Full-Time
Marketing Events & Programs Specialist
Posted on 8/19/2026
Hankook Tire America
501-1,000 employees
Global tire manufacturer delivering high-tech tires
No salary listed
Nashville, TN, USA
Remote
Travel approximately 25%–30%; occasional evenings and weekends may be required.
Bachelor's
 Growth & Marketing (1) |
|---|
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- A bachelor's degree is required.
- Three to seven years of marketing experience is required, including experience in event management, business strategy, and vendor negotiations.
- Demonstrated experience successfully managing projects from start to finish.
- Must be comfortable traveling approximately 25%–30% and willing to work some evenings and weekends as needed.
- Strong interpersonal and communication skills, particularly when working with high-profile individuals and managing situations under pressure.
- Strong attention to detail and ability to effectively manage multiple stakeholders, including agencies and local and global teams.
- Excellent Microsoft Excel, PowerPoint, Outlook, and Word skills.
- Strong analytical, problem-solving, and organizational skills.
- Ability to manage competing priorities, meet deadlines, and maintain high-quality standards.
- Direct the planning and execution of the events calendar, ensuring contractual assets are fully leveraged to maximize brand exposure and stakeholder engagement.
- Maintain and monitor event budgets; collaborate with Marketing Operations to ensure timely payment processing and accurate documentation.
- Secure pre-approvals for all event-related services, ensuring fiscal responsibility and alignment with organizational objectives.
- Represent the organization at events, ensuring seamless execution and serving as the primary problem solver for real-time challenges.
- Proactively communicate with the sales team, collaborate closely with cross-functional teams, and coordinate with GHQ to maintain alignment and deliver a seamless event experience.
- Lead and support the development and execution of co-branded marketing initiatives with dealers, online retailers, OEM partners, and other strategic accounts.
- Coordinate creative assets, promotional campaigns, and partner communications to ensure brand consistency, strengthen partner relationships, and support business and sales objectives.
- Support sponsorship initiatives through the planning and execution of activation programs, management of event tickets and hospitality assets, coordination of creative deliverables, and tracking of contractual rights and benefits.
- Manage the development and execution of marketing and creative assets supporting events, sponsorships, and B2B and B2C campaigns.
- Coordinate timelines, stakeholder reviews, agency deliverables, and approvals to ensure projects are completed on time, within budget, and aligned with brand standards.
- Lead negotiations and manage direct interactions with external agencies, including overseeing the quoting and contracting process for event services.
- Develop and deliver event planning reports and post-event recaps to senior management, highlighting outcomes, key learnings, and actionable insights.
- Execute other responsibilities as assigned by leadership to support organizational goals.
- Experience in the automotive or tire industry is preferred, but not required.
- Experience managing multiple clients and projects within an agency setting is preferred.
Hankook Tire America designs and manufactures tires for a wide range of vehicles, producing about 120 million tires per year and selling them in 160 countries with over 20,000 employees. Its tires aim to provide a safe, dynamic driving experience through premium brands and advanced engineering, distributed globally to automotive customers and consumers. It differentiates itself with a long history since 1941, global reach, premium branding, engineering leadership, and ESG management that emphasizes responsible practices. Its goal is to lead the future of driving as a global tire innovator by strengthening premium brands and high-tech capabilities while expanding safe, high-performance tires worldwide.
Company Size
501-1,000
Company Stage
IPO
Headquarters
Seoul, South Korea
Founded
1941
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Simplify's Take
What believers are saying
- Q2 2026 revenue hit $3.78 billion, with operating profit up 58.1%.
- Tennessee expansion added 1 million annual tires and supports North American supply.
- Formula E, WRC, and TGL sponsorships keep Hankook visible to U.S. buyers.
What critics are saying
- Hankook sued CBP on January 29, 2026; tariff refunds remain frozen pending Supreme Court.
- August 17, 2026 Commerce challenge shows passenger-tire antidumping exposure in the United States.
- If Clarksville ramp slips, Hankook stays import-reliant and loses local-content advantage.
What makes Hankook Tire America unique
- Clarksville, Tennessee now builds Hankook's first U.S.-made TBR tires, cutting logistics dependence.
- iON EV fitments reached 31.8% of PCLT OE sales in Q2 2026.
- Hankook won Porsche 911 Carrera, Audi Q7, Q9, and INFINITI QX65 OE contracts.
