Business Affairs Senior Manager
About the job
- Experience in Business Affairs, Production Legal, or a similar role within a creative, advertising, media, or production environment.
- Strong knowledge of contracting, rights management, licensing, and regulatory compliance.
- Excellent negotiation and communication skills, both written and verbal.
- Ability to interpret legal language and clearly explain its implications to non-legal stakeholders.
- Exceptional attention to detail, with strong organizational and documentation skills.
- Comfort working under pressure and managing multiple deadlines simultaneously.
- Collaborative mindset and confidence working with creative, production, finance, and leadership teams.
- Strong commercial awareness with the ability to assess risks and recommend practical solutions.
- Knowledge of industry regulations, usage rights, and intellectual property considerations.
- Draft, review, and negotiate contracts, including talent, freelancer, vendor, licensing, and production agreements.
- Advise producers and project leads on contractual, commercial, and legal implications throughout project scoping and delivery.
- Ensure effective management of rights, usage terms, renewals, and global asset and talent clearances.
- Manage music licensing and ensure compliance with usage restrictions, fees, and reporting requirements.
- Partner with Finance on budget implications, insurance requirements, and risk assessments.
- Support freelance talent onboarding, contracting, and compliance processes.
- Maintain accurate records of contracts, rights, renewals, and legal documentation.
- Ensure all work complies with applicable regulations, industry standards, and client requirements.
- Provide guidance on procurement processes, NDAs, data privacy, and commercial best practices.
- Identify and mitigate risks to support efficient and successful project delivery.
About the company
The organization delivers connected content and production at scale for large global campaigns, using AI-powered tools and connected data to create, amplify, and scale content including synthetic content. Its process runs through an end-to-end production engine that links creative platforms with media and commerce, applying Radical Deconstruction to break content into reusable components, Intelligent Production to optimize workflows, and Rapid Reconstruction to adapt content for different channels. It differentiates itself with a data-informed, end-to-end workflow that unites creativity, media, and commerce and supports scalable, synthetic content. The goal is to produce high-volume, adaptable content that works across platforms and markets, helping brands run big campaigns efficiently while maintaining quality.
Company Size
501-1,000
Company Stage
N/A
Total Funding
N/A
Headquarters
New York City, New York
Founded
1987
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Simplify's Take
What believers are saying
- Craft's 2026 job postings jumped 94.7% to 84 openings, signaling expansion.
- McCann added Sam Swisher on February 20, 2025 to deepen original content capabilities.
- Craft still serves Coca-Cola, L'Oréal, Microsoft Xbox, and other large global advertisers.
What critics are saying
- Craft headcount fell 14% from 2023 to 531 employees by March 2026.
- Japan consolidated Craft Worldwide into McCann Japan on July 1, 2026.
- AI and client in-housing compress production margins, risking Craft's standalone relevance by 2027.
What makes Craft Worldwide unique
- Craft localizes and produces global campaigns across 23 markets for multinational brands.
- McCann Worldgroup ownership gives Craft direct access to integrated agency clients worldwide.
- Sam Swisher, appointed February 2025, strengthens original content and post-production leadership.
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Benefits
- Hybrid Work Options
- Flexible Work Hours
- Paid Vacation
- Training Programs