Full-Time

Creative Producer

Posted on 10/25/2024

Alo Yoga

Alo Yoga

501-1,000 employees

Sells high-quality yoga wear and accessories

Consumer Goods

Compensation Overview

$100k - $120kAnnually

+ Performance Bonuses + Long Term Incentives

Mid

Culver City, CA, USA

Position requires onsite presence.

Category
Motion Graphics
Art, Graphics & Animation
Requirements
  • 3-4 years of proven experience creative production.
  • Strong negotiation and budget management skills.
  • Excellent management, communication and interpersonal skills.
  • Exceptional attention to detail and organizational abilities.
  • Strategic thinking and problem-solving mindset.
  • Ability to multitask and maintain composure in high-pressure situations
  • Proven ability to work independently and collaborate effectively with cross-functional teams.
  • Willingness to travel frequently.
Responsibilities
  • Facilitate and attend all ALO campaign photo & video shoots.
  • Manage the monthly shoot calendar, working with project managers and all creative team members to ensure timelines are feasible and deadlines are kept
  • Collaborate with the creative team to develop and bring to life innovative shoot concepts, while supporting the needs of all internal and external partners.
  • Work with talent agents to negotiate rates for models, photographers, videographers, hair & makeup artists, set designers, and other crew members that align with our monthly and yearly budgets.
  • Prepare detailed shoot estimates and maintain all shoot budgets.
  • Coordinate and secure travel arrangements for crews.
  • Work with the Production Coordinator to ensure the timely communication of all shoot details with internal and external teams as they evolve.
  • Provide creative input and problem-solving solutions to pivot quickly as issues arise.
  • Oversee all on-set operations, including line production & ROS, often in partnership with outside production companies.
  • Reconcile shoot-related billing, expenses, and accruals and report monthly spends to finance.

Alo Yoga offers high-quality yoga wear and accessories, focusing on stylish and functional activewear for yoga enthusiasts and fitness lovers. The company sells directly to consumers through its website, allowing for better control over branding and pricing. Alo Yoga stands out by featuring celebrity endorsements and promoting a lifestyle that integrates yoga into daily life. Their goal is to create a loyal customer base through diverse product offerings and a strong community around the brand.

Company Stage

N/A

Total Funding

N/A

Headquarters

New York City, New York

Founded

2007

Growth & Insights
Headcount

6 month growth

0%

1 year growth

0%

2 year growth

0%
Simplify Jobs

Simplify's Take

What believers are saying

  • Collaboration with American Ballet Theatre attracts ballet and dance-inspired activewear customers.
  • Runner Sneaker launch expands product line into footwear, enhancing cross-selling opportunities.
  • BTS Jin as Global Ambassador boosts brand visibility and appeal in the Asian market.

What critics are saying

  • Increased competition from Vuori threatens Alo Yoga's market share in athleisure.
  • Allegations of wage theft with BaronHR partnership could harm brand reputation.
  • Expansion into physical retail stores may lead to higher operational costs and risks.

What makes Alo Yoga unique

  • Alo Yoga offers high-quality, stylish yoga wear endorsed by celebrities like Kendall Jenner.
  • The brand promotes a lifestyle integrating yoga into everyday life, broadening its appeal.
  • Alo Yoga's direct-to-consumer model ensures control over brand, pricing, and customer experience.

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