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Benefits
Health Insurance
401(k) Company Match
401(k) Retirement Plan
Unlimited Paid Time Off
Paid Holidays
Employee Discounts
Company News
Hankook Tire reports record revenue driven by EV. 19 August 2026 Autosphere " Tires " Hankook Tire reports record revenue driven by EV. Core tire business revenue rose 11.8% year-over-year to $1.87 billion USD, generating an operating margin of 17.2%. Hankook Tire & Technology has announced its global consolidated financial results for the second quarter of 2026, reporting record quarterly revenue of $3.78 billion USD and an operating profit of $390.7 million USD - a 58.1% year-over-year increase. Core tire business revenue rose 11.8% year-over-year to $1.87 billion USD, generating an operating margin of 17.2%. Meanwhile, thermal management subsidiary Hanon Systems contributed $1.91 billion USD in second-quarter sales and returned to net profitability. Key Portfolio Performance Indicators: * 18-Inch+ Fitments: Accounted for 49.5% of total passenger car and light truck (PCLT) tire sales. * EV Fitments (iON Lineup): Represented 31.8% of total PCLT Original Equipment (OE) sales. * New OE Contracts: Secured premium factory fitment contracts for the Porsche 911 Carrera, Audi Q7 and Q9 SUVs, and the All-New INFINITI QX65. Hankook attributed its quarterly revenue performance to sustained demand for high-value-added products, leveraging data and engineering derived from its role as exclusive tire supplier to the FIA Formula E World Championship and the WRC. For Canadian tire distributors, commercial fleet operators, and retail dealers, Hankook's ongoing capacity expansion at its Tennessee production facility reinforces supply chain reliability for high-demand North American replacement fitments.
3 major tire brands that are owned by south Korean companies. Mark Cowley Tue, August 18, 2026 at 6:45 PM PDT The biggest tire makers come from all over the world, with Tire Business' 2025 Global Tire Report naming Michelin, Bridgestone, and Goodyear as the biggest of all. They're based in France, Japan, and the U.S., respectively, but a little further down the list, you'll also find multiple tire makers from Korea. The biggest Korean brands have OE deals with some of the world's most iconic carmakers, as well as a significant presence in motorsports, and usually a high-impact sponsorship or two to boost their visibility. As a result, you've probably come across all of these brands before, and may very well have bought some of their tires, even if you weren't aware of their origin story. The major Korean tiremakers also own various sub-brands, some of which are likely to be more familiar than others. If you're interested in finding out more about their how they operate, here's a quick rundown of each brand's history and place in the market today. Hankook. The biggest Korean tiremaker according to Tire Business' ranking is Hankook, which is the seventh bestselling brand globally. It's the only Korean brand to feature in the top 10, and sits just ahead of Japanese brand Yokohama. The brand will be best known to most drivers for its range of passenger car and truck tires, but it also makes tires for commercial vehicles like buses. Since 2014, Hankook has also operated a sub-brand, Laufenn, which is sold in more than 100 countries, including the U.S. Hankook traces its roots back to 1941, when it was launched as Chosun Daiya Industrial. The company helped forge Korea's modern tire industry, developing the first Korean radial car tire in 1974, and expanding its presence overseas over the following decades. The brand's reputation was boosted when it secured its first OE deal with BMW in 2012, then signed a second deal with Mercedes-Benz just a year later. Since 2025, it has also been the sole tire supplier for the top class of the World Rally Championship, although it's probably not a good idea to put those rally tires on your own car. As you'd reasonably expect from a Korean brand, Hankook has two major tire manufacturing plants in its home country. Additionally, the company also makes tires at a trio of plants in China, a plant in Indonesia, one in Hungary, and one in Tennessee in the U.S. In total, the brand says it has capacity to make up to 100 million tires every year. Kumho. Kumho sits just outside of the top 10 in Tire Business' 2025 ranking of the biggest manufacturers, with its history stretching back more than six decades. The company was first founded in 1960, initially making tires for the domestic Korean market before expanding into the Thai market. Former CEO Jong-Ho Kim told Tire Review that Kumho made just 20 tires a day in its launch year - compare that to its $3.3 billion of tire sales in 2025. A portion of that revenue comes from Kumho's OE deals, which include automakers like Audi, Ford, and Kia. Much like Hankook, Kumho makes its tires at facilities in multiple countries, including in the U.S. Its American plant is located in Macon, GA, and it makes passenger car tires. Likewise, its Vietnamese and Chinese plants also focus primarily on the passenger car tire markets, although one plant in China also makes truck and bus tires. In Korea, Kumho has three manufacturing facilities, where it produces the widest array of tire types. As well as the aforementioned car, truck, and bus tires, Kumho also manufactures tires for military aircraft at its plant in Gwangju. Nexen. The smallest of the three major Korean tire brands is Nexen, which has been around since 1942. Back then, it was called Heung-A Tire Company. It changed its name to Woosung Tire in 1994, before settling on the current Nexen name in 2000. Most of the company's production facilities are located in Korea, but it also operates a plant in China, as well as one in the Czech Republic. Nexen has a long list of OE deals with major manufacturers, with its tires featuring on everything from performance SUVs like the Porsche Cayenne to everyday people haulers like the Kia Carnival minivan. American manufacturers like Dodge, Chrysler, Jeep, and Ram also use Nexen as an OE supplier for certain models and markets. The brand's N'Fera tire line includes multiple racing models, including a slick tire designed solely for the circuit. The company opened a new winter tire testing center in Finland, so it's safe to assume that its already-comprehensive range of winter tires will be bulked up further in the near future.
