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AUTO1 Group

European digital platform for used-car trading

Senior Manager Sales Planning - Performance & Incentives

Sales OperationsConfirmed live in the last 24 hours
Full-timeMadrid, SpainNo salary listed

About the Job

Requirements

  • Several years of professional experience in Sales Strategy & Operations, Commercial Finance, Sales Controlling, Management Consulting, or a comparable analytical function.
  • Proven experience in budget planning and forecasting.
  • Experience designing and implementing sales incentive schemes and target achievement models.
  • Strong analytical skills and the ability to work with complex datasets and business models.
  • Advanced knowledge of Excel or Google Sheets and experience with SQL.
  • Strong stakeholder management and communication skills across different seniority levels and functions.
  • High level of ownership, business acumen, and problem-solving ability.
  • Fluency in English is required.

Responsibilities

  • Own and coordinate the Sales Budget and headcount planning process, including capacity planning, hiring needs, productivity assumptions, and workforce cost analysis.
  • Manage regular forecasts, re-forecasts, and scenario analyses to support business decisions and monthly run-rate projections.
  • Own, develop, implement, and continuously improve the Target and Achievement Model, ensuring consistent, transparent, and fair performance measurement.
  • Drive data-based target setting for countries, Sales teams, and individual roles.
  • Evaluate the effectiveness of incentive models regarding target achievement, cost efficiency, fairness, and desired sales behavior.
  • Identify performance gaps, budget deviations, and efficiency opportunities, and drive appropriate corrective actions.
  • Work cross-functionally with Sales, Finance, and HR/People.

Desired Qualifications

  • German and other European languages are a plus.

About the Company

AUTO1 Group

European digital platform for used-car trading

AUTO1 Group operates a European digital platform ecosystem for used cars, bringing together wirkaufendeinauto.de, AUTO1.com, and Autohero to serve both individual buyers and automotive dealers. Vehicles are sourced from consumers via wirkaufendeinauto.de and then remarketed to dealers through AUTO1.com or sold directly to consumers via Autohero, with valuation, pickup, sale, and financing as part of an end-to-end process. The company differentiates itself by offering a single integrated platform that covers the full used-car lifecycle—sourcing, remarketing, retail, and financing—across multiple brands in Europe. Its goal is to simplify and streamline used-car trading, making it efficient and stress-free for both buyers and sellers.

Company size
1,001-5,000
Company stage
IPO
Headquarters
Berlin, Germany
Founded
2012

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