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Thought Industries

SaaS learning platform for corporate training

Business Development Representative

Full-TimeUpdated on 10/23/2026
$60k - $65k/yr
Junior
Bachelor's
Boston, MA, USA
HybridHybrid work arrangement; role occasionally represents the company at sponsored events and field marketing activities.
Sales & Account ManagementSales Development Representative

About the job

Requirements
  • A bachelor's degree or equivalent experience is required.
  • At least 2 years of B2B SaaS sales, sales development, or related experience is required.
  • Demonstrated success with proactive outbound prospecting, including cold calling and cold emailing, is required; inbound follow-up alone is insufficient.
  • The candidate must be self-motivated, driven, and coachable in handling rejection and iterating on messaging and approach.
  • Strong verbal and written communication skills are required, along with comfort running discovery and qualification conversations over phone or video.
  • Working knowledge of Salesforce and Google Workspace is required.
Responsibilities
  • Own a defined territory and work closely with assigned Account Executives on account strategy and target account selection.
  • Research and build target account and contact lists within the Ideal Customer Profile using LinkedIn, Apollo, and other prospecting or intent-data sources.
  • Execute multi-touch outbound sequences, including cold calls, personalized emails, and LinkedIn or social outreach, to generate new sales conversations.
  • Personalize outreach using account research, trigger events, buyer-persona insights, and intent signals rather than generic templates.
  • Meet weekly and monthly activity key performance indicators for calls, emails, and connections, as well as outbound-sourced sales-qualified lead targets.
  • Respond to and qualify inbound leads, including demo requests, content downloads, and webinar registrants, within service-level agreements.
  • Run structured discovery calls to qualify leads against Ideal Customer Profile and buying-stage criteria such as MEDDPICC.
  • Convert qualified inbound and outbound conversations into sales-qualified leads for assigned Account Executives that progress into the discovery phase of the pipeline.
  • Maintain accurate, real-time activity and pipeline data in Salesforce.
  • Partner with Marketing on campaign follow-up, event pre- and post-outreach, and lead-source feedback.
  • Partner with assigned Account Executives on territory strategy and account-based outbound plays.
  • Occasionally represent Thought Industries at sponsored events, webinars, and field marketing activities to drive attendance and generate on-site pipeline.
  • Consistently meet or exceed a blended sales-qualified lead quota combining outbound-sourced and inbound-converted leads.
  • Meet weekly activity benchmarks for calls, emails, and social touches.
  • Generate high-quality meetings that convert into opportunities and progress into discovery and beyond.
Desired Qualifications
  • Familiarity with Gong, LinkedIn, Apollo, and other intent-based prospecting tools is preferred.
  • Experience selling into the Learning Technology space or to customer education and training buyers is preferred.
  • Experience with account-based prospecting or target account selling is preferred.

About the company

T

Thought Industries

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Thought Industries provides a software-as-a-service (SaaS) learning platform designed for enterprises, educational institutions, and professional training organizations to deliver online training. The platform runs in a hosted, scalable, and secure environment and enables admins to build and manage courses, run assessments, and track learner progress. It uses modern web technologies (React, Tailwind, GraphQL) and offers native integrations to fit into existing systems. Key features include tools for boosting learner engagement, monitoring proficiency, and optimizing retention, all aimed at increasing customer lifetime value for clients. Its goal is to help organizations deliver effective training at scale and improve learning outcomes while growing revenue from subscriptions.

Company Size

51-200

Company Stage

N/A

Total Funding

N/A

Headquarters

Boston, Massachusetts

Founded

2012

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Simplify Jobs

Simplify's Take

What believers are saying

  • Luminate Capital's strategic growth investment, reported August 2026, gives Thought Industries capital and cover.
  • Irana Wasti's October 2025 CEO appointment brought BILL-scale product discipline and AI credibility.
  • OpenSesame partnership, announced January 31, 2025, expands content breadth across customer and employee training.

What critics are saying

  • Docebo, LearnUpon, and WorkRamp crowd customer-training budgets, squeezing Thought Industries' pricing power.
  • Glassdoor reviews in 2026 describe five layoffs in 18 months, signaling internal instability.
  • AI Wave invites platform commoditization; if adoption stalls by 2027, Luminate-backed growth disappoints.

