S

Samsonite

Global luggage brand selling lightweight bags

Senior Manager

Full-Time
$155k - $185k/yr
Senior
Mansfield, MA, USA
HybridFour days on-site and one day remote each week.
Growth & Marketing

About the job

Requirements
  • The candidate must have 6-8+ years of experience in marketing operations, project management, or brand partnership roles.
  • The candidate must have strong project management skills and experience managing complex, cross-functional workstreams.
  • The candidate must have experience coordinating influencer, ambassador, or brand partnership programs.
  • The candidate must be familiar with global marketing governance and operating model frameworks.
  • The candidate must be able to communicate effectively across senior stakeholders and regional teams.
  • The candidate must be highly organized, attentive to detail, and able to manage multiple priorities simultaneously.
Responsibilities
  • Support the SVP and GMEO leadership team through marketing operations, project management, and partnership program coordination.
  • Own the operational infrastructure that keeps GMEO initiatives on track, including governance rhythms, executive reporting, and cross-functional coordination.
  • Manage the logistics, guardrails, and execution frameworks for global ambassador, influencer, and brand partnership programs.
  • Serve as the connective tissue across GMEO workstreams and ensure consistent execution of global marketing priorities across teams and regions.
  • Manage project timelines, workplans, and deliverable tracking across GMEO initiatives.
  • Lead operating cadences and performance review forums to ensure consistent execution of GMEO priorities.
  • Identify and implement process improvements, workflows, and ways of working across marketing and ecommerce functions.
  • Coordinate cross-functional alignment across SVP, VP Digital, and Head of Data workstreams.
  • Manage day-to-day operations of global ambassador and influencer programs.
  • Maintain and enforce global guardrails for ambassador and influencer selection in alignment with brand positioning and commercial objectives.
  • Coordinate partnership logistics, including contracts, timelines, deliverables, and performance tracking.
  • Support the SVP in evaluating new partnership and ambassador opportunities against defined selection criteria.
  • Maintain and distribute partnership playbooks and governance documentation for RMEO teams.
  • Coordinate JBP administration and logistics across platform partners.
  • Track JBP commitments, deliverables, and timelines to ensure accountability across teams.
  • Support media operations coordination, including governance documentation and cross-market alignment.
  • Maintain operational records and reporting for media and partnership programs.
  • Establish GMEO operating cadences, meeting rhythms, and cross-functional coordination processes.
  • Build ambassador and influencer guardrails and a playbook.
  • Implement a JBP tracking and coordination framework.
  • Track on-time delivery of GMEO initiatives and workplans, adoption of partnership and ambassador guardrails, executive reporting accuracy and timeliness, and cross-functional stakeholder satisfaction.

About the company

Samsonite is a global luggage brand that designs and sells a wide range of travel and personal accessories. Its products include suitcases, business bags, kids’ backpacks, casual bags, and related gear, all built to be lightweight, durable, and functional for travelers. The company emphasizes materials, construction, and design features such as strong shells, smooth wheels, secure zippers, and organized compartments to protect belongings and ease travel. Samsonite differentiates itself through extensive research and development, a history of industry firsts, and a strong global distribution network that includes direct sales, retail partners, and online channels. Its goal is to provide reliable, high-quality travel solutions that meet the needs of frequent travelers, business professionals, and families, maintaining leadership in the travel luggage market by continuing to innovate and improve user experience.

Company Size

N/A

Company Stage

IPO

Headquarters

Luxembourg

Founded

1910

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Simplify's Take

What believers are saying

  • First-half 2026 sales excluding Middle East and India rose 3.1% on constant currency.
  • Samsonite launched Nexis and Paralux colorways in 2026, reinforcing innovation momentum.
  • Gross margin reached 60.0% in Q2 2026 excluding tariff refunds, beating 2025 levels.

What critics are saying

  • Second-quarter 2026 sales fell 1.6% as Middle East conflict hit demand.
  • Operating profit dropped 16.1% in 2025, showing margin fragility under weaker wholesale demand.
  • BÉIS integration by Q4 2026 risks distracting management while North America softens.

What makes Samsonite unique

  • Samsonite’s 115-year brand still commands global retail shelf space and consumer trust.
  • The 2026 portfolio spans Samsonite, TUMI, Gregory, and American Tourister across channels.
  • BÉIS acquisition adds a digitally native lifestyle brand and younger female audience.

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Benefits

Paid Vacation

401(k) Company Match

401(k) Retirement Plan

Company News

Tourism Breaking News
Jun 12th, 2025
Samsonite celebrates 115 years of excellence with the launch of the New Streamlite Collection, blends vintage aesthetics with modern innovation

Samsonite celebrates 115 years of excellence with the launch of the New Streamlite collection, blends vintage aesthetics with modern innovation.

PR Newswire
Jun 4th, 2025
Samsonite Taps Boston'S Payton Pritchard For New Campaign: "It'S Not Just A Bag, It'S A Samsonite"

The basketball standout brings his signature discipline, grit, and on-the-go lifestyle to Samsonite's latest storytelling effort — built for movement, not just travel.MANSFIELD, Mass., June 4, 2025 /PRNewswire/ -- Samsonite, the iconic and trusted leader in travel gear headquartered in Massachusetts, USA, unveils its latest campaign: "It's Not Just a Bag, It's a Samsonite." The campaign spotlights the brand's commitment to creating expertly designed bags for all types of travel, from quick commutes to international journeys and reframes travel as a state of constant motion, where the right gear is essential to staying ready for whatever comes next

MARKETING-INTERACTIVE
Feb 23rd, 2025
Dentsu Indonesia, Samsonite turn discarded luggage into noise-reducing panels for schools

Dentsu Indonesia and Samsonite have introduced Scholar Panel, an innovative noise-reducing solution made from recycled luggage waste, designed to shield students from excessive aircraft noise near Jakarta's Soekarno-Hatta Airport.

Cision
Nov 18th, 2024
Samsonite And Fibbl Team-Up To Delight Customers Online

SAMSONITE AND FIBBL TEAM-UP TO DELIGHT CUSTOMERS ONLINE

HS Today
Feb 1st, 2024
CBP and Samsonite Partner to Provide Mission-Critical Canine Training Aids

U.S. Customs and Border Protection (CBP) announced a new partnership with Samsonite, LLC as part of the Donations Acceptance Program.