Industrial Electrician
About the job
- An Industrial Electrician license (442A or 309A) is required.
- Three to five years of industrial, electrical, and mechanical experience is required; food-industry experience is preferred.
- General knowledge of programmable logic controllers and the ability to assist other tradespeople are required.
- Problem-solving skills and good communication skills are required.
- Comfort using computers is required.
- Ability to work both within a team and independently is required.
- Ability to occasionally lift up to 50 pounds is required.
- Ability to work flexible day, afternoon, or night shifts from Sunday to Saturday is required.
- Make programming changes to and troubleshoot programmable logic controllers and human-machine interfaces, including equipment modification and calibration; use weight scales, variable-frequency drives, servomotors, and network communications.
- Repair, troubleshoot, and install machinery, including electrical and electronic equipment, control systems, and automation.
- Wire and test automated systems.
- Optimize equipment safety, efficiency, and reliability; participate in continuous-improvement projects; and complete work orders according to preventive-maintenance schedules.
- Comply with applicable legislative requirements and bakery food-safety, health-and-safety, and environmental policies and procedures.
- Service, clean, maintain preventively, and overhaul production and bakery equipment.
- Improve equipment function through design improvements.
- Keep the work area clear of debris and hazards, and check for hazards upon arriving at and departing from each work area.
- Work safely in accordance with legislative and company health-and-safety standards.
- Perform other related duties as assigned or required.
- Previous food-industry experience is preferred.
- A Refrigeration Operator license is an asset.
About the company
Wonderbrands is a large Canadian bakery group that produces and distributes everyday breads and bakery products. Its lineup includes Wonder, Country Harvest, D’Italiano, Gadoua, and Casa Mendosa brands, which are baked fresh daily in its facilities for Canadian customers. The company’s products come to life through large-scale baking operations that mix dough, bake it, and ship it through an optimized supply chain so groceries and retailers can offer fresh bread quickly. What sets Wonderbrands apart is its combination of scale, production innovation capabilities, and advanced supply chain practices, paired with a strong focus on investing in the communities where it bakes. This enables faster production, reliable delivery, and a broad national footprint compared with many rivals. The company’s goal is to provide better, fresher-tasting baked goods to all Canadians and to grow its business by improving how bread is produced, stored, and moved through the supply chain.
Company Size
501-1,000
Company Stage
Grant
Total Funding
$20K
Headquarters
Toronto, Canada
Founded
N/A
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Simplify's Take
What believers are saying
- AirCrisp's Ontario-only launch tests premium innovation with low initial distribution risk.
- Four-minute preparation and three flavors match consumer demand for convenient snackable formats.
- LinkedIn showed 71 Wonderbrands jobs in mid-2026, signaling active hiring across functions.
What critics are saying
- CFIA recalled Wonder products in November 2024 for metal contamination across 37 items.
- Giant Tiger and Costco recalls in October 2024 damaged retailer trust in Wonderbrands supply quality.
- A major future recall or injury outbreak could cripple the brand's grocery relationships.
What makes Wonderbrands unique
- Wonderbrands launched AirCrisp in Ontario on September 24, 2026, targeting air-fryer meals.
- Wonderbrands owns recognizable Canadian bakery brands: Wonder, Country Harvest, D'Italiano, Gadoua, Casa Mendosa.
- Its fresh bakery focus and Canadian baking footprint support faster local product innovation.
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Benefits
Health Insurance
Dental Insurance
401(k) Company Match
Employee Discounts
Growth & Insights and Company News
6 month growth
5%1 year growth
5%2 year growth
5%Wonderbrands launches Wonder AirCrisp, A fresh bakery pull-apart built for the air fryer. Share via: Wonderbrands has introduced Wonder AirCrisp, which the Toronto-based baker calls the first fresh bakery product developed specifically for the air fryer. The pull-apart bread goes from soft to crisp in four minutes when prepared according to package directions and is launching exclusively in Ontario at select major grocery retailers. The product targets a gap Wonderbrands sees between air fryer adoption and the fresh bakery aisle, which has not been built around that appliance. AirCrisp is positioned as a quick snack or dinner side and is meant to be torn apart, air-fried and shared, which the company sums up in the tagline "Tear. Air. Share." "Air fryers have become part of everyday life because they make it incredibly easy to prepare food quickly, but the fresh bakery aisle really hasn't been designed around that experience," said Nina Abbott, senior director of marketing at Wonderbrands. "We developed a bakery product specifically for the air fryer, something you can have hot and crispy in just four minutes." Three flavors, one format. AirCrisp comes in Garlic & Herb, Jalapeño and Everything varieties. The pull-apart format is intended to be eaten on its own, paired with a dip, topped or served alongside a meal. Wonderbrands says the product is baked in Canada with no artificial flavors or colors. The company is pitching the product at after-school snacking, students, weeknight dinner sides and game or movie night occasions. The launch is supported by an Instagram campaign under the #WonderAirCrisp hashtag. Wonderbrands, part of FGF Brands, makes Wonder, Country Harvest, D'Italiano, Gadoua and Casa Mendosa products for the Canadian market. The company says it is focused on reinventing the fresh bakery category through product innovation and modern baking capabilities. The Shelby Report delivers complete grocery news and supermarket insights nationwide through the distribution of five monthly regional print and digital editions. Serving the retail food trade since 1967,... More by Shelby Team
The recall notice states that "out of abundance of caution," Wonder Brands Inc issued a voluntary product recall for some bread products "due to a potential foreign material in the products."
Musculoskeletal disorders, or MSDs, are the most common workplace injury and the second leading cause in shortening people's working years in the U.S. They also cost businesses in the private sector nearly $17 billion each year. Recognizing the impact these injuries have on workers and employers, the National Safety Council launched the MSD Pledge in June 2022 and the MSD Pledge 2.0 in October 2023 to spur a global movement to transform workplace safety and improve the lives of millions of worke