S

SHADOW

Creates viral marketing campaigns and branding

Designer

Graphic DesignPosted on Nov 11
Full-timeNew York, NY, USA$75k - $90k /yr

About the Job

Requirements

  • Three to six years of professional design experience, preferably within a creative, advertising, branding, or experiential agency.
  • A portfolio demonstrating conceptual thinking, design craft, and versatility across multiple mediums.
  • Advanced proficiency in Adobe Creative Suite, including Illustrator, Photoshop, and InDesign, and Figma, with command of typography, grids, composition, visual hierarchy, and brand consistency.
  • Experience developing and extending cohesive visual identities across branding, social, digital, print, and experiential environments.
  • Experience using AI creative tools for concept development, visual exploration, and high-quality mockup creation, and the ability to refine outputs to meet creative standards.
  • Strong communication, organization, and time-management skills, and the ability to balance conceptual thinking, detail-oriented execution, and multiple project deadlines.
  • A proactive, collaborative mindset, confidence contributing original ideas and taking initiative, and genuine interest in culture, design, fashion, beauty, and emerging creative trends.

Responsibilities

  • Collaborate with creative, strategy, and experiential teams to develop ideas, contributing to brainstorms, mood boards, visual territories, and early-stage concept exploration.
  • Translate creative briefs and strategic insights into design solutions across branding, experiential, public relations, influencer, social, digital, and integrated marketing campaigns.
  • Develop and extend cohesive visual identities and design systems across multiple touchpoints, applying craft in typography, composition, layout, and attention to detail.
  • Own assigned design deliverables from concept through execution, including presentations, digital mockups, social content, event branding, merchandise, branded collateral, and production-ready assets.
  • Contribute original ideas, explore creative solutions, articulate design decisions, and collaborate with art directors, designers, strategists, producers, and other cross-functional teams.
  • Manage multiple projects and deadlines with increasing independence, communicate progress and challenges, and collaborate with external vendors, fabricators, and production partners to ensure high-quality execution.

Desired Qualifications

  • Experience with motion design, environmental graphics, experiential design, or production processes.

About the Company

SHADOW

Creates viral marketing campaigns and branding

Shadow creates and runs digital marketing campaigns for viral products and shopping technologies. It builds visual and tonal brand identities, develops product education materials, and runs influencer programs to expand reach. The agency develops marquee campaigns, seasonal and partnership programming, and maintains a continuous content pipeline, earning fees for campaign development, content production, and talent management. Its goal is to help brands reach broad audiences, clearly convey product value, and drive engagement and sales through influencer-driven campaigns and education.

Company size
51-200
Company stage
Not listed
Total funding
$1.1M
Headquarters
New York, New York
Founded
2007

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