Key Account Manager

Overview

We are looking for a Key Account Manager to support the management and development of strategic customers within the Portuguese market. This role offers an excellent opportunity to drive commercial growth in a fast-paced FMCG environment, combining customer relationship management, commercial execution and business analytics.The successful candidate will work closely with Sales, Trade Marketing, Finance and Field Sales teams to identify growth opportunities, deliver strong customer partnerships and contribute to the achievement of business objectives.

Responsibilities

• Manage and develop relationships with strategic customers across Modern Trade and related channels.
• Support the development and execution of annual commercial plans and promotional strategies.
• Prepare and participate in customer business reviews and Joint Business Planning (JBP) discussions.
• Analyze sales performance, margins, market share, distribution and promotional effectiveness.
• Track KPIs and proactively identify growth opportunities and commercial risks.
• Prepare commercial proposals, customer presentations and performance reviews.
• Work closely with Trade Marketing and Field Sales teams to ensure flawless in-store execution.
• Support and progressively lead customer negotiations in line with company strategy and objectives.
• Ensure the correct implementation of agreed campaigns, activations and commercial initiatives.
• Build strong customer relationships and contribute to sustainable sales growth and profitability. 

Qualifications

• Bachelor's degree in Business Administration, Marketing, Economics or a related field.
• 3-5+ years of experience within FMCG, ideally in Sales, Key Account Management, Trade Marketing, Category Management or similar commercial functions.
• Previous exposure to Key Account Management and customer-facing responsibilities.
• Experience working with Modern Trade customers is highly desirable.
• Exposure to Cash & Carry customers (e.g. Makro, Recheio or similar wholesalers) will be considered a strong advantage.
• Advanced Excel proficiency and strong analytical skills.
• Fluency in Portuguese and English.
• Strong commercial mindset with a results-driven approach.
• Excellent communication and stakeholder management skills.
• Ability to work cross-functionally and manage multiple priorities in a dynamic environment.