Senior Director



1,001-5,000 employees

Comprehensive platform for real-time customer engagement optimization

Data & Analytics

$192,000 - $208,000

Equity, RSUs

Senior, Expert

Chicago, IL, USA

Required Skills
  • 12-15 years Industry Marketing experience preferably in SaaS
  • Extensive experience in financial services marketing or a related field
  • Demonstrated ability in developing and implementing industry-specific marketing strategies
  • Excellent presentation and written skills (Proficient in keynote and/or google slides)
  • Strong background in customer engagement technologies and digital marketing
  • Proven track record in client relationship management and business development
  • Excellent leadership skills and experience in managing cross-functional teams
  • Role is global in scope and will require moderate travel
  • Collaborate with senior Sales and Chief Business Officer (CBO) leadership teams to craft positioning and messaging for key Braze industries
  • Establish thought leadership through publications, speaking engagements, and client interactions
  • Partner with Marketing teams to define the scope and cadence of content delivery for broader industry campaigns
  • Work closely with the Enablement & Productivity to develop a phased industry enablement program for the GTM teams
  • Co-create tailored industry solutions to specific industry challenges in collaboration with the Product Marketing teams
  • Develop processes and ways of working for cross-functional teams with CBO & GTM Chief of Staffs
  • Partner with Enablement & Productivity team to develop certifications and key training materials for sales teams
  • Develop the role of the Industry SME at Braze as well as roles, responsibilities and competencies
  • Weekly report on key industry opportunities, trends and insights from current and upcoming sales cycles
  • Leverage executive presence and influence to effectively engage and advise Chief Marketing Officers (CMOs) and other top executives
  • Develop bespoke marketing solutions for prospects & customers leveraging Braze’s platform to drive digital transformation
  • Develop product recommendations for upcoming product cycles that unlock opportunities within focal industries
  • Collaborate with Braze Product teams to identify and address product gaps to expand the Total Addressable Market (TAM) while ensuring compliance
  • Act as Braze’s primary expert on financial industry trends, regulatory environments, and emerging fintech innovations
  • Provide strategic insights to inform product development and client solutions specific to the financial sector

Braze is a top-tier customer engagement platform, enabling global brands to process real-time customer data and orchestrate contextually relevant marketing campaigns, thereby enhancing their customer engagement strategies. The company's culture and work environment have been recognized by Fortune and Great Place to Work, marking it as one of the best workplaces in New York, the UK for women, and the US for technology. With its robust privacy settings and commitment to data security, Braze ensures a trustworthy and secure environment for its clients and employees alike.

Company Stage


Total Funding



New York, New York



Growth & Insights

6 month growth


1 year growth


2 year growth



Competitive compensation that includes equity

Generous time off policy to balance your work and life, including paid parental leave

Competitive medical, dental, and vision coverage for you and your dependents

Collaborative, transparent, and fun loving office culture