Sales, and Customer Success teams to understand their work and identify where AI can have the greatest impact.
  • Design, build, and deploy AI agents and automated workflows across the GTM lifecycle, including account research, signal monitoring, prospecting, lead follow-up, call preparation, deal intelligence, forecasting support, proposals, and renewal and expansion plays.
  • Integrate and automate the GTM stack so data flows cleanly between systems and teams spend less time on administration.
  • Build reports and dashboards that surface process gaps and inefficiencies, inform process changes, and highlight where teams need enablement.
  • Run experiments by testing quickly, measuring results, discontinuing ineffective approaches, and scaling successful ones.
  • Evaluate new GTM AI tools and vendors, run proofs of concept, and recommend whether to build, buy, or skip.
  • Drive adoption of existing GTM AI and tooling, reducing the gap between purchased tools and actual usage.
  • Partner with leaders across RevOps, Marketing, Sales, and Pre-Sales to prioritize an AI use-case roadmap and turn ideas into working systems.
  • Measure and report impact to leadership, including hours saved, pipeline influenced, conversion, and adoption.
  • Document systems and hand over work that is ready to scale to Sales Enablement and RevOps for rollout and use.
  • Maintain governance, data quality, and security, including GDPR and data privacy requirements across the European business.

Desired Qualifications

  • French or another language is an asset.
  • Experience selling into or working in manufacturing or the wider industrial technology space.

About the Company

Poka EN

SaaS to digitize factory work instructions

Poka provides a SaaS platform for manufacturing that digitizes standard operating procedures, work instructions, and skills management to help factory workers access training, troubleshoot issues, and share knowledge. It works by offering a connected worker experience with peer-to-peer collaboration and real-time guidance from a workstation, centralizing information across plants. The approach concentrates on on-the-floor use and live knowledge exchange, differentiating it from broader enterprise tools by focusing on the worker’s needs and immediate problem-solving. The company’s goal is to reduce downtime and improve throughput by standardizing training and enabling fast access to expert support, and it was acquired by IFS in 2023 to integrate with ERP, EAM, and FSM solutions.

Company size
201-500
Company stage
Series B
Total funding
$44M
Headquarters
Quebec City, Canada
Founded
2014

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