What makes Thought Industries unique

  • Thought Industries specialized in external customer education, not employee LMS, since 2013.
  • AI Wave, launched April 22, 2026, ties learning signals to customer intelligence and growth.
  • Its partner ecosystem spans Salesforce, HubSpot, Zapier, LinkedIn, Zoom, and Gainsight integrations.

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Benefits

  • Performance Bonus

Growth & Insights and Company News

6 month growth

-21%

1 year growth

-19%

2 year growth

-19%
SiliconANGLE Media
Oct 20th, 2026
Thought Industries' Lens checks product knowledge for conflicts before customers see it.

Thought Industries' Lens checks product knowledge for conflicts before customers see it. Customer learning software company Thought Industries Inc. today launched Lens, an artificial intelligence product that checks a business' product knowledge for conflicts before it reaches customers. Thought Industries Academy, its existing course software, joins Lens in a new Customer Knowledge AI Platform. The launch is seeking to take on the problem of knowledge silos. At many companies, customer and product knowledge lives wherever the team that produced it happens to work. Because AI tools now answer queries from customers from many of those separate sources, the same question can draw two different answers. Customers who get stuck between those answers adopt less of the product, the company said. Lens connects to the places where business already keeps that material, the help center and product documentation among them. None of it has to move. On top sits what the company calls a governed knowledge layer, where agents inside Lens look for sources that disagree. The business sets the trust rules in plain language. When a product changes, the agents work to bring the affected guidance up to date. Customers can get answers from Lens inside the product itself or through whatever AI assistant they prefer. The agents can also complete workflows. Logged questions show businesses which parts of a product keep tripping customers up. Checking for conflicts between sources is what Thought Industries says existing tools lack. It sees Model Context Protocol connectors and the AI built into individual systems as mostly finding information. Chief Executive Irana Wasti said search and retrieval alone do not settle which source is right. "When every agent is working from a different version of product knowledge, they can simply spread wrong answers faster," she said. Customers who do get what they need "use more, buy more and stay longer," according to Wasti. The Linux Foundation, which runs training and certification programs for open-source software, plans to use Lens. Clyde Seepersad, senior vice president and general manager of education there, said the information its users search for often sits in systems beyond the courseware. The foundation keeps control over what gets surfaced, he said, and the questions coming in should give it "a much clearer picture of what customers need." Thought Industries is also changing how it describes its own business. Customer and product leaders are now the stated audience, and the pitch centers on turning scattered knowledge into a competitive advantage. Academy remains the piece that runs courses, learning paths and certifications, with AI recommending what a learner should take next. Lens is available now in beta. Thought Industries is a private equity-backed company that has sold customer training software since 2013, and Luminate Capital Partners made a strategic growth investment in it in 2019. Image: siliconangle/gpt image 2.5. A message from John Furrier, co-founder of SiliconANGLE: Support its mission to keep content open and free by engaging with theCUBE community. Join theCUBE's Alumni Trust Network, where technology leaders connect, share intelligence and create opportunities. * 15M+ viewers of theCUBE videos, powering conversations across AI, cloud, cybersecurity and more * 11.4k+ theCUBE alumni - Connect with more than 11,400 tech and business leaders shaping the future through a unique trusted-based network Are you an AWS customer? Support SiliconANGLE financially by buying your AWS services from its Marketplace portal page and links: https://siliconangle.com/aws-marketplace/. About SiliconANGLE Media. SiliconANGLE Media is a recognized leader in digital media innovation, uniting breakthrough technology, strategic insights and real-time audience engagement. As the parent company of SiliconANGLE, theCUBE Network, theCUBE Research, CUBE365, theCUBE AI and theCUBE SuperStudios - with flagship locations in Silicon Valley and the New York Stock Exchange - SiliconANGLE Media operates at the intersection of media, technology and AI. Founded by tech visionaries John Furrier and Dave Vellante, SiliconANGLE Media has built a dynamic ecosystem of industry-leading digital media brands that reach 15+ million elite tech professionals. Its new proprietary theCUBE AI Video Cloud is breaking ground in audience interaction, leveraging theCUBEai.com neural network to help technology companies make data-driven decisions and stay at the forefront of industry conversations.

