Full-Time
Head of Private Label
Merchandising
Confirmed live in the last 24 hours
Gopuff
1,001-5,000 employees
Digital delivery service for convenience items
Expert
Philadelphia, PA, USA
This is a hybrid position, which implies that the candidate will need to work in-office for part of the week.
You match the following Gopuff's candidate preferences
Employers are more likely to interview you if you match these preferences:
- Bachelor’s degree or advanced degree preferred.
- Experience in Private Label Sourcing and/or CPG brand development is required, with a proven track record of creating and launching innovative, customer-focused products.
- 10+ years of experience in retail, private label, CPG product development, and sourcing, with demonstrated success in P&L ownership and delivering against KPIs.
- Deep knowledge of the private label industry, including a comprehensive understanding of the competitive landscape and the strategic role of private label in driving differentiation and customer loyalty.
- Ability to lead cross-functional teams, collaborating with peers across departments to drive the end-to-end sourcing and product development process.
- Detail-oriented, self-starter attitude, with strong critical thinking skills and the ability to exercise independent judgment while managing multiple priorities.
- Exceptional collaboration, interpersonal, and presentation skills, with the ability to effectively communicate and influence stakeholders at all levels of the organization.
- Proven ability to build and maintain strong relationships across diverse teams, fostering alignment and collaboration to achieve shared goals.
- Willingness to travel up to 20-25% as needed to support sourcing, product development, and partnership engagements.
- Develop and execute an innovative assortment strategy informed by internal and third-party data, customer insights, and competitive benchmarking, with a focus on building differentiated private label brands.
- Own the Private Label P&L, driving top- and bottom-line performance and achieving key performance indicators (KPIs) for sales growth, profitability, and market share.
- Identify, vet, and engage co-manufacturer partners for private label development, ensuring alignment with brand vision, quality standards, and innovation goals.
- Lead negotiations with co-manufacturer partners, including cost of goods, minimum order quantities (MOQs), and shipment and ordering requirements, to drive value and operational efficiency.
- Serve as the project leader, managing cross-functional teams and guiding product development through each stage-gate process to ensure on-time, high-quality launches.
- Collaborate with internal stakeholders, including merchandising, supply chain, marketing, legal, and creative teams, to ensure organizational alignment and readiness for successful product launches.
- Drive creativity and innovation, ensuring each private label product elevates Gopuff’s brand portfolio and sets new benchmarks in quality, appeal, and customer engagement.
GoPuff is a digital delivery service that specializes in providing convenience items, snacks, and beverages directly to consumers. Customers can easily place orders through the GoPuff website or app, and their selected products are delivered straight to their doorsteps. The service offers a wide range of items, from candy bars to alcoholic beverages, catering to those who want quick access to everyday goods. GoPuff generates revenue through product sales and delivery fees, and it often provides promotional deals to attract more customers. What sets GoPuff apart from its competitors is its extensive product selection and commitment to fast delivery, aiming to meet the needs of consumers looking for convenience.
Company Size
1,001-5,000
Company Stage
N/A
Total Funding
$4.8B
Headquarters
Philadelphia, Pennsylvania
Founded
2013
Simplify's Take
What believers are saying
- Collaboration with Liquid Death boosts brand visibility among younger demographics.
- Aldi price match initiative attracts cost-conscious consumers, enhancing competitive edge.
- 'Give With Gopuff' initiative improves brand image through corporate social responsibility.
What critics are saying
- Increased competition from DoorDash could impact Gopuff's market share in gift card delivery.
- 'Santa Hours' may lead to higher operational costs without guaranteed returns.
- Aldi price match could strain profit margins if not managed carefully.
What makes Gopuff unique
- Gopuff offers 24/7 delivery with 'Santa Hours' in London, enhancing convenience.
- Partnership with Blackhawk Network enables instant gift card delivery, expanding service offerings.
- Acceptance of SNAP EBT nationwide positions Gopuff as a leader in accessible grocery options.
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Benefits
Comprehensive medical, dental, and vision insurance
Optional FSAs and HSA plans
401(k)
Commuter benefits
Supplemental employee, spouse and child life insurance to all eligible employees
Gopuff employee discount
Career growth opportunities
Internal rewards programs
Annual performance appraisal and bonus
Growth & Insights and Company News
6 month growth
↓ -1%1 year growth
↑ 0%2 year growth
↓ -1%Gift cards for a one-year subscription to Snapchat+ are now available online and in-store at select major retailers.This offering is enabled by a new partnership of messaging app Snapchat and global branded payments provider Blackhawk Network (BHN), BHN said in a Monday (Dec. 23) press release.“Gift cards for goods and services have long been a go-to gift, but as younger consumers look for alternative payment methods for their favorite subscriptions, we’ve seen an increase in interest in gift cards for other market segments, including subscriptions,” BHN Head of Global Commerce Brett Narlinger said in the release.Snapchat+ is the messaging app’s subscription tier that gives subscribers early and exclusive access to features, according to the release.The new Snapchat+ gift cards join the more than 1,000 gift card products offered by BHN, per the release.“Through this partnership, we’re not only able to expand the reach of the Snapchat+ subscription, but also able to provide another in-demand option for our distribution partners to continue to meet the needs of shoppers of all ages,” Narlinger said.Gift cards are the second most favored retail gift option during the holiday season, according to the PYMNTS Intelligence and i2c collaboration, “The Credit Economy: How Consumers Are Approaching Holiday Spending and Travel.”The November 2023 report found that over a third of shoppers intended to buy gift cards.In another, separate partnership, Blackhawk Network said Dec. 11 that it teamed up with quick delivery service Gopuff that lets shoppers add physical gift cards to their online grocery order for at-home delivery.“By partnering with BHN to add a variety of popular physical gift card options for delivery in as little as 15 minutes, Gopuff is making it even easier to give the perfect gift, even in a holiday pinch,” Narlinger said in a Dec. 11 press release.In October, BHN said it will make DoorDash gift cards available to consumers and businesses via more channels in the United States and Canada.This collaboration makes DoorDash gift cards and eGift options available on Giftcards.com and other stores and retailers, and in bulk to businesses via BHN’s software-as-a-service B2B gift card program
Liquid Death is back with another radical campaign, teaming up with Gopuff to celebrate the holidays by letting three lucky fans throw their own hot tub party.
By partnering with BHN to add popular physical gift cards for delivery in as little as 15 minutes, Gopuff is making it even easier to give the perfect gift, even in a holiday pinch.
Branded payments solutions company Blackhawk Network has launched a collaboration with quick delivery service Gopuff. The partnership lets shoppers add physical gift cards to their online grocery order for at-home delivery, the companies said in a news release Wednesday (Dec. 11). “Gopuff is known for offering its customers the ultimate selection and convenience for everyday needs, including in-demand gifts,” said Brett Narlinger, head of global commerce for the Blackhawk Network (BHN)
Londoners can now enjoy round-the-clock grocery deliveries this festive season, as instant delivery service Gopuff rolls out its 'Santa Hours' initiative.