Good American is the first fully inclusive fashion brand that celebrates all dimensions of female power. Offering quality, style, and substance in every size — 00-32, we are committed to challenging industry norms by empowering all women to feel sexy and confident no matter their size or shape. The brand was launched in October 2016, by Emma Grede and Khloé Kardashian, to empower all women to celebrate their bodies with confidence by offering high-quality designs in all sizes. What started as the largest denim launch in history, has evolved into an iconic and inclusive fashion line of denim, ready-to-wear, swim, shoes and activewear.
Reporting to the Chief Brand Officer, the Senior Producer must think strategically, move fast to execute shoots; excellent project management skills; a keen eye for compelling and innovative content; and a passion for continuous improvement.
Responsibilities:
- Strategy
- Align with the CEO, Creative Director & Brand Creative team to define the scope of work for each shoot: determining budgets, hired talent and priorities.
- Partner with senior marketing leadership to strategically develop and execute the Drop Calendar for the season, aligning product releases with market trends and business objectives.
- Create and oversee the content calendar: schedule shoot dates, styling sessions, and fitting appointments.
- Build and manage all photo and video production budgets, in addition to budgets for one-off projects.
- Planning and execution of pre-production and production: logistics, travel schedules, call sheets, sourcing, crew, catering, equipment, locations, talent booking and negotiation, build outs, wardrobe, glam, timelines.
- Collaborate closely with the Creative Director to compile shoot concepts into compelling creative decks for presentation to internal and external stakeholders.
- Continuous research and development to stay ahead of trends, finding ways to improve efficiency of productions.
- Execution
- Produce and deliver photo and video content for web and social media platforms, including campaigns, e-commerce, look books, and supplementary projects, managing all aspects from pre-production to post-production.
- Ensure that all content is produced on time, within budget and to a high standard of quality and consistency.
- Work with both the Creative and Marketing department leads to build the annual budget.
- Arrive as the first person on set and stay until the completion of shoot days, ensuring smooth operations and attention to detail throughout the entire production process.
- Collaborate closely with stylists to curate and source a diverse range of shoes and accessories for fashion shoots, ensuring they align with the approved creative direction.
- Coordinate and participate in all styling and fitting sessions, overseeing the styling process and directing approvals to the relevant teams for final sign-off.
- Manage the in-house photo studio and the equipment. Source and purchase essential items needed for the smooth operation of the studio.
- Develop and maintain relationships with external vendors and freelancers to ensure production needs are met.
- Drafting of agreements for all vendors and talent.
- Skilled in quickly obtaining and purchasing permits, even under tight time constraints, by efficiently navigating regulatory processes and legal requirements.
- Building post-production timelines.
- Maintain regular communication with photographers and in-house creative teams to understand their post-production needs.
- Develop detailed retouching decks with comprehensive notes to guide retouchers, ensuring consistent and high-quality image editing results that meet brand standards.
- Consolidate feedback for video content in a clear and concise manner using platforms such as Frame.io, ensuring editors always have a clear understanding of the next steps.
- Time Management/Reporting
- Plan and organize your activities to meet all deadlines, enhance performance, maximize productivity, and increase efficiency.
- Set goals and timelines, be proactive with your tasks, and set clear exceptions for yourself.
- Report back regularly to the team key learnings, overall results, and opportunities for improvement for all priority projects.
- Manage payroll onboarding for all freelancers.
- Manage invoicing for vendors: review, submit and track all payments.
- Share budget reports with the CFO and meet with the financial team to keep spending on track.
Skills & Qualifications:
- Minimum of 5 years producing within Creative industries.
- Must have experience managing photo studios.
- Must have experience managing a team.
- Demonstrated experience managing and leading a team.
- Strong communication skills, including the ability to present ideas and concepts to clients and team members.
- Excellent time management skills with the ability to multitask and prioritize as needed.
- Takes direction and constructive critiques well while also having the ability to
- work autonomously and provide self-direction when needed.
- Resourceful, can-do attitude that thrives in a fast-paced environment and wants to grow
- within our exciting company.
- High energy and positive attitude.
Please note that this role requires to be onsite four days a week.
Good American participate in company-wide initiatives to advance social and environmental performance, such as sustainability training, DEI training, volunteering, or participation in internal committees.
WE ARE B CORP CERTIFIED!!!
As our business has grown so has our responsibility to our community, our planet and our business. Being B Corp certified means we will continue to put people and planet up there with profit.