PR Newswire
Apr 22nd, 2026
Thought Industries launches AI Wave with omnichannel learning and conversational AI capabilities

Thought Industries has launched AI Wave, a series introducing AI-powered features to its Customer Learning & Intelligence platform. The first releases, Omnichannel Learning and Conversational AI Learning, are now available. Omnichannel Learning distributes educational content across platforms including products, LinkedIn and AI engines like ChatGPT and Google Gemini through Answer Engine Optimisation. Conversational AI Learning enables customers to ask questions in natural language and receive instant answers from approved content, with the system surfacing relevant next steps based on interaction signals. The Boston-based company, founded to serve customer education rather than employee training, aims to shift from static course delivery to intelligent, context-aware learning experiences. Companies including MongoDB, Skillpath and SOCi are already using the new capabilities.

Thought Industries
Dec 18th, 2025
Thought Industries Unveils New Learning & Intelligence Vision Expanding Leadership Team with Chief Product and Strategy Officers

Thought Industries unveils new Learning & Intelligence vision expanding leadership team with Chief Product and strategy officers. Strategic Appointments Follow CEO Arrival as Company Leads Innovation in AI-first Learning & Intelligence Platform BOSTON, Mass., December 18, 2025 /PRNewswire/ - Thought Industries, a leading platform for customer learning and intelligence, today announced the appointment of Chief Product Officer Sarah Phoenix and Chief Strategy Officer Julien Denaes as the company enters an ambitious new chapter under CEO Irana Wasti. The expanded leadership team will guide Thought Industries' strategy to evolve from a traditional learning platform into an AI-powered Customer Intelligence & Growth Platform that connects learning to measurable business outcomes. "Businesses need to grow through the success of their customers," said Irana Wasti, CEO of Thought Industries. "To help our customers drive key strategic business metrics, our North Star is an AI-first Customer Intelligence & Growth Platform that unifies learning data, customer behavior, and intelligent actions to deepen loyalty, grow revenue, and unlock continuous value creation. These leadership appointments are critical to driving that strategy." Phoenix and Denaes bring deep experience building and scaling technology for global customers, helping businesses adapt to rapidly changing customer expectations and increasingly complex data environments. A new chapter. The appointments follow a comprehensive strategic review led by Wasti after she joined Thought Industries in October. Drawing on extensive customer conversations and market analysis, the company has sharpened its focus in three areas: * Customer goals: Businesses want to get customers to realize value from their products, and customers want guidance to the right product value for them. * Vision: To empower every business to grow through the success of its customers. * Mission: To transform customer interactions into intelligence - and that intelligence into growth. Building on its category-leading learning platform, Thought Industries plans to roll out new AI-driven capabilities, starting with its core learning experiences, analytics, and automation. New Chief Product Officer. Sarah Phoenix joins Thought Industries as Chief Product Officer to lead the product vision and execution as the company advances its roadmap. She brings extensive experience building and scaling data-driven, customer-centric products for global audiences. Most recently, Phoenix served as SVP of Product at BILL, where she led teams responsible for highly engaging user experiences serving nearly 500,000 customers. Prior to BILL, she held senior product leadership roles at companies including Twitter and GoDaddy, with a consistent focus on data, AI, and customer-centered design. "Customer education is no longer just about courses and content," said Phoenix. "Our opportunity is to connect learning signals, product usage, and customer behavior so our clients can see, measure, and shape the value their customers get from their products in real time. I'm excited to build on Thought Industries' strong foundation and help define this next category of Customer Intelligence & Growth." New Chief Strategy Officer. Julien Denaes joins Thought Industries as Chief Strategy Officer to lead corporate strategy, long-range planning, and strategic initiatives, ensuring tight alignment between product investments, market opportunities, and customer needs. Most recently, Denaes served as Senior Director of Product Management at BILL, after joining through the acquisition of Finmark, where he served as VP of Business Development, helping to scale financial planning and analytics solutions for high-growth businesses. "Our customers are living in a fragmented world of tools and data, while their end users expect simple, powerful, intelligent experiences," said Denaes. "Thought Industries is uniquely positioned to connect those dots - starting from learning and extending into customer intelligence and growth. I'm thrilled to join at this moment, with a clear North Star and a leadership team committed to moving with urgency and focus." About Thought Industries. Thought Industries is the Customer Learning & Intelligence Platform for customer-centric businesses, unifying learning experiences, customer data, and intelligent action to drive loyalty, revenue, and continuous value creation. With a vision to empower every business to grow through the success of its customers and a mission to turn customer interactions into intelligence - and intelligence into growth, Thought Industries helps organizations guide each customer to the right content experience, maximizing value for them. By combining powerful customer learning experiences with rich behavioral insights and AI-first workflows, the platform enables companies to accelerate product adoption, reduce churn, and clearly prove the business impact of customer education at scale. Founded in 2013, Thought Industries serves customer-centric businesses worldwide across software, manufacturing, life sciences, financial services, and more. For more information, visit www.thoughtindustries.com or follow Thought Industries on LinkedIn and X (formerly Twitter). Media Contact: Thought Industries Public Relations

