Full-Time

Growth Marketing Manager

Confirmed live in the last 24 hours

Xsolla

Xsolla

501-1,000 employees

Integrated payment solutions for video games

Consumer Software
Fintech
Gaming

Compensation Overview

$80k - $110kAnnually

Mid

Remote in USA

Category
Growth Marketing
Growth & Marketing
Required Skills
SQL
Google AdWords
Marketing
Data Analysis
Unity
Requirements
  • BA/BS (or equivalent training) in Marketing, Economics, Computer Science, or a related field.
  • 2-4 years of experience in performance advertising/marketing, preferably in digital marketing.
  • Experience in quantitative analysis and reporting, ideally within the gaming industry.
  • Strong organizational skills, keen attention to detail, and the ability to manage multiple tasks effectively.
  • Excellent interpersonal and communication skills.
Responsibilities
  • Manage and optimize performance marketing campaigns for Xsolla Consumer Marketing Department.
  • Profitably oversee significant monthly budgets across key marketing channels such as Google AdWords, Facebook, ironSource, Vungle, Unity, and others.
  • Serve as the primary point of contact for advertising partners, troubleshooting campaign issues as they arise.
  • Support the manager in reporting, campaign optimization, and UA strategy, providing data and insights for budget planning.
  • Identify, evaluate, and test new traffic sources from initiation to execution.
  • Monitor ad monetization dashboards and reporting, taking action as necessary.
  • Collaborate with the Marketing Director to analyze user data and generate forward-looking insights about user cohorts.
  • Forecast expected revenue from different user groups.
  • Set goals for junior team members and validate reporting accuracy.
  • Conduct data analysis using Excel or SQL.
  • Manage insertion orders and legal documentation with partners.
  • Take full responsibility for the campaigns in progress.

Xsolla provides integrated payment solutions and tools specifically designed for video game publishers and developers. Their services include payment processing, fraud detection, and gamified experiences, which help clients monetize their games and engage players effectively. Xsolla operates in over 200 countries, supports more than 130 currencies, and offers services in over 20 languages, making it accessible to a wide range of clients from indie developers to large publishers. Unlike many competitors, Xsolla focuses exclusively on the video game industry, allowing them to tailor their offerings to meet the unique needs of game developers. The company's goal is to enhance the gaming experience for players while providing equal opportunities for all to enjoy video games.

Company Stage

N/A

Total Funding

$73M

Headquarters

Los Angeles, California

Founded

2005

Simplify Jobs

Simplify's Take

What believers are saying

  • Xsolla's strategic acquisitions and partnerships, such as with LF.Group and Gcore, position it for significant growth in global game distribution and community engagement.
  • The introduction of the Mobile SDK and collaboration with Curve Games highlight Xsolla's commitment to innovation and support for indie game developers.
  • Xsolla's quarterly insights report provides valuable industry trends and data, enhancing its reputation as a thought leader in the gaming sector.

What critics are saying

  • The competitive landscape of video game commerce is intense, with major players potentially overshadowing Xsolla's market presence.
  • Integration challenges from acquisitions like LF.Group could disrupt operations and slow down innovation.

What makes Xsolla unique

  • Xsolla's acquisition of LF.Group enhances its digital solutions for gaming communities, setting it apart from competitors focused solely on game development or distribution.
  • The launch of Xsolla Mobile SDK simplifies in-app and out-of-store payments, providing a unique edge in mobile game monetization.
  • Partnerships with companies like Gcore and Curve Games expand Xsolla's global reach and distribution capabilities, distinguishing it from other video game commerce platforms.

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