Hankook Tire brings Dynapro off-road lineup to Jeep Invasion and Overland Expo MTN West. FinanceWire Aug. 18, 2026, 10:08 AM Nashville, Tennessee, August 18th, 2026, FinanceWire * Two weekend activations connecting off-road enthusiasts with Hankook Dynapro tires, customized vehicles, tire sweepstakes, and interactive experiences. Leading global tire manufacturer Hankook Tire will demonstrate the versatility of its Dynapro off-road lineup at two major enthusiast events this weekend: Jeep Invasion Smoky Mountains in Pigeon Forge, Tennessee, and Overland Expo MTN West in Loveland, Colorado. During both events, attendees can get hands-on with Hankook's Dynapro product line, featuring the mud-terrain MT2, rugged-terrain XT, & all-terrain AT2 Xtreme; see the tires fitted to customized off-road vehicles, and participate in exclusive Hankook merchandise giveaways. Each activation will also include a sweepstakes, offering a grand prize of the winner's choice of a full set of Dynapro MT2, Dynapro XT, or Dynapro AT2 Xtreme tires. Built for Jeep Adventure At Jeep Invasion Smoky Mountains, August 20-22, Hankook will connect with the Jeep community through a vehicle-focused display highlighting the capabilities of its Dynapro lineup. Attendees can see a customized Jeep Wrangler equipped with Dynapro XT tires alongside a Jeep Wrangler Willys riding on Dynapro MT2 tires. "Jeep Invasion and Overland Expo allow us to meet drivers where their passion for off-road adventure comes to life," said Heather Kieselbach, Brand Communications Manager, Hankook Tire America Corp. "By giving enthusiasts an up-close look at our Dynapro lineup, we can demonstrate how Hankook delivers the performance and versatility drivers need to pursue their next adventure confidently." Supporting the Overland Community Hankook will continue the weekend at Overland Expo MTN West, August 21-23, following a successful activation and Dynapro Ambassador Camp at Overland Expo PNW. The company will sponsor the Overland Expo Bivvies', community-centered spaces where attendees can relax, recharge, and connect with fellow adventurers. Visitors can also attend a Hankook-led educational session focused on selecting the right tire for different off-road conditions and driving needs. At the Hankook booth, the full Dynapro lineup will be on display alongside a Ford Bronco and the "Project X" Nissan Xterra, both equipped with Dynapro MT2 tires. With tires engineered for all-terrain, mud-terrain, and rugged off-road applications, the Dynapro lineup gives drivers the confidence to choose their own path - from everyday highways to demanding trails. Together, the two activations demonstrate how Hankook is expanding its presence in North America's off-road community by showcasing Dynapro tires on off-road vehicles, through education, and with real-world experiences that matter to enthusiasts. As a top-seven global tire manufacturer, Hankook supports this growth with its world-class, proven engineering expertise, supplying Original Equipment (OE) tires to more than 50 global automakers across approximately 300 vehicle models, from luxury internal combustion to next-generation electric SUVs. Hankook complements its automotive leadership with high-profile partnerships that increase the brand's visibility among American consumers, including its position as a Founding Partner and the first-ever Official Tire Partner of TGL presented by SoFi. Hankook Tire effectively bridges the gap between automotive innovation and a trusted, household presence in North America. About Hankook Tire America Corp. Hankook Tire America Corp. is a growing leader in the U.S. tire market, leveraging investments in technology, manufacturing, and marketing to deliver high-quality, reliable products that are safer for consumers and the environment. Headquartered in Nashville, Tenn., Hankook Tire America Corp. markets and distributes a complete line of high-performance and ultra-high-performance passenger tires, light truck and SUV tires as well as medium truck and bus tires in the United States. Hankook Tire America Corp. is a subsidiary of Hankook Tire & Technology Co., Ltd., a Forbes Global 2000 company headquartered in Seoul, Korea. Hankook Contact Van-Nessa Hagans / Hankook Tire 731-571-6446 [email protected] Contact. Taylor Vincent Brodeur Partners for Hankook Tire [email protected] Sponsored Financial Content