Thought Industries
Oct 23rd, 2025
Thought Industries Appoints Irana Wasti as CEO to Lead the Company's Next Chapter in AI-Powered Customer Learning and Experience

Thought Industries appoints Irana Wasti as CEO to lead the company's next chapter in ai-powered customer learning and experience. Boston, MA - October 23rd, 2025 - Thought Industries, a leading customer learning and engagement platform, today announced the appointment of Irana Wasti as its new Chief Executive Officer (CEO) and member of the Board. Wasti succeeds Robin Wadsworth, who led the company through a period of transformational growth and innovation and will continue to support Thought Industries as a strategic advisor. Wasti joins Thought Industries at a pivotal time as the company accelerates its mission to empower every business to anticipate needs, eliminate friction, and turn every customer interaction into value - powered by AI, driven by insights, and scaled through continuous learning and engagement. "I am thrilled to be joining Thought Industries at this exciting moment," said Irana Wasti. "The opportunity ahead of us is extraordinary - empowering businesses to anticipate and serve their customers better, creating real, measurable value and lasting impact. By building an Agentic AI platform that seamlessly connects learning, feedback, and personalization, we'll help our customers deliver engagement and growth at unprecedented scale." A seasoned C-level executive and global business leader, Wasti brings more than two decades of experience driving growth transformations across the Americas, Europe, and Asia. Most recently, she has served as Chief Product Officer at BILL, where she led product strategy and innovation, launching a category-defining integrated financial operations platform that scaled the company to $1B in annual revenue. Previously, as President of GoDaddy EMEA, she spearheaded GoDaddy's expansion across Europe, the Middle East, and Africa. "Leading Thought Industries has been one of the greatest honors of my career," said Robin Wadsworth, outgoing CEO. "Over the past six years, we've built a company that redefined customer learning as a driver of engagement and growth. Irana is exactly the right leader to take us forward - bringing strategic vision, executional excellence, and a deep passion for innovation and people." "Chris Murphy, Chairman of the Board, said, "Irana's track record of building category-defining products, her passion for empowering customers, and her commitment to inclusive leadership make her the ideal person to lead Thought Industries into its next chapter." Under Wasti's leadership, Thought Industries will accelerate its innovation in AI-powered customer learning experiences and continue delivering on its vision to help organizations transform learning, engagement, and customer success into a unified, intelligent system of growth. About Thought Industries. Thought Industries is redefining how businesses help their customers learn, grow, and succeed. Powered by agentic AI, the company enables organizations to anticipate customer needs, deliver solutions in the moment, and transform friction into value.

PR Newswire
Jun 10th, 2025
Christine Peart Named Cfo Of Thought Industries To Drive Financial Strategy And Customer Value Realization

BOSTON, June 10, 2025 /PRNewswire/ -- Thought Industries, the leading enterprise platform for customer education and value realization, is thrilled to announce the appointment of Christine Peart as Chief Financial Officer (CFO). With over 20 years of experience scaling high-growth SaaS and technology businesses, Peart joins the company's executive team during a period of tremendous momentum and growth. Peart will oversee Finance, Accounting, Human Resources, Legal, IT, and Business Operations, with a focus on strengthening operational foundations, accelerating global expansion, and driving long-term value creation. Thought Industries is committed to transforming how companies deliver impactful, data-driven customer education that fosters engagement, retention, revenue growth, and customer value realization