B

Baxter International

Global provider of medical care products

Product Manager

Product MarketingConfirmed live in the last 24 hours
Full-timeTaipei City, TaiwanNo salary listedIn-person

About the Job

Requirements

  • At least 5 years of marketing or sales work experience in the consumer or healthcare industry, including at least 3 years of hands-on marketing experience.
  • A consistent performance track record in sales or marketing.
  • Strategic thinking, innovation, and analytical skills to drive marketing plans.
  • Leadership skills to drive marketing plan execution.
  • Skills in key opinion leader management and customer advocacy development.
  • Ability to work with cross-functional teams to drive results.
  • Good interpersonal and presentation skills.
  • Fluency in English and Mandarin.
  • A bachelor's degree in Healthcare/Science or equivalent is required.

Responsibilities

  • Develop and manage the marketing program for the successful introduction and commercialization of the Infusion Therapies and Platforms product line in Taiwan, including strategic and tactical plans for the assigned product line.
  • Manage the assigned product's day-to-day activities, including programs, promotional materials, and tracking and managing competitive activity; this accounts for 75% of the role.
  • Develop marketing strategy and execution plans to promote the assigned product and branding and support a premium pricing strategy.
  • Work closely with the sales team and cross-functional colleagues to execute marketing plans in compliance with company policy and external regulations.
  • Coordinate with other departments to ensure timely support and efficient marketing operations.
  • Facilitate new product availability analysis and pre-launch and post-launch operations.
  • Track market profiles, including customer information, market news and information, healthcare policy, and competitors.
  • Build professional relationships and partnerships with key customers, hospital managers, associations, and government healthcare officials through marketing programs.
  • Facilitate effective marketing communication between the local market and regional GBU.

Desired Qualifications

  • A master's degree.

About the Company

Baxter International

Global provider of medical care products

Baxter International develops and manufactures medical products and equipment for hospitals and blood banks. Its products include sterile IV solutions and blood storage containers; innovations like the Transfuso-Vac extended blood shelf life, and a plastic blood bag helped shape modern blood banking. The company differs from competitors through a long track record of sterile manufacturing, blood-storage innovations, and strategic mergers that broaden its product portfolio. Its goal is to provide reliable, safe medical products that support patient care and hospital operations worldwide.

Company size
10,001+
Company stage
IPO
Headquarters
Deerfield, IL
Founded
1931

Recently Posted Jobs

Explore more opportunities at Baxter International

See more jobs