Come find new career at 11th Mega Job Fair this week in Clarksville. The Mega Job Fair is a regional event featuring businesses from the Middle Tennessee, Hopkinsville and Fort Campbell area. By Chris Smith August 18, 2026 8:58 am CLARKSVILLE, TN (CLARKSVILLE NOW) - Are you looking for a better job with better pay or benefits? Are you looking to get back into work, but don't know where to start? Do you need some help preparing for a job? Look no further - you can find all of that at the 11th Mega Job Fair. Brought to you by 5 Star Media Group and presented by Hankook Tire, the Mega Job Fair is a regional event featuring businesses from the Middle Tennessee, Hopkinsville and Fort Campbell area. The two-day event will allow you to meet with employers to talk about opportunities and apply for open positions, all under one roof at the Wilma Rudolph Event Center. It also includes a zone providing resources for job-seekers. To meet your busy schedule, the event is being held on two days: * Tuesday, Aug. 18, from 10 a.m. to 3 p.m. * Wednesday, Aug. 19, from 10 a.m. to 3 p.m. Who will be hiring at Mega Job Fair? These employers will be interviewing candidates at the Mega Job Fair: * 5 Star Media Group * A.O. Smith * Ashley Furniture * Christian Heights Nursing and Rehabilitation * Clarksville Montgomery-County School System * Cumberland Hall Hospital * Davidson County Sheriff's Department * F&M Bank Arena * Frontier Foundation & Crawl Space Repair * Furniture Connection * Graphic Packaging International * Hankook & Company * Hankook Battery * Hankook Tire * Krusteaz * LG Chem * Montgomery County Sheriff's Department * MWR * New Purpose * Riverbend Maximum Security Institution Resource Center for job-seekers. The Mega Job Fair will also include a resource area for job-seekers, with vendors providing advice and information that will help people prepare for the work force. Among those vendors will be the American Job Center, Operation Stand Down, APSU Professional and Workforce Development Center, Fort Campbell Spouse Employment Center, Clarksville Industrial Board-Clarksville is Hiring, and Goodwill Workforce Development. Food trucks will be on site. Be sure to bring your resume, and dress to meet your future employers!
Hankook Dynapro R213 all-terrain rally tyre shines at Secto Rally Finland 2026. * By TT News * August 05, 2026 Hankook Tire, the exclusive tyre supplier for the FIA World Rally Championship, played a central role in the season's 10th round at Secto Rally Finland. The event concluded on 2 August in Jyväskylä, where the company's Dynapro R213 extreme all-terrain rally tyre was put to the ultimate test across the demanding Finnish landscape. Competitive action unfolded over 20 Special Stages, covering a total distance of 316.04 kilometres. Renowned as the fastest rally on the WRC calendar, the event subjected vehicles and tyres to extreme speeds. The challenging route was characterised by blind crests that impaired visibility, frequent jumps and narrow forest roads, placing a premium on tyre durability and overall driving stability. The supplied Dynapro R213 tyre proved instrumental in managing these severe conditions. On the ultra-high-speed gravel sections, it effectively absorbed the impact of repeated landings while delivering consistent grip and precise steering response. Its robust construction ensured reliable performance across the loose dirt and forest roads, allowing competitors to push their vehicles to the limit. Sami Pajari of Toyota GAZOO Racing claimed a home victory, securing back-to-back wins after his success in Estonia. This result advanced him to second in the Drivers' Championship with 171 points. Looking ahead, Round 11 is the ueno Rally del Paraguay from 27 to 30 August, featuring gravel stages that will demand exceptional tyre resilience. Hankook applies data from its WRC involvement and other global motorsport events to its R&D, fostering continuous innovation and reinforcing its status as a leading global brand.