Grocery Associate

Haat food delivery app expands across Israel. A food delivery company founded by Arab Israelis is taking on the country's established delivery services by focusing on communities that have often faced barriers to online ordering. Called Haat, the company was created by Hasan Abasi after he encountered a surprisingly simple problem. While living in Israel, Abasi tried to order a pizza, but the delivery driver struggled to find his address. That experience eventually led him to create a service designed around the needs of communities that traditional delivery platforms did not always reach. A different approach to food delivery. The Haat food delivery app launched in 2019 and initially focused on Arab-majority communities in Israel. One of its key differences was allowing customers to pay in cash. That feature addressed an important obstacle for some residents who do not use bank cards. While major services such as Wolt primarily rely on electronic payments, Haat built cash payments directly into its model. The option has since attracted customers outside Arab communities as well, including people in mixed areas such as Jaffa. Haat has also expanded beyond restaurant orders. Customers can use the platform to pay certain utility and phone bills with cash. Mapping areas other services struggled to reach. The company's challenge was not limited to payment methods. In some Arab neighborhoods, streets have historically lacked formal names, while homes may not have conventional numbers. That made it difficult for delivery drivers, postal workers and emergency services to locate specific properties. Haat began collecting information from its couriers and using machine learning to map roads, buildings, neighborhoods and entrances that were missing from conventional navigation systems. The company says its maps now contain about 30% more streets in the communities it serves than other mapping platforms. In Umm al-Fahm, the work has also supported a municipal project focused on naming streets and numbering homes. Helping local restaurants reach more customers. Improved delivery coverage has created another benefit for smaller businesses. Restaurants that previously depended heavily on local word-of-mouth recommendations can now reach customers through an online platform. Krunchy Chicken, which began in Baqa al-Gharbiyye, is one example. The restaurant later expanded to two additional locations. Manager Sharif Masarweh said greater online visibility through Haat helped the business, while the cash-payment option made ordering easier for customers who do not use bank cards. The company's model therefore goes beyond delivering meals. It connects local restaurants with customers who may previously have had fewer options for ordering online. Haat expands into competition with Wolt. Haat has now expanded into Tel Aviv, where it is competing with Wolt, the dominant food-delivery platform in Israel. The company operates in 50 cities, works with more than 10,000 restaurants and markets, and employs more than 500 couriers, according to its representatives. The Haat food delivery app has also reached a valuation of more than $100 million, according to the company's public relations and communications lead, Aida Kaddan. Technology built around local needs. Abasi developed the idea while working for Google in Switzerland before returning to Umm al-Fahm when his wife was expecting their second child. What began as a problem involving a missed pizza delivery developed into a larger business focused on technology and accessibility. Haat's expansion shows how a delivery platform can use local knowledge to address practical problems that larger companies may overlook. Its next challenge will be competing in Israel's larger cities while maintaining the community-focused approach that helped establish the company. * Post * Share * Pin * Mail * Share

Wolt and Alnatura launch new online organic grocery store in eight German cities. Order up to 1,800 organic products via the app. Wolt is expanding its grocery business and has made Alnatura the key partner for its new organic market. News by Marc Nemitz · Berlin, 24. August 2026 Wolt is continuing to expand its grocery business in Germany and is placing a greater emphasis on organic products. In partnership with Alnatura, the delivery service will launch the new Wolt Bio Market on August 24. To kick things off, 15 digital organic markets will go live in eight major German cities. Depending on the location, customers can choose from up to 1,800 organic products. 15 new organic markets at launch. The Wolt Bio Market will launch simultaneously in Berlin, Hamburg, Munich, Cologne, Düsseldorf, Hanover, Nuremberg, and Frankfurt. With this move, Wolt is supplementing each of its existing Wolt Market locations in Germany with a selection specifically focused on organic food. "We're seeing that organic products are playing an increasingly important role for our customers. That's why we're now taking the next step and creating a dedicated service that makes shopping for organic products on Wolt even easier and more versatile." Robert Köbsch, General Manager of Wolt Market Germany According to the company, this expansion is driven by growing demand. The share of organic products in Wolt Market's revenue has risen steadily. Instead of simply offering organic items as part of its existing supermarket assortment, Wolt is therefore bundling these products for the first time into a standalone digital marketplace. Alnatura becomes a key partner. Alnatura is playing a key role in the new concept. The two companies are already collaborating, and this partnership will be significantly expanded with the launch of the Bio Market. Depending on the city, up to 1,800 items will be available at launch. The product range is designed to enable customers to complete as much of their weekly shopping as possible and ranges from fruits and vegetables to meat, baked goods, eggs, and dairy products, as well as pantry staples and select non-food items. In addition to Alnatura, Wolt is partnering with other organic suppliers and regional producers. These include, among others, Gläserne Molkerei, BioManufaktur Havelland, Biofleischerei Pichler, and Zeit für Brot. Looking ahead, the share of regional suppliers in particular is expected to continue growing. Quick commerce meets the organic market. For Wolt, this move is also strategically significant. The delivery service is thereby expanding its model to include a more specialized retail concept. Instead of making only restaurants and traditional supermarket assortments available online, the Wolt Bio Market creates a distinct vertical product offering. "We're very excited to further expand our partnership with Wolt Market and make our products even more easily accessible online through the new Wolt Bio Market." Johannes Mühling, Head of Customer Development at Alnatura This brings two trends together: the continued growth of online grocery shopping and the demand for organic products. For Alnatura, in turn, the partnership opens up an additional digital sales channel without the need to establish new brick-and-mortar stores of its own. Weekly grocery shopping is set to come via the app. A key factor will likely be whether Wolt can move beyond spontaneous orders with this new concept. With up to 1,800 products, the selection is at least designed to cover a significant portion of the typical weekly organic grocery shopping. As a result, Wolt Market is increasingly positioning itself not only as a fast delivery service for individual products but also as an alternative to regular supermarket shopping. Wolt Bio Market will launch on August 24, 2026, in eight German cities: Berlin, Hamburg, Munich, Cologne, Düsseldorf, Hanover, Nuremberg, and Frankfurt. Orders can be placed as usual via the Wolt